Alphabet Inc.
CH ˙ SWX ˙ US02079K1079
SecurityCH:GOOG / Alphabet Inc.
InstitutionBoston Research & Management Inc
Latest Disclosed Ownership5,042 shares
Latest Disclosed Value $ 1,446
Boston Research & Management Inc reports 21.91% decrease in ownership of GOOG / Alphabet Inc.

On April 10, 2026 - Boston Research & Management Inc filed a 13F-HR form disclosing ownership of 5,042 shares of Alphabet Inc. (CH:GOOG) valued at $1,446 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 45,649 shares of Alphabet Inc.. This represents a change in shares of -21.91% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-10 2026-03-31 13F Alphabet, Inc. - Class C COM 02079K107 5,042 -1,415 -21.91 1 -50.00 0.3435
2026-02-11 2025-12-31 13F Alphabet, Inc. - Class C COM 02079K107 6,457 -3,158 -32.84 2 0.00 0.4672
2025-11-12 2025-09-30 13F Alphabet, Inc. - Class C COM 02079K107 9,615 -6 -0.06 2 100.00 0.5164
2025-08-12 2025-06-30 13F Alphabet, Inc. - Class C COM 02079K107 9,621 -29 -0.30 2 0.00 0.4078
2025-05-12 2025-03-31 13F Alphabet, Inc. - Class C COM 02079K107 9,650 -380 -3.79 2 0.00 0.3742
2025-02-12 2024-12-31 13F Alphabet, Inc. - Class C COM 02079K107 10,030 -50 -0.50 2 0.00 0.4689
2024-11-12 2024-09-30 13F Alphabet, Inc. - Class C COM 02079K107 10,080 -65 -0.64 2 0.00 0.3958
2024-08-13 2024-06-30 13F Alphabet, Inc. - Class C COM 02079K107 10,145 -575 -5.36 2 0.00 0.4703
2024-05-14 2024-03-31 13F Alphabet, Inc. - Class C COM 02079K107 10,720 -755 -6.58 2 0.00 0.4034
2024-02-12 2023-12-31 13F Alphabet, Inc. - Class C COM 02079K107 11,475 -345 -2.92 2 0.00 0.4293
2023-11-13 2023-09-30 13F Alphabet, Inc. - Class C COM 02079K107 11,820 0 0.00 2 0.00 0.4605
2023-08-01 2023-06-30 13F Alphabet, Inc. - Class C COM 02079K107 11,820 0 0.00 1 0.00 0.4046
2023-05-10 2023-03-31 13F Alphabet, Inc. - Class C COM 02079K107 11,820 0 0.00 1 0.00 0.3671
2023-02-13 2022-12-31 13F Alphabet, Inc. - Class C COM 02079K107 11,820 40 0.34 1 -99.91 0.3243
2022-11-14 2022-09-30 13F Alphabet, Inc. - Class C COM 02079K107 11,780 11,191 1,900.00 1,132 -12.11 0.3856
2022-08-11 2022-06-30 13F Alphabet, Inc. - Class C COM 02079K107 589 0 0.00 1,288 -21.70 0.4172
2022-05-12 2022-03-31 13F Alphabet, Inc. - Class C COM 02079K107 589 -54 -8.40 1,645 -11.56 0.4775
2022-02-10 2021-12-31 13F Alphabet, Inc. - Class C COM 02079K107 643 -71 -9.94 1,860 -2.26 0.5078
2021-11-10 2021-09-30 13F/A-1 Alphabet, Inc. - Class C COM 02079K107 714 0 0.00 1,903 6.37 0.5667
2021-11-10 2021-09-30 13F Alphabet, Inc. - Class C COM 02079K107 714 0 1,477 0.4754
2021-08-11 2021-06-30 13F Alphabet, Inc. - Class C COM 02079K107 714 0 0.00 1,789 21.12 0.5427
2021-05-11 2021-03-31 13F Alphabet, Inc. - Class C COM 02079K107 714 0 0.00 1,477 18.16 0.4754
2021-02-09 2020-12-31 13F Alphabet, Inc. - Class C COM 02079K107 714 -40 -5.31 1,250 12.82 0.4349
2020-11-09 2020-09-30 13F Alphabet, Inc. - Class C COM 02079K107 754 -34 -4.31 1,108 -0.45 0.4333
2020-08-10 2020-06-30 13F Alphabet, Inc. - Class C COM 02079K107 788 -5 -0.63 1,113 20.72 0.4624
2020-05-08 2020-03-31 13F Alphabet, Inc. - Class C COM 02079K107 793 -8 -1.00 922 -13.83 0.4629
2020-02-07 2019-12-31 13F Alphabet, Inc. - Class C COM 02079K107 801 -69 -7.93 1,070 0.94 0.4014
2019-11-12 2019-09-30 13F Alphabet, Inc. - Class C COM 02079K107 870 6 0.69 1,060 13.61 0.4192
2019-08-07 2019-06-30 13F Alphabet, Inc. - Class C COM 02079K107 864 0 0.00 933 -7.90 0.3774
2019-05-07 2019-03-31 13F Alphabet, Inc. - Class C COM 02079K107 864 0 0.00 1,013 13.31 0.4221
2019-02-06 2018-12-31 13F Alphabet, Inc. - Class C COM 02079K107 864 -105 -10.84 894 -22.66 0.4257
2018-11-13 2018-09-30 13F Alphabet, Inc. - Class C COM 02079K107 969 0 0.00 1,156 6.94 0.5282
2018-07-30 2018-06-30 13F Alphabet, Inc. - Class C COM 02079K107 969 0 0.00 1,081 8.21 0.5320
2018-05-09 2018-03-31 13F Alphabet, Inc. - Class C COM 02079K107 969 -93 -8.76 999 -10.08 0.5090
2018-02-09 2017-12-31 13F Alphabet, Inc. - Class C COM 02079K107 1,062 -156 -12.81 1,111 -4.88 0.5571
2017-11-09 2017-09-30 13F Alphabet, Inc. - Class C COM 02079K107 1,218 -29 -2.33 1,168 3.09 0.5969
2017-08-08 2017-06-30 13F Alphabet, Inc. - Class C COM 02079K107 1,247 -25 -1.97 1,133 7.39 0.6129
2017-05-05 2017-03-31 13F Alphabet, Inc. - Class C COM 02079K107 1,272 -115 -8.29 1,055 -1.40 0.5748
2017-02-09 2016-12-31 13F Alphabet, Inc. - Class C COM 02079K107 1,387 -20 -1.42 1,070 -2.10 0.6087
2016-11-07 2016-09-30 13F Alphabet, Inc. - Class C COM 02079K107 1,407 -258 -15.50 1,093 -5.12 0.6314
2016-08-10 2016-06-30 13F Alphabet, Inc. - Class C COM 02079K107 1,665 -5 -0.30 1,152 -7.40 0.6985
2016-05-13 2016-03-31 13F Alphabet, Inc. - Class C COM 02079K107 1,670 -210 -11.17 1,244 -12.76 0.7746
2016-02-11 2015-12-31 13F Alphabet, Inc. - Class C COM 02079K107 1,880 -137 -6.79 1,426 16.22 0.8866
2015-11-09 2015-09-30 13F Alphabet, Inc. - Class C COM 02079K107 2,017 -220 -9.83 1,227 5.41 0.8077
2015-07-31 2015-06-30 13F Google, Inc. - Class C COM 38259P706 2,237 0 0.00 1,164 -4.98 0.7368
2015-05-11 2015-03-31 13F Google, Inc. - Class C COM 38259P706 2,237 -15 -0.67 1,225 3.38 0.7770
2015-02-11 2014-12-31 13F Google, Inc. - Class C COM 38259P706 2,252 0 0.00 1,185 -8.85 0.7427
2014-11-04 2014-09-30 13F Google, Inc. - Class C COM 38259P706 2,252 -165 -6.83 1,300 -6.47 0.8741
2014-08-12 2014-06-30 13F Google, Inc. - Class C COM 38259P706 2,417 2,417 1,390 0.9608
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.