Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionEULAV Asset Management
Latest Disclosed Ownership31,102 shares
Latest Disclosed Value $ 7,893,263
EULAV Asset Management reports 0.20% increase in ownership of AAPL / Apple Inc.

On May 7, 2026 - EULAV Asset Management filed a 13F-HR form disclosing ownership of 31,102 shares of Apple Inc. (CH:AAPL) valued at $7,893,263 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 11, 2026 disclosing 31,039 shares of Apple Inc.. This represents a change in shares of 0.20% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-07 2026-03-31 13F APPLE COM 037833100 31,102 63 0.20 7,893 -6.46 0.2526
2026-02-11 2025-12-31 13F APPLE COM 037833100 31,039 -2,000 -6.05 8,438 0.31 0.2251
2025-10-28 2025-09-30 13F APPLE COM 037833100 33,039 0 0.00 8,413 24.11 0.1955
2025-08-12 2025-06-30 13F APPLE COM 037833100 33,039 -18,022 -35.30 6,779 -40.24 0.1591
2025-04-30 2025-03-31 13F APPLE COM 037833100 51,061 -33,000 -39.26 11,342 -46.12 0.2801
2025-01-28 2024-12-31 13F APPLE COM 037833100 84,061 -2,995 -3.44 21,051 3.78 0.5070
2024-11-08 2024-09-30 13F APPLE COM 037833100 87,056 4,003 4.82 20,284 15.96 0.4937
2024-08-13 2024-06-30 13F APPLE COM 037833100 83,053 27,005 48.18 17,493 82.00 0.4729
2024-05-30 2024-03-31 13F APPLE COM 037833100 56,048 -3,962 -6.60 9,611 -16.81 0.2643
2024-02-14 2023-12-31 13F APPLE COM 037833100 60,010 -9,000 -13.04 11,554 -2.22 0.3573
2023-11-14 2023-09-30 13F APPLE COM 037833100 69,010 -2,990 -4.15 11,815 -15.40 0.4320
2023-08-10 2023-06-30 13F APPLE COM 037833100 72,000 -5,000 -6.49 13,966 9.99 0.5205
2023-04-27 2023-03-31 13F APPLE COM 037833100 77,000 -16,000 -17.20 12,697 5.08 0.5005
2023-02-14 2022-12-31 13F APPLE COM 037833100 93,000 -11,018 -10.59 12,083 -15.94 0.5187
2022-11-04 2022-09-30 13F APPLE COM 037833100 104,018 -22,031 -17.48 14,375 -16.58 0.6361
2022-07-22 2022-06-30 13F APPLE COM 037833100 126,049 -28,998 -18.70 17,233 -36.35 0.7111
2022-05-10 2022-03-31 13F APPLE COM 037833100 155,047 -2,008 -1.28 27,073 -5.29 0.8058
2022-02-11 2021-12-31 13F APPLE COM 037833100 157,055 -28,055 -15.16 28,586 9.14 0.7212
2021-11-15 2021-09-30 13F APPLE COM 037833100 185,110 -4,075 -2.15 26,193 1.09 0.6912
2021-08-06 2021-06-30 13F APPLE COM 037833100 189,185 -20,040 -9.58 25,911 1.39 0.6849
2021-04-30 2021-03-31 13F APPLE COM 037833100 209,225 13,033 6.64 25,557 -1.83 0.6848
2021-02-16 2020-12-31 13F APPLE COM 037833100 196,192 192 0.10 26,033 14.69 0.6805
2020-11-05 2020-09-30 13F APPLE COM 037833100 196,000 146,939 299.50 22,699 26.82 0.6693
2020-08-11 2020-06-30 13F APPLE COM 037833100 49,061 -3,000 -5.76 17,898 35.19 0.5860
2020-04-27 2020-03-31 13F APPLE COM 037833100 52,061 21,061 67.94 13,239 45.44 0.5295
2020-02-13 2019-12-31 13F APPLE COM 037833100 31,000 -3,000 -8.82 9,103 19.54 0.3141
2019-11-12 2019-09-30 13F APPLE COM 037833100 34,000 0 0.00 7,615 13.17 0.2810
2019-08-05 2019-06-30 13F APPLE COM 037833100 34,000 -1,000 -2.86 6,729 0.54 0.2523
2019-05-13 2019-03-31 13F APPLE COM 037833100 35,000 6,000 20.69 6,693 46.33 0.2758
2019-02-13 2018-12-31 13F APPLE COM 037833100 29,000 -3,000 -9.38 4,574 -36.68 0.2285
2018-10-26 2018-09-30 13F APPLE COM 037833100 32,000 0 0.00 7,224 21.94 0.3095
2018-08-14 2018-06-30 13F APPLE COM 037833100 32,000 -2,000 -5.88 5,924 3.84 0.2725
2018-05-09 2018-03-31 13F APPLE COM 037833100 34,000 0 0.00 5,705 -0.85 0.2728
2018-02-14 2017-12-31 13F APPLE COM 037833100 34,000 0 0.00 5,754 9.81 0.2718
2017-11-14 2017-09-30 13F APPLE COM 037833100 34,000 -10,442 -23.50 5,240 -18.14 0.2475
2017-08-14 2017-06-30 13F APPLE COM 037833100 44,442 442 1.00 6,401 1.27 0.3138
2017-05-11 2017-03-31 13F APPLE COM 037833100 44,000 0 0.00 6,321 24.04 0.3222
2017-02-14 2016-12-31 13F APPLE COM 037833100 44,000 -33,642 -43.33 5,096 -41.94 0.2743
2016-11-10 2016-09-30 13F APPLE COM 037833100 77,642 -2,558 -3.19 8,777 14.48 0.4647
2016-08-15 2016-06-30 13F APPLE COM 037833100 80,200 -71,000 -46.96 7,667 -53.47 0.4207
2016-05-12 2016-03-31 13F APPLE COM 037833100 151,200 -28,000 -15.62 16,479 -12.64 0.9198
2016-02-16 2015-12-31 13F APPLE COM 037833100 179,200 10,000 5.91 18,863 1.07 1.0325
2015-11-16 2015-09-30 13F APPLE COM 037833100 169,200 -1,000 -0.59 18,663 -12.57 1.0609
2015-08-17 2015-06-30 13F APPLE COM 037833100 170,200 4,000 2.41 21,347 3.23 1.1198
2015-04-28 2015-03-31 13F APPLE COM 037833100 166,200 0 0.00 20,680 12.73 1.0654
2015-01-14 2014-12-31 13F APPLE COM 037833100 166,200 -1,000 -0.60 18,345 8.90 0.9870
2014-11-17 2014-09-30 13F APPLE COM 037833100 167,200 47,500 39.68 16,845 51.43 0.9162
2014-07-30 2014-06-30 13F APPLE COM 037833100 119,700 105,600 748.94 11,124 46.99 0.5962
2014-05-08 2014-03-31 13F APPLE COM 037833100 14,100 0 0.00 7,568 -4.35 0.4119
2014-02-18 2013-12-31 13F APPLE COM 037833100 14,100 0 0.00 7,912 17.70 0.4314
2013-11-01 2013-09-30 13F APPLE COM 037833100 14,100 0 0.00 6,722 20.36 0.3910
2013-08-14 2013-06-30 13F APPLE COM 037833100 14,100 14,100 5,585 0.3401
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.