Planet Fitness, Inc.
US ˙ NYSE ˙ US72703H1014

SecurityPLNT / Planet Fitness, Inc.
InstitutionFirst Horizon Advisors, Inc.
Latest Disclosed Ownership279 shares
Latest Disclosed Value $ 30,424
First Horizon Advisors, Inc. reports 24.80% decrease in ownership of PLNT / Planet Fitness, Inc.

On August 6, 2025 - First Horizon Advisors, Inc. filed a 13F-HR form disclosing ownership of 279 shares of Planet Fitness, Inc. (US:PLNT) valued at $30,425 USD as of June 30, 2025. The entity filed a previous 13F-HR on April 28, 2025 disclosing 371 shares of Planet Fitness, Inc.. This represents a change in shares of -24.80% during the quarter. The current value of the position is $14,321 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2025-08-06 2025-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 279 -92 -24.80 30 -14.29 0.0008
2025-04-28 2025-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 371 242 187.60 36 191.67 0.0010
2025-02-03 2024-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 129 -321 -71.33 13 -66.67 0.0004
2024-11-08 2024-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 450 -508 -53.03 37 -48.57 0.0010
2024-07-19 2024-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 958 0 0.00 70 18.64 0.0021
2024-04-26 2024-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 958 -48 -4.77 60 -19.18 0.0019
2024-02-06 2023-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 1,006 197 24.35 73 87.18 0.0024
2023-10-27 2023-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 809 -75 -8.48 40 -33.90 0.0014
2023-08-03 2023-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 884 -10 -1.12 60 -14.49 0.0021
2023-05-15 2023-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 894 196 28.08 69 25.45 0.0025
2023-02-10 2022-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 698 -74 -9.59 55 25.00 0.0020
2022-11-09 2022-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 772 -9 -1.15 44 -16.98 0.0018
2022-08-02 2022-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 781 581 290.50 53 211.76 0.0019
2022-05-10 2022-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 200 -837 -80.71 17 -81.52 0.0007
2022-02-09 2021-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 1,037 137 15.22 92 33.33 0.0028
2021-11-15 2021-09-30 13F/A-1 PLANET FITNESS INC CL A COMMON STOCK 72703H101 900 49 5.76 69 9.52 0.0023
2021-11-09 2021-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 1,951 1,100 291 0.0042
2021-08-09 2021-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 851 133 18.52 63 14.55 0.0034
2021-05-11 2021-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 718 666 1,280.77 55 1,275.00 0.0032
2021-02-11 2020-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 52 17 48.57 4 100.00 0.0003
2020-11-12 2020-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 35 35 2 0.0001
2020-07-31 2020-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 0 -469 -100.00 0 -100.00
2020-05-05 2020-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 469 0 0.00 22 -35.29 0.0021
2020-01-07 2019-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 469 47 11.14 34 41.67 0.0025
2019-10-23 2019-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 422 62 17.22 24 -7.69 0.0019
2019-08-05 2019-06-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 360 0 0.00 26 8.33 0.0020
2019-04-26 2019-03-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 360 0 0.00 24 26.32 0.0019
2019-02-11 2018-12-31 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 360 140 63.64 19 72.73 0.0017
2018-11-08 2018-09-30 13F/A-2 PLANET FITNESS INC CL A COMMON STOCK 72703H101 220 220 11 0.0009
2018-11-05 2018-09-30 13F/A-1 PLANET FITNESS INC CL A COMMON STOCK 72703H101 220 0 118 0.0066
2018-11-05 2018-09-30 13F PLANET FITNESS INC CL A COMMON STOCK 72703H101 220 220 118 0.0109
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.