AppFolio, Inc.
US ˙ NasdaqGM ˙ US03783C1009

SecurityAPPF / AppFolio, Inc.
InstitutionMorgan Stanley
Latest Disclosed Ownership307,290 shares
Latest Disclosed Value $ 48,497,156
Morgan Stanley reports 11.52% increase in ownership of APPF / AppFolio, Inc.

On May 15, 2026 - Morgan Stanley filed a 13F-HR form disclosing ownership of 307,290 shares of AppFolio, Inc. (US:APPF) valued at $48,496,508 USD as of March 31, 2026. The entity filed a previous 13F-HR/A on May 27, 2026 disclosing 275,549 shares of AppFolio, Inc.. This represents a change in shares of 11.52% during the quarter. The current value of the position is $50,284,936 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F APPFOLIO COM CL A 03783C100 307,290 31,741 11.52 48,497 -24.35 0.0029
2026-05-27 2025-12-31 13F/A-1 APPFOLIO COM CL A 03783C100 275,549 31,369 12.85 64,107 -4.76 0.0038
2026-02-13 2025-12-31 13F APPFOLIO COM CL A 03783C100 275,549 31,369 64,107 0.0038
2026-05-27 2025-09-30 13F/A-1 APPFOLIO COM CL A 03783C100 244,180 -131,256 -34.96 67,311 -22.14 0.0041
2025-11-14 2025-09-30 13F APPFOLIO COM CL A 03783C100 244,180 -131,256 67,311 0.0041
2025-08-15 2025-06-30 13F APPFOLIO COM CL A 03783C100 375,436 108,215 40.50 86,456 47.13 0.0056
2025-05-15 2025-03-31 13F APPFOLIO COM CL A 03783C100 267,221 17,536 7.02 58,762 -4.61 0.0042
2025-05-15 2024-12-31 13F/A-1 APPFOLIO COM CL A 03783C100 249,685 21,135 9.25 61,603 14.50 0.0043
2025-02-14 2024-12-31 13F APPFOLIO COM CL A 03783C100 249,685 21,135 61,603 0.0043
2025-05-14 2024-09-30 13F/A-2 APPFOLIO COM CL A 03783C100 228,550 53,856 30.83 53,801 25.92 0.0039
2025-02-14 2024-09-30 13F/A-1 APPFOLIO COM CL A 03783C100 228,550 53,856 53,801 0.0039
2024-11-14 2024-09-30 13F APPFOLIO COM CL A 03783C100 228,550 53,856 53,801 0.0005
2025-05-14 2024-06-30 13F/A-2 APPFOLIO COM CL A 03783C100 174,694 -260,175 -59.83 42,725 -60.18 0.0033
2024-10-17 2024-06-30 13F/A-1 APPFOLIO COM CL A 03783C100 174,694 -260,175 42,725 0.0033
2024-08-14 2024-06-30 13F APPFOLIO COM CL A 03783C100 174,694 -260,175 42,725 0.0033
2024-10-17 2024-03-31 13F/A-2 APPFOLIO COM CL A 03783C100 434,869 88,740 25.64 107,300 78.94 0.0086
2024-08-16 2024-03-31 13F/A-1 APPFOLIO COM CL A 03783C100 434,869 88,740 107,300 0.0086
2024-05-15 2024-03-31 13F APPFOLIO COM CL A 03783C100 434,869 88,740 107,300 0.0086
2024-08-16 2023-12-31 13F/A-1 APPFOLIO COM CL A 03783C100 346,129 139,326 67.37 59,964 58.77 0.0053
2024-02-13 2023-12-31 13F APPFOLIO COM CL A 03783C100 346,129 139,326 59,964 0.0053
2023-11-15 2023-09-30 13F APPFOLIO COM CL A 03783C100 206,803 102,025 97.37 37,768 109.40 0.0038
2023-08-14 2023-06-30 13F APPFOLIO COM CL A 03783C100 104,778 -10,130 -8.82 18,036 26.10 0.0018
2023-05-15 2023-03-31 13F APPFOLIO COM CL A 03783C100 114,908 -6,866 -5.64 14,304 11.46 0.0015
2023-02-14 2022-12-31 13F APPFOLIO COM CL A 03783C100 121,774 -5,219 -4.11 12,833 -3.50 0.0015
2022-11-14 2022-09-30 13F APPFOLIO COM CL A 03783C100 126,993 1,237 0.98 13,297 16.65 0.0018
2022-10-27 2022-06-30 13F/A-1 APPFOLIO COM CL A 03783C100 125,756 -34,899 -21.72 11,399 -37.33 0.0015
2022-08-15 2022-06-30 13F APPFOLIO COM CL A 03783C100 125,756 -34,899 11,399 0.0015
2022-10-27 2022-03-31 13F/A-1 APPFOLIO COM CL A 03783C100 160,655 33,450 26.30 18,188 18.10 0.0025
2022-05-13 2022-03-31 13F APPFOLIO COM CL A 03783C100 160,655 33,450 18,188 0.0025
2022-02-14 2021-12-31 13F APPFOLIO COM CL A 03783C100 127,205 35,238 38.32 15,400 39.08 0.0019
2021-11-15 2021-09-30 13F APPFOLIO COM CL A 03783C100 91,967 -663,959 -87.83 11,073 -89.63 0.0015
2021-08-23 2021-06-30 13F/A-1 APPFOLIO COM CL A 03783C100 755,926 -477,041 -38.69 106,736 -38.78 0.0141
2021-08-16 2021-06-30 13F APPFOLIO COM CL A 03783C100 755,926 -477,041 106,736 0.0029
2021-05-17 2021-03-31 13F APPFOLIO COM CL A 03783C100 1,232,967 485,480 64.95 174,354 29.56 0.0256
2021-02-16 2020-12-31 13F APPFOLIO COM CL A 03783C100 747,487 286,659 62.21 134,576 105.93 0.0208
2020-11-13 2020-09-30 13F APPFOLIO COM CL A 03783C100 460,828 121,425 35.78 65,350 18.33 0.0126
2020-08-14 2020-06-30 13F APPFOLIO COM CL A 03783C100 339,403 155,488 84.54 55,225 170.64 0.0122
2020-05-26 2020-03-31 13F/A-1 APPFOLIO COM CL A 03783C100 183,915 40,357 28.11 20,405 29.28 0.0055
2020-05-15 2020-03-31 13F APPFOLIO COM CL A 03783C100 183,915 40,357 20,405 1,567.5294
2020-02-14 2019-12-31 13F APPFOLIO COM CL A 03783C100 143,558 124,268 644.21 15,784 759.69 0.0037
2019-11-14 2019-09-30 13F APPFOLIO COM CL A 03783C100 19,290 2,707 16.32 1,836 8.25 0.0005
2019-08-14 2019-06-30 13F APPFOLIO COM CL A 03783C100 16,583 -180,627 -91.59 1,696 -89.17 0.0005
2019-05-15 2019-03-31 13F APPFOLIO COM CL A 03783C100 197,210 -50,149 -20.27 15,659 6.89 0.0044
2019-02-14 2018-12-31 13F APPFOLIO COM CL A 03783C100 247,359 -64,312 -20.63 14,649 -40.05 0.0044
2019-04-23 2018-09-30 13F/A-2 APPFOLIO COM CL A 03783C100 311,671 -37,906 -10.84 24,436 14.32 0.0061
2018-11-20 2018-09-30 13F/A-1 APPFOLIO COM CL A 03783C100 311,671 0 24,436 0.0061
2018-11-14 2018-09-30 13F APPFOLIO COM CL A 03783C100 311,671 -37,906 24,436
2019-04-23 2018-06-30 13F/A-1 APPFOLIO COM CL A 03783C100 349,577 285,821 448.30 21,376 720.58 0.0058
2018-08-14 2018-06-30 13F APPFOLIO COM CL A 03783C100 349,577 285,821 21,376
2019-04-23 2018-03-31 13F/A-1 APPFOLIO COM CL A 03783C100 63,756 19,206 43.11 2,605 40.89 0.0007
2018-05-14 2018-03-31 13F APPFOLIO COM CL A 03783C100 63,756 19,206 2,605
2019-04-23 2017-12-31 13F/A-1 APPFOLIO COM CL A 03783C100 44,550 -12,646 -22.11 1,849 -32.59 0.0005
2018-02-14 2017-12-31 13F APPFOLIO COM CL A 03783C100 44,550 -12,646 1,849
2017-11-14 2017-09-30 13F APPFOLIO COM CL A 03783C100 57,196 10,129 21.52 2,743 78.70 0.0008
2017-08-11 2017-06-30 13F APPFOLIO COM CL A 03783C100 47,067 30,253 179.93 1,535 235.15 0.0005
2017-05-22 2017-03-31 13F/A-1 APPFOLIO COM CL A 03783C100 16,814 -11,885 -41.41 458 -33.04 0.0001
2017-05-12 2017-03-31 13F APPFOLIO COM CL A 03783C100 16,814 458
2017-02-22 2016-12-31 13F/A-1 APPFOLIO COM CL A 03783C100 28,699 20,756 261.31 684 341.29 0.0002
2017-02-13 2016-12-31 13F APPFOLIO COM CL A 03783C100 28,699 684
2016-11-10 2016-09-30 13F APPFOLIO COM CL A 03783C100 7,943 -2,309 -22.52 155 4.03 0.0001
2016-08-12 2016-06-30 13F APPFOLIO COM CL A 03783C100 10,252 -4,034 -28.24 149 -14.37 0.0001
2016-05-12 2016-03-31 13F APPFOLIO COM CL A 03783C100 14,286 -2,511 -14.95 174 -28.98 0.0001
2016-02-09 2015-12-31 13F APPFOLIO COM CL A 03783C100 16,797 -44,115 -72.42 245 -76.12 0.0001
2016-02-08 2015-09-30 13F/A-1 APPFOLIO COM CL A 03783C100 60,912 27,462 82.10 1,026 117.83 0.0004
2015-11-09 2015-09-30 13F APPFOLIO COM CL A 03783C100 60,912 1,026
2015-08-12 2015-06-30 13F APPFOLIO COM CL A 03783C100 33,450 33,450 471 0.0002
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.