HubSpot, Inc.
MX ˙ BMV ˙ US4435731009
SecurityMX:HUBS / HubSpot, Inc.
InstitutionAddison Capital Co
Latest Disclosed Ownership4,548 shares
Latest Disclosed Value $ 1,110,167
Addison Capital Co reports 7.16% increase in ownership of HUBS / HubSpot, Inc.

On April 29, 2026 - Addison Capital Co filed a 13F-HR form disclosing ownership of 4,548 shares of HubSpot, Inc. (MX:HUBS) valued at $1,110,167 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 2, 2026 disclosing 4,244 shares of HubSpot, Inc.. This represents a change in shares of 7.16% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-29 2026-03-31 13F HUBSPOT COM 443573100 4,548 304 7.16 1,110 -34.82 0.1975
2026-02-02 2025-12-31 13F HUBSPOT COM 443573100 4,244 4 0.09 1,703 -14.12 0.4254
2025-11-03 2025-09-30 13F HUBSPOT COM 443573100 4,240 169 4.15 1,983 -12.49 0.5862
2025-08-11 2025-06-30 13F HUBSPOT COM 443573100 4,071 25 0.62 2,266 -1.95 0.7880
2025-05-28 2025-03-31 13F HUBSPOT COM 443573100 4,046 106 2.69 2,311 -15.81 0.9059
2025-05-28 2025-03-31 13F HUBSPOT COM 443573100 4,046 2,311
2025-02-10 2024-12-31 13F HUBSPOT COM 443573100 3,940 49 1.26 2,745 32.74 1.0923
2024-10-17 2024-09-30 13F HUBSPOT COM 443573100 3,891 -1 2,068 0.8343
2024-10-17 2024-09-30 13F HUBSPOT COM 443573100 3,891 -1 -0.03 2,068 -9.89 0.8343
2024-07-25 2024-06-30 13F HUBSPOT COM 443573100 3,892 11 0.28 2,295 -5.59 0.9956
2024-05-08 2024-03-31 13F HUBSPOT COM 443573100 3,881 59 1.54 2,432 9.60 1.2080
2024-02-08 2023-12-31 13F HUBSPOT COM 443573100 3,822 18 0.47 2,219 221,700.00 1.3773
2023-11-13 2023-09-30 13F Hubspot Common Stock 443573100 3,804 0 0.00 2 -50.00 1.4587
2023-08-18 2023-06-30 13F Hubspot COM 443573100 3,804 0 0.00 2 100.00 1.4440
2023-04-13 2023-03-31 13F Hubspot COM 443573100 3,804 0 0.00 2 0.00 1.2291
2023-01-09 2022-12-31 13F Hubspot COM 443573100 3,804 0 0.00 1 -99.90 0.6912
2022-10-12 2022-09-30 13F Hubspot COM 443573100 3,804 0 0.00 1,027 -10.23 0.6352
2022-07-11 2022-06-30 13F Hubspot COM 443573100 3,804 0 0.00 1,144 -36.69 0.6692
2022-04-11 2022-03-31 13F Hubspot COM 443573100 3,804 675 21.57 1,807 -12.37 0.8595
2022-01-18 2021-12-31 13F Hubspot COM 443573100 3,129 0 0.00 2,062 -2.51 0.9250
2021-10-12 2021-09-30 13F Hubspot COM 443573100 3,129 0 0.00 2,115 16.02 0.9801
2021-07-16 2021-06-30 13F Hubspot COM 443573100 3,129 75 2.46 1,823 31.43 0.8906
2021-04-12 2021-03-31 13F Hubspot COM 443573100 3,054 -60 -1.93 1,387 12.31 0.7716
2021-01-12 2020-12-31 13F Hubspot COM 443573100 3,114 0 0.00 1,235 35.71 0.7470
2020-10-13 2020-09-30 13F Hubspot COM 443573100 3,114 -35 -1.11 910 28.90 0.6373
2020-07-16 2020-06-30 13F Hubspot COM 443573100 3,149 -550 -14.87 706 43.20 0.5416
2020-04-13 2020-03-31 13F Hubspot COM 443573100 3,699 863 30.43 493 9.56 0.3597
2020-01-10 2019-12-31 13F Hubspot COM 443573100 2,836 672 31.05 450 37.20 0.2970
2019-10-10 2019-09-30 13F Hubspot COM 443573100 2,164 -93 -4.12 328 -14.81 0.2331
2019-07-11 2019-06-30 13F Hubspot COM 443573100 2,257 2,257 385 0.2684
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.