Under Armour, Inc.
CH ˙ SWX ˙ US9043111072
SecurityCH:UAA / Under Armour, Inc.
InstitutionBlair William & Co/il
Latest Disclosed Ownership6,752 shares
Latest Disclosed Value $ 39,904
Blair William & Co/il reports 30.75% increase in ownership of UAA / Under Armour, Inc.

On May 8, 2026 - Blair William & Co/il filed a 13F-HR form disclosing ownership of 6,752 shares of Under Armour, Inc. (CH:UAA) valued at $39,904 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 17, 2026 disclosing 11,885 shares of Under Armour, Inc.. This represents a change in shares of 30.75% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-08 2026-03-31 13F UNDER ARMOUR CL A 904311107 6,752 1,588 30.75 40 56.00 0.0001
2026-02-17 2025-12-31 13F UNDER ARMOUR CL A 904311107 5,164 1,476 40.02 26 38.89 0.0001
2025-11-12 2025-09-30 13F UNDER ARMOUR CL A 904311107 3,688 14 0.38 18 -28.00 0.0000
2025-07-24 2025-06-30 13F UNDER ARMOUR CL A 904311107 3,674 -1,467 -28.54 25 -21.87 0.0001
2025-05-09 2025-03-31 13F UNDER ARMOUR CL A 904311107 5,141 -14,715 -74.11 32 -80.49 0.0001
2025-02-12 2024-12-31 13F UNDER ARMOUR CL A 904311107 19,856 -450 -2.22 164 -8.89 0.0005
2024-11-12 2024-09-30 13F UNDER ARMOUR CL A 904311107 20,306 -11,750 -36.65 181 -15.49 0.0005
2024-08-12 2024-06-30 13F UNDER ARMOUR CL A 904311107 32,056 898 2.88 214 -6.99 0.0007
2024-05-09 2024-03-31 13F UNDER ARMOUR CL A 904311107 31,158 8,950 40.30 230 17.44 0.0007
2024-02-12 2023-12-31 13F UNDER ARMOUR CL A 904311107 22,208 -27,537 -55.36 195 -42.65 0.0007
2023-11-09 2023-09-30 13F UNDER ARMOUR CL A 904311107 49,745 -718 -1.42 341 -6.59 0.0013
2023-08-11 2023-06-30 13F UNDER ARMOUR CL A 904311107 50,463 -7,541 -13.00 364 -33.82 0.0013
2023-05-12 2023-03-31 13F UNDER ARMOUR CL A 904311107 58,004 -3,864 -6.25 550 -12.42 0.0022
2023-02-10 2022-12-31 13F UNDER ARMOUR CL A 904311107 61,868 -6,231 -9.15 629 38.63 0.0027
2022-11-09 2022-09-30 13F UNDER ARMOUR CL A 904311107 68,099 -5,570 -7.56 453 -26.22 0.0021
2022-08-10 2022-06-30 13F UNDER ARMOUR CL A 904311107 73,669 -15,405 -17.29 614 -59.50 0.0027
2022-05-13 2022-03-31 13F UNDER ARMOUR CL A 904311107 89,074 -132,791 -59.85 1,516 -67.75 0.0053
2022-02-14 2021-12-31 13F UNDER ARMOUR CL A 904311107 221,865 195,453 740.02 4,701 781.99 0.0147
2021-11-12 2021-09-30 13F UNDER ARMOUR CL A 904311107 26,412 16,334 162.08 533 150.23 0.0018
2021-08-12 2021-06-30 13F UNDER ARMOUR CL A 904311107 10,078 98 0.98 213 -3.62 0.0007
2021-05-13 2021-03-31 13F UNDER ARMOUR CL A 904311107 9,980 395 4.12 221 33.94 0.0008
2021-02-09 2020-12-31 13F UNDER ARMOUR CL A 904311107 9,585 1,024 11.96 165 71.88 0.0006
2020-11-06 2020-09-30 13F UNDER ARMOUR CL A 904311107 8,561 2,178 34.12 96 54.84 0.0004
2020-08-12 2020-06-30 13F UNDER ARMOUR CL A 904311107 6,383 -1,875 -22.71 62 -18.42 0.0003
2020-05-11 2020-03-31 13F UNDER ARMOUR CL A 904311107 8,258 -35,257 -81.02 76 -91.91 0.0005
2020-02-13 2019-12-31 13F UNDER ARMOUR CL A 904311107 43,515 -31,299 -41.84 940 -37.00 0.0048
2019-11-12 2019-09-30 13F UNDER ARMOUR CL A 904311107 74,814 -13,068 -14.87 1,492 -33.03 0.0086
2019-08-13 2019-06-30 13F UNDER ARMOUR CL A 904311107 87,882 14,880 20.38 2,228 44.39 0.0127
2019-05-14 2019-03-31 13F UNDER ARMOUR CL A 904311107 73,002 4,298 6.26 1,543 27.10 0.0094
2019-02-14 2018-12-31 13F UNDER ARMOUR CL A 904311107 68,704 -8,920 -11.49 1,214 -26.29 0.0089
2018-11-13 2018-09-30 13F UNDER ARMOUR CL A 904311107 77,624 -4,165 -5.09 1,647 -10.44 0.0101
2018-08-13 2018-06-30 13F UNDER ARMOUR CL A 904311107 81,789 -2,202 -2.62 1,839 33.94 0.0125
2018-05-15 2018-03-31 13F UNDER ARMOUR CL A 904311107 83,991 -3,700 -4.22 1,373 8.54 0.0097
2018-02-14 2017-12-31 13F UNDER ARMOUR CL A 904311107 87,691 50,757 137.43 1,265 107.72 0.0086
2017-11-13 2017-09-30 13F UNDER ARMOUR INC- COM 904311107 36,934 -104,832 -73.95 609 -80.26 0.0046
2017-08-04 2017-06-30 13F UNDER ARMOUR INC- COM 904311107 141,766 33,361 30.77 3,085 38.78 0.0232
2017-05-10 2017-03-31 13F UNDER ARMOUR INC- COM 904311107 108,405 -22,250 -17.03 2,223 -41.44 0.0179
2017-02-14 2016-12-31 13F UNDER ARMOUR INC- COM 904311107 130,655 -341,568 -72.33 3,796 -79.22 0.0340
2016-11-14 2016-09-30 13F UNDER ARMOUR INC- COM 904311107 472,223 -17,881 -3.65 18,266 -7.13 0.1615
2016-08-08 2016-06-30 13F UNDER ARMOUR INC- COM 904311107 490,104 31,625 6.90 19,668 -49.43 0.1834
2016-05-16 2016-03-31 13F UNDER ARMOUR INC- COM 904311107 458,479 -3,835 -0.83 38,892 4.36 0.3661
2016-02-16 2015-12-31 13F UNDER ARMOUR INC- COM 904311107 462,314 24,788 5.67 37,267 -11.99 0.3499
2015-11-12 2015-09-30 13F UNDER ARMOUR INC- COM 904311107 437,526 58,305 15.37 42,344 33.82 0.3663
2015-08-03 2015-06-30 13F UNDER ARMOUR INC- COM 904311107 379,221 44,573 13.32 31,642 17.10 0.0473
2015-05-11 2015-03-31 13F UNDER ARMOUR INC- COM 904311107 334,648 334,648 0.00 27,022 0.0416
2015-02-05 2014-12-31 13F UNDER ARMOUR INC- COM 904311107 0 -288,547 -100.00 0 -100.00
2014-11-04 2014-09-30 13F UNDER ARMOUR INC- COM 904311107 288,547 27,628 10.59 19,938 28.46 0.0341
2014-08-01 2014-06-30 13F UNDER ARMOUR INC- COM 904311107 260,919 188,899 262.29 15,521 88.00 0.0253
2014-05-06 2014-03-31 13F UNDER ARMOUR INC- COM 904311107 72,020 -736,902 -91.10 8,256 -88.31 0.0137
2014-02-11 2013-12-31 13F UNDER ARMOUR INC- COM 904311107 808,922 -386,698 -32.34 70,619 -25.66 0.1167
2013-11-12 2013-09-30 13F UNDER ARMOUR INC- COM 904311107 1,195,620 94,881 8.62 94,991 44.53 0.1689
2013-08-07 2013-06-30 13F UNDER ARMOUR INC- COM 904311107 1,100,739 1,100,739 65,725 0.1300
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.