Netflix, Inc.
CH ˙ SWX ˙ US64110L1061
SecurityCH:NFLX / Netflix, Inc.
InstitutionSfmg, Llc
Latest Disclosed Ownership21,501 shares
Latest Disclosed Value $ 2,067,323
Sfmg, Llc reports 6.51% increase in ownership of NFLX / Netflix, Inc.

On May 12, 2026 - Sfmg, Llc filed a 13F-HR form disclosing ownership of 21,501 shares of Netflix, Inc. (CH:NFLX) valued at $2,067,323 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 20,187 shares of Netflix, Inc.. This represents a change in shares of 6.51% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F NETFLIX COM 64110L106 21,501 1,314 6.51 2,067 9.25 0.1396
2026-02-10 2025-12-31 13F NETFLIX COM 64110L106 20,187 18,290 964.15 1,893 -16.80 0.1269
2025-11-13 2025-09-30 13F NETFLIX COM 64110L106 1,897 -786 -29.30 2,275 -36.69 0.1577
2025-08-12 2025-06-30 13F NETFLIX COM 64110L106 2,683 28 1.05 3,593 45.13 0.2696
2025-05-09 2025-03-31 13F NETFLIX COM 64110L106 2,655 732 38.07 2,476 44.48 0.1954
2025-02-11 2024-12-31 13F NETFLIX COM 64110L106 1,923 -73 -3.66 1,714 20.97 0.1351
2024-11-25 2024-09-30 13F NETFLIX COM 64110L106 1,996 -81 -3.90 1,416 1.00 0.1148
2024-08-14 2024-06-30 13F NETFLIX COM 64110L106 2,077 7 0.34 1,402 11.54 0.1219
2024-05-07 2024-03-31 13F NETFLIX COM 64110L106 2,070 2 0.10 1,257 24.95 0.1081
2024-01-30 2023-12-31 13F NETFLIX COM 64110L106 2,068 -33 -1.57 1,007 26.86 0.0933
2023-11-06 2023-09-30 13F NETFLIX COM 64110L106 2,101 180 9.37 793 -6.26 0.0815
2023-08-14 2023-06-30 13F NETFLIX COM 64110L106 1,921 -16 -0.83 846 26.46 0.0871
2023-05-01 2023-03-31 13F NETFLIX COM 64110L106 1,937 68 3.64 669 21.42 0.0721
2023-01-25 2022-12-31 13F NETFLIX COM 64110L106 1,869 -299 -13.79 551 15.03 0.0612
2022-10-20 2022-09-30 13F NETFLIX COM 64110L106 2,168 190 9.61 479 38.44 0.0559
2022-08-08 2022-06-30 13F NETFLIX COM 64110L106 1,978 517 35.39 346 -36.75 0.0401
2022-04-21 2022-03-31 13F NETFLIX COM 64110L106 1,461 -101 -6.47 547 -41.87 0.0541
2022-01-31 2021-12-31 13F NETFLIX COM 64110L106 1,562 -251 -13.84 941 -15.00 0.0915
2021-11-01 2021-09-30 13F NETFLIX COM 64110L106 1,813 -1 -0.06 1,107 15.55 0.1228
2021-08-06 2021-06-30 13F NETFLIX COM 64110L106 1,814 23 1.28 958 2.57 0.1064
2021-05-03 2021-03-31 13F NETFLIX COM 64110L106 1,791 30 1.70 934 -1.89 0.1083
2021-02-02 2020-12-31 13F NETFLIX COM 64110L106 1,761 132 8.10 952 16.81 0.1207
2020-11-12 2020-09-30 13F NETFLIX COM 64110L106 1,629 303 22.85 815 35.16 0.1124
2020-08-03 2020-06-30 13F NETFLIX COM 64110L106 1,326 30 2.31 603 23.82 0.0859
2020-05-08 2020-03-31 13F NETFLIX COM 64110L106 1,296 1 0.08 487 16.23 0.0730
2020-02-05 2019-12-31 13F NETFLIX COM 64110L106 1,295 -520 -28.65 419 -13.79 0.0513
2019-11-12 2019-09-30 13F/A-1 NETFLIX COM 64110L106 1,815 -100 -5.22 486 -24.42 0.0658
2019-10-29 2019-09-30 13F NETFLIX COM 64110L106 1,815 -100 486 0.0658
2019-08-05 2019-06-30 13F NETFLIX COM 64110L106 1,915 -28 -1.44 643 -7.22 0.0872
2019-05-13 2019-03-31 13F NETFLIX COM 64110L106 1,943 132 7.29 693 50.98 0.1002
2019-02-12 2018-12-31 13F NETFLIX COM 64110L106 1,811 50 2.84 459 -15.62 0.0742
2018-11-15 2018-09-30 13F NETFLIX COM 64110L106 1,761 163 10.20 544 -13.10 0.0836
2018-08-08 2018-06-30 13F NETFLIX COM 64110L106 1,598 -230 -12.58 626 15.93 0.1015
2018-05-10 2018-03-31 13F NETFLIX COM 64110L106 1,828 -51 -2.71 540 49.58 0.0915
2018-02-09 2017-12-31 13F NETFLIX COM 64110L106 1,879 0 0.00 361 5.87 0.0599
2017-11-07 2017-09-30 13F NETFLIX COM 64110L106 1,879 -365 -16.27 341 1.79 0.0667
2017-08-07 2017-06-30 13F NETFLIX COM 64110L106 2,244 165 7.94 335 9.12 0.0695
2017-05-01 2017-03-31 13F NETFLIX COM 64110L106 2,079 -50 -2.35 307 16.29 0.0621
2017-02-10 2016-12-31 13F NETFLIX COM 64110L106 2,129 -180 -7.80 264 15.79 0.0563
2016-12-09 2016-09-30 13F NETFLIX COM 64110L106 2,309 -39 -1.66 228 6.05 0.0500
2016-08-13 2016-06-30 13F NETFLIX COM 64110L106 2,348 2,348 215 0.0480
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.