Netflix, Inc.
CH ˙ SWX ˙ US64110L1061
SecurityCH:NFLX / Netflix, Inc.
InstitutionRFG Advisory, LLC
Latest Disclosed Ownership150,015 shares
Latest Disclosed Value $ 14,423,923
RFG Advisory, LLC reports 45.30% increase in ownership of NFLX / Netflix, Inc.

On April 17, 2026 - RFG Advisory, LLC filed a 13F-HR form disclosing ownership of 150,015 shares of Netflix, Inc. (CH:NFLX) valued at $14,423,923 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 3, 2026 disclosing 103,243 shares of Netflix, Inc.. This represents a change in shares of 45.30% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-17 2026-03-31 13F NETFLIX COM 64110L106 150,015 46,772 45.30 14,424 49.00 0.2650
2026-02-03 2025-12-31 13F NETFLIX COM 64110L106 103,243 93,419 950.93 9,680 -17.81 0.1822
2025-11-06 2025-09-30 13F NETFLIX COM 64110L106 9,824 2,154 28.08 11,778 14.67 0.2435
2025-07-28 2025-06-30 13F NETFLIX COM 64110L106 7,670 939 13.95 10,271 63.64 0.2414
2025-04-09 2025-03-31 13F NETFLIX COM 64110L106 6,731 3,341 98.55 6,277 107.75 0.1696
2025-01-21 2024-12-31 13F NETFLIX COM 64110L106 3,390 649 23.68 3,021 55.40 0.0855
2024-10-17 2024-09-30 13F NETFLIX COM 64110L106 2,741 243 9.73 1,944 15.30 0.0592
2024-07-15 2024-06-30 13F NETFLIX COM 64110L106 2,498 206 8.99 1,686 21.21 0.0549
2024-04-11 2024-03-31 13F NETFLIX COM 64110L106 2,292 454 24.70 1,392 55.59 0.0474
2024-01-25 2023-12-31 13F NETFLIX COM 64110L106 1,838 12 0.66 895 29.75 0.0349
2023-10-16 2023-09-30 13F NETFLIX COM 64110L106 1,826 -73 -3.84 689 -17.58 0.0308
2023-08-03 2023-06-30 13F NETFLIX COM 64110L106 1,899 -201 -9.57 836 15.31 0.0372
2023-05-09 2023-03-31 13F NETFLIX COM 64110L106 2,100 0 0.00 726 -5.60 0.0355
2023-02-15 2022-12-31 13F NETFLIX COM 64110L106 2,100 -339 -13.90 768 19.44 0.0388
2022-11-10 2022-09-30 13F NETFLIX COM 64110L106 2,439 90 3.83 643 20.64 0.0366
2022-08-09 2022-06-30 13F NETFLIX COM 64110L106 2,349 286 13.86 533 -31.05 0.0308
2022-05-11 2022-03-31 13F NETFLIX COM 64110L106 2,063 166 8.75 773 -32.37 0.0493
2022-02-02 2021-12-31 13F NETFLIX COM 64110L106 1,897 116 6.51 1,143 5.15 0.0785
2021-10-19 2021-09-30 13F NETFLIX COM 64110L106 1,781 15 0.85 1,087 16.51 0.0894
2021-07-29 2021-06-30 13F NETFLIX COM 64110L106 1,766 45 2.61 933 3.90 0.0830
2021-04-19 2021-03-31 13F NETFLIX COM 64110L106 1,721 23 1.35 898 3.58 0.0978
2021-02-02 2020-12-31 13F NETFLIX COM 64110L106 1,698 32 1.92 867 4.08 0.1135
2020-10-13 2020-09-30 13F NETFLIX COM 64110L106 1,666 0 0.00 833 9.89 0.1169
2020-08-03 2020-06-30 13F NETFLIX COM 64110L106 1,666 105 6.73 758 29.35 0.1178
2020-04-17 2020-03-31 13F NETFLIX COM 64110L106 1,561 -363 -18.87 586 -5.94 0.1100
2020-01-22 2019-12-31 13F NETFLIX COM 64110L106 1,924 70 3.78 623 25.60 0.1060
2019-11-13 2019-09-30 13F NETFLIX COM 64110L106 1,854 -50 -2.63 496 -28.84 0.0987
2019-08-23 2019-06-30 13F/A-1 NETFLIX COM 64110L106 1,904 -23 -1.19 697 1.16 0.1590
2019-04-25 2019-03-31 13F NETFLIX COM 64110L106 1,927 -52 -2.63 689 30.00 0.1758
2019-02-14 2018-12-31 13F NETFLIX COM 64110L106 1,979 -1,200 -37.75 530 -55.42 0.1302
2018-11-13 2018-09-30 13F NETFLIX COM 64110L106 3,179 1,510 90.47 1,189 82.08 0.3116
2018-07-24 2018-06-30 13F NETFLIX COM 64110L106 1,669 19 1.15 653 34.09 0.1968
2018-05-10 2018-03-31 13F NETFLIX COM 64110L106 1,650 250 17.86 487 63.97 0.1809
2018-02-08 2017-12-31 13F NETFLIX COM 64110L106 1,400 -24 -1.69 297 6.07 0.1385
2017-11-02 2017-09-30 13F NETFLIX COM 64110L106 1,424 -157 -9.93 280 16.18 0.1729
2017-11-01 2017-06-30 13F/A-2 NETFLIX COM 64110L106 1,581 0 0.00 241 6.17 0.1659
2017-08-14 2017-06-30 13F/A-1 NETFLIX COM 64110L106 1,581 0 241 0.1243
2017-08-07 2017-06-30 13F NETFLIX COM 64110L106 1,917 336 291
2017-11-01 2017-03-31 13F/A-1 NETFLIX COM 64110L106 1,581 1,581 227 0.1715
2017-05-12 2017-03-31 13F NETFLIX COM 64110L106 1,581 227
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.