Netflix, Inc.
CH ˙ SWX ˙ US64110L1061
SecurityCH:NFLX / Netflix, Inc.
InstitutionHolderness Investments Co
Latest Disclosed Ownership10,813 shares
Latest Disclosed Value $ 1,039,670
Holderness Investments Co reports 16.76% decrease in ownership of NFLX / Netflix, Inc.

On May 12, 2026 - Holderness Investments Co filed a 13F-HR form disclosing ownership of 10,813 shares of Netflix, Inc. (CH:NFLX) valued at $1,039,670 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 12,990 shares of Netflix, Inc.. This represents a change in shares of -16.76% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F NETFLIX COM 64110L106 10,813 -2,177 -16.76 1,040 -14.63 0.2088
2026-02-10 2025-12-31 13F NETFLIX COM 64110L106 12,990 11,408 721.11 1,218 -35.81 0.2477
2025-11-12 2025-09-30 13F NETFLIX COM 64110L106 1,582 28 1.80 1,897 -8.89 0.3871
2025-08-12 2025-06-30 13F NETFLIX COM 64110L106 1,554 342 28.22 2,081 84.16 0.4476
2025-05-13 2025-03-31 13F NETFLIX COM 64110L106 1,212 -11 -0.90 1,130 3.67 0.2635
2025-02-11 2024-12-31 13F NETFLIX COM 64110L106 1,223 -65 -5.05 1,090 19.39 0.2404
2024-11-12 2024-09-30 13F NETFLIX COM 64110L106 1,288 80 6.62 914 12.02 0.1995
2024-08-13 2024-06-30 13F/A-1 NETFLIX COM 64110L106 1,208 10 0.83 815 12.10 0.1923
2024-08-13 2024-06-30 13F NETFLIX COM 64110L106 1,208 10 815 0.1923
2024-05-13 2024-03-31 13F NETFLIX COM 64110L106 1,198 -30 -2.44 728 21.78 0.1779
2024-02-13 2023-12-31 13F NETFLIX COM 64110L106 1,228 25 2.08 598 31.50 0.1641
2023-11-15 2023-09-30 13F NETFLIX COM 64110L106 1,203 10 0.84 454 -13.52 0.1768
2023-08-15 2023-06-30 13F NETFLIX COM 64110L106 1,193 170 16.62 526 48.73 0.1941
2023-05-12 2023-03-31 13F NETFLIX COM 64110L106 1,023 10 0.99 353 18.46 0.1413
2023-02-13 2022-12-31 13F NETFLIX COM 64110L106 1,013 -8 -0.78 299 24.17 0.1288
2022-11-14 2022-09-30 13F NETFLIX COM 64110L106 1,021 1,021 240 0.1091
2022-08-15 2022-06-30 13F NETFLIX COM 64110L106 0 -2,896 -100.00 0 -100.00
2022-05-12 2022-03-31 13F NETFLIX COM 64110L106 2,896 -697 -19.40 1,085 -49.88 0.3617
2022-02-09 2021-12-31 13F NETFLIX COM 64110L106 3,593 152 4.42 2,165 3.10 0.6393
2021-11-12 2021-09-30 13F NETFLIX COM 64110L106 3,441 25 0.73 2,100 16.41 0.6932
2021-08-09 2021-06-30 13F NETFLIX COM 64110L106 3,416 0 0.00 1,804 1.23 0.5958
2021-05-11 2021-03-31 13F NETFLIX COM 64110L106 3,416 40 1.18 1,782 -2.41 0.6399
2021-02-05 2020-12-31 13F NETFLIX COM 64110L106 3,376 -14 -0.41 1,826 7.73 0.7084
2020-11-09 2020-09-30 13F NETFLIX COM 64110L106 3,390 -160 -4.51 1,695 4.95 0.6993
2020-08-13 2020-06-30 13F NETFLIX COM 64110L106 3,550 0 0.00 1,615 21.16 0.7188
2020-05-13 2020-03-31 13F NETFLIX COM 64110L106 3,550 460 14.89 1,333 33.30 0.7535
2020-02-05 2019-12-31 13F NETFLIX COM 64110L106 3,090 -75 -2.37 1,000 18.06 0.4287
2019-11-01 2019-09-30 13F NETFLIX COM 64110L106 3,165 -1,870 -37.14 847 -54.19 0.3942
2019-08-02 2019-06-30 13F NETFLIX COM 64110L106 5,035 -215 -4.10 1,849 -1.23 0.8387
2019-05-20 2019-03-31 13F NETFLIX COM 64110L106 5,250 -30 -0.57 1,872 32.48 0.8963
2019-02-13 2018-12-31 13F NETFLIX COM 64110L106 5,280 280 5.60 1,413 -24.48 0.7725
2018-11-13 2018-09-30 13F NETFLIX COM 64110L106 5,000 477 10.55 1,871 5.71 0.8428
2018-08-16 2018-06-30 13F NETFLIX COM 64110L106 4,523 51 1.14 1,770 33.99 0.8606
2018-05-10 2018-03-31 13F NETFLIX COM 64110L106 4,472 100 2.29 1,321 57.45 0.6526
2018-02-13 2017-12-31 13F NETFLIX COM 64110L106 4,372 0 0.00 839 5.80 0.4121
2017-11-09 2017-09-30 13F NETFLIX COM 64110L106 4,372 0 0.00 793 21.44 0.4121
2017-08-14 2017-06-30 13F NETFLIX COM 64110L106 4,372 -288 -6.18 653 -5.22 0.3462
2017-05-08 2017-03-31 13F NETFLIX COM 64110L106 4,660 4,660 689 0.3498
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.