Netflix, Inc.
CH ˙ SWX ˙ US64110L1061
SecurityCH:NFLX / Netflix, Inc.
InstitutionAdvisors Asset Management, Inc.
Latest Disclosed Ownership117,850 shares
Latest Disclosed Value $ 11,331,278
Advisors Asset Management, Inc. reports 11.39% decrease in ownership of NFLX / Netflix, Inc.

On May 15, 2026 - Advisors Asset Management, Inc. filed a 13F-HR form disclosing ownership of 117,850 shares of Netflix, Inc. (CH:NFLX) valued at $11,331,278 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 133,006 shares of Netflix, Inc.. This represents a change in shares of -11.39% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F NETFLIX COM 64110L106 117,850 -15,156 -11.39 11,331 -9.13 0.1881
2026-02-12 2025-12-31 13F NETFLIX COM 64110L106 133,006 121,842 1,091.38 12,471 -6.83 0.2094
2025-11-06 2025-09-30 13F NETFLIX COM 64110L106 11,164 1,806 19.30 13,385 6.81 0.2272
2025-08-12 2025-06-30 13F NETFLIX COM 64110L106 9,358 1,391 17.46 12,532 68.68 0.2244
2025-05-15 2025-03-31 13F NETFLIX COM 64110L106 7,967 1,754 28.23 7,429 34.17 0.1396
2025-02-10 2024-12-31 13F NETFLIX COM 64110L106 6,213 1,647 36.07 5,538 71.00 0.1020
2024-11-08 2024-09-30 13F NETFLIX COM 64110L106 4,566 -1,497 -24.69 3,239 -20.85 0.0595
2024-08-14 2024-06-30 13F NETFLIX COM 64110L106 6,063 971 19.07 4,092 32.31 0.0798
2024-05-14 2024-03-31 13F NETFLIX COM 64110L106 5,092 471 10.19 3,093 37.48 0.0594
2024-02-14 2023-12-31 13F NETFLIX COM 64110L106 4,621 -1,294 -21.88 2,250 0.72 0.0459
2023-11-14 2023-09-30 13F NETFLIX COM 64110L106 5,915 108 1.86 2,234 -12.67 0.0482
2023-08-14 2023-06-30 13F NETFLIX COM 64110L106 5,807 993 20.63 2,558 53.76 0.0523
2023-05-12 2023-03-31 13F NETFLIX COM 64110L106 4,814 -304 -5.94 1,663 10.21 0.0338
2023-02-13 2022-12-31 13F NETFLIX COM 64110L106 5,118 -1,562 -23.38 1,509 -4.07 0.0311
2022-11-08 2022-09-30 13F NETFLIX COM 64110L106 6,680 -3,417 -33.84 1,573 -10.93 0.0331
2022-08-08 2022-06-30 13F NETFLIX COM 64110L106 10,097 -4,170 -29.23 1,766 -66.95 0.0335
2022-05-17 2022-03-31 13F NETFLIX COM 64110L106 14,267 -4,159 -22.57 5,344 -51.86 0.0823
2022-02-15 2021-12-31 13F NETFLIX COM 64110L106 18,426 -3,181 -14.72 11,101 -15.82 0.1585
2021-11-12 2021-09-30 13F NETFLIX COM 64110L106 21,607 -1,692 -7.26 13,188 7.16 0.2005
2021-07-30 2021-06-30 13F NETFLIX COM 64110L106 23,299 -1,016 -4.18 12,307 -2.97 0.1815
2021-05-07 2021-03-31 13F NETFLIX COM 64110L106 24,315 2,938 13.74 12,684 9.73 0.1972
2021-02-12 2020-12-31 13F NETFLIX COM 64110L106 21,377 3,948 22.65 11,559 32.63 0.1912
2020-11-16 2020-09-30 13F NETFLIX COM 64110L106 17,429 3,486 25.00 8,715 37.35 0.1611
2020-08-12 2020-06-30 13F NETFLIX COM 64110L106 13,943 3,341 31.51 6,345 59.38 0.1235
2020-05-15 2020-03-31 13F NETFLIX COM 64110L106 10,602 513 5.08 3,981 21.97 0.0947
2020-05-20 2019-12-31 13F/A-1 NETFLIX COM 64110L106 10,089 -2,298 -18.55 3,264 -1.54 0.0572
2020-02-14 2019-12-31 13F NETFLIX COM 64110L106 10,089 -2,298 3,264 28,889.4860
2019-11-14 2019-09-30 13F NETFLIX COM 64110L106 12,387 -1,890 -13.24 3,315 -36.78 0.0611
2019-11-14 2019-06-30 13F/A-1 NETFLIX COM 64110L106 14,277 -1,219 -7.87 5,244 -5.09 0.0946
2019-08-14 2019-06-30 13F NETFLIX COM 64110L106 14,277 -1,219 5,244
2019-05-15 2019-03-31 13F NETFLIX COM 64110L106 15,496 1,320 9.31 5,525 45.62 0.0983
2019-02-06 2018-12-31 13F/A-1 NETFLIX COM 64110L106 14,176 4,116 40.91 3,794 0.80 0.0764
2019-01-31 2018-12-31 13F NETFLIX COM 64110L106 14,176 4,116 3,794
2018-11-15 2018-09-30 13F NETFLIX COM 64110L106 10,060 2,175 27.58 3,764 21.97 0.0615
2018-08-22 2018-06-30 13F/A-1 NETFLIX COM 64110L106 7,885 3,861 95.95 3,086 163.09 0.0524
2018-08-15 2018-06-30 13F NETFLIX COM 64110L106 286 -3,738 3,086
2018-05-15 2018-03-31 13F NETFLIX COM 64110L106 4,024 596 17.39 1,173 78.27 0.0197
2018-02-13 2017-12-31 13F NETFLIX COM 64110L106 3,428 -330 -8.78 658 -3.52 0.0108
2017-11-07 2017-09-30 13F NETFLIX COM 64110L106 3,758 -3,767 -50.06 682 -39.32 0.0114
2017-08-02 2017-06-30 13F NETFLIX COM 64110L106 7,525 515 7.35 1,124 8.49 0.0188
2017-05-02 2017-03-31 13F NETFLIX COM 64110L106 7,010 -10,775 -60.58 1,036 -40.90 0.0174
2016-10-31 2016-09-30 13F NETFLIX COM 64110L106 17,785 380 2.18 1,753 10.11 0.0288
2016-08-08 2016-06-30 13F NETFLIX COM 64110L106 17,405 -11,720 -40.24 1,592 -46.52 0.0258
2016-05-16 2016-03-31 13F NETFLIX COM 64110L106 29,125 1,623 5.90 2,977 -5.37 0.0495
2016-02-10 2015-12-31 13F NETFLIX COM 64110L106 27,502 25,402 1,209.62 3,146 1,349.77 0.0499
2015-11-16 2015-09-30 13F NETFLIX COM 64110L106 2,100 1,800 600.00 217 10.15 0.0035
2015-08-11 2015-06-30 13F NETFLIX COM 64110L106 300 0 0.00 197 57.60 0.0027
2015-05-13 2015-03-31 13F NETFLIX COM 64110L106 300 -87 -22.48 125 -5.30 0.0017
2015-02-05 2014-12-31 13F NETFLIX COM 64110L106 387 -70 -15.32 132 -35.92 0.0018
2014-11-13 2014-09-30 13F NETFLIX COM 64110L106 457 -359 -44.00 206 -42.78 0.0028
2014-08-14 2014-06-30 13F NETFLIX COM 64110L106 816 -648 -44.26 360 -30.10 0.0050
2014-05-15 2014-03-31 13F NETFLIX COM 64110L106 1,464 -212 -12.65 515 -16.53 0.0078
2014-02-03 2013-12-31 13F NETFLIX COM 64110L106 1,676 262 18.53 617 41.19 0.0099
2013-11-15 2013-09-30 13F NETFLIX COM 64110L106 1,414 10 0.71 437 47.64 0.0078
2013-08-14 2013-06-30 13F NETFLIX COM 64110L106 1,404 1,404 296 0.0056
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.