Alphabet Inc.
CH ˙ SWX ˙ US02079K1079
SecurityCH:GOOG / Alphabet Inc.
InstitutionTCI Wealth Advisors, Inc.
Latest Disclosed Ownership16,340 shares
Latest Disclosed Value $ 4,687,280
TCI Wealth Advisors, Inc. reports 1.27% decrease in ownership of GOOG / Alphabet Inc.

On April 27, 2026 - TCI Wealth Advisors, Inc. filed a 13F-HR form disclosing ownership of 16,340 shares of Alphabet Inc. (CH:GOOG) valued at $4,687,280 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 2, 2026 disclosing 16,551 shares of Alphabet Inc.. This represents a change in shares of -1.27% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-27 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 16,340 -211 -1.27 4,687 -9.74 0.2489
2026-02-02 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 16,551 -712 -4.12 5,194 23.53 0.2863
2025-10-14 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 17,263 299 1.76 4,204 39.71 0.2509
2025-07-16 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 16,964 -1,004 -5.59 3,009 7.20 0.2062
2025-04-21 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 17,968 -1,801 -9.11 2,807 -25.43 0.2247
2025-01-23 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 19,769 -5,099 -20.50 3,765 -9.45 0.3145
2024-10-24 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 24,868 73 0.29 4,158 -8.58 0.3505
2024-07-30 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 24,795 348 1.42 4,548 22.17 0.4290
2024-05-07 2024-03-31 13F ALPHABET CAP STK CL C 02079K107 24,447 184 0.76 3,722 8.86 0.3668
2024-02-06 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 24,263 -1,291 -5.05 3,419 1.48 0.3646
2023-10-31 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 25,554 3,164 14.13 3,369 24.41 0.4300
2023-08-04 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 22,390 51 0.23 2,709 16.57 0.3459
2023-05-03 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 22,339 -712 -3.09 2,323 13.59 0.3015
2023-02-07 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 23,051 -2,080 -8.28 2,045 -15.36 0.2831
2022-11-08 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 25,131 23,901 1,943.17 2,416 -10.22 0.3909
2022-07-19 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 1,230 -23 -1.84 2,691 -23.11 0.4118
2022-04-29 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 1,253 -35 -2.72 3,500 -6.09 0.5245
2022-01-24 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 1,288 -47 -3.52 3,727 4.75 0.5511
2021-10-29 2021-09-30 13F ALPHABET CAP STK CL C 02079K107 1,335 -102 -7.10 3,558 -1.22 0.5429
2021-08-02 2021-06-30 13F ALPHABET CAP STK CL C 02079K107 1,437 151 11.74 3,602 35.41 0.6089
2021-04-29 2021-03-31 13F ALPHABET CAP STK CL C 02079K107 1,286 -105 -7.55 2,660 9.15 1.1283
2021-01-21 2020-12-31 13F ALPHABET CAP STK CL C 02079K107 1,391 -756 -35.21 2,437 -22.76 1.0890
2020-10-20 2020-09-30 13F ALPHABET CAP STK CL C 02079K107 2,147 3 0.14 3,155 4.09 1.2467
2020-07-20 2020-06-30 13F ALPHABET CAP STK CL C 02079K107 2,144 -269 -11.15 3,031 8.02 1.2957
2020-04-14 2020-03-31 13F ALPHABET CAP STK CL C 02079K107 2,413 888 58.23 2,806 37.62 1.3841
2020-01-27 2019-12-31 13F ALPHABET CAP STK CL C 02079K107 1,525 -39 -2.49 2,039 6.92 0.7920
2019-10-17 2019-09-30 13F ALPHABET CAP STK CL C 02079K107 1,564 -3 -0.19 1,907 12.57 0.8469
2019-07-23 2019-06-30 13F ALPHABET CAP STK CL C 02079K107 1,567 -181 -10.35 1,694 -17.41 0.7630
2019-04-11 2019-03-31 13F ALPHABET CAP STK CL C 02079K107 1,748 -54 -3.00 2,051 9.91 0.9018
2019-01-17 2018-12-31 13F ALPHABET CAP STK CL C 02079K107 1,802 57 3.27 1,866 -10.42 0.9039
2018-11-02 2018-09-30 13F ALPHABET CAP STK CL C 02079K107 1,745 0 0.00 2,083 6.99 0.8708
2018-07-26 2018-06-30 13F ALPHABET CAP STK CL C 02079K107 1,745 32 1.87 1,947 10.19 0.8657
2018-04-30 2018-03-31 13F ALPHABET CAP STK CL C 02079K107 1,713 -10 -0.58 1,767 -2.00 0.8184
2018-02-01 2017-12-31 13F ALPHABET CAP STK CL C 02079K107 1,723 47 2.80 1,803 12.20 0.7918
2017-10-24 2017-09-30 13F ALPHABET CAP STK CL C 02079K107 1,676 -38 -2.22 1,607 3.15 0.7864
2017-08-10 2017-06-30 13F ALPHABET CAP STK CL C 02079K107 1,714 -176 -9.31 1,558 -0.64 0.7956
2017-05-04 2017-03-31 13F ALPHABET CAP STK CL C 02079K107 1,890 80 4.42 1,568 12.24 0.8181
2017-02-10 2016-12-31 13F ALPHABET CAP STK CL C 02079K107 1,810 40 2.26 1,397 1.53 0.7325
2016-11-01 2016-09-30 13F ALPHABET CAP STK CL C 02079K107 1,770 8 0.45 1,376 12.88 0.7482
2016-08-09 2016-06-30 13F Google CAP STK CL C 02079K107 1,762 -11 -0.62 1,219 -7.72 0.6764
2016-04-29 2016-03-31 13F ALPHABET CAP STK CL C 02079K107 1,773 -54 -2.96 1,321 -4.69 0.7322
2016-02-10 2015-12-31 13F ALPHABET CAP STK CL C 02079K107 1,827 117 6.84 1,386 33.27 0.7721
2015-11-02 2015-09-30 13F GOOGLE CL C 38259P706 1,710 110 6.88 1,040 24.85 0.6267
2015-08-10 2015-06-30 13F GOOGLE CL C 38259P706 1,600 16 1.01 833 -4.03 0.4769
2015-04-30 2015-03-31 13F GOOGLE CL C 38259P706 1,584 -98 -5.83 868 -1.92 0.5448
2015-02-06 2014-12-31 13F GOOGLE CL C 38259P706 1,682 -3 -0.18 885 -9.04 0.5476
2014-11-05 2014-09-30 13F GOOGLE CL C 38259P706 1,685 -30 -1.75 973 -1.42 0.6133
2014-08-11 2014-06-30 13F GOOGLE CL C 38259P706 1,715 1,715 987 0.5941
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.