Alphabet Inc.
CH ˙ SWX ˙ US02079K1079
SecurityCH:GOOG / Alphabet Inc.
InstitutionFft Wealth Management Llc
Latest Disclosed Ownership24,925 shares
Latest Disclosed Value $ 7,149,848
Fft Wealth Management Llc reports 1.69% decrease in ownership of GOOG / Alphabet Inc.

On May 14, 2026 - Fft Wealth Management Llc filed a 13F-HR form disclosing ownership of 24,925 shares of Alphabet Inc. (CH:GOOG) valued at $7,149,848 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 9, 2026 disclosing 25,353 shares of Alphabet Inc.. This represents a change in shares of -1.69% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-14 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 24,925 -428 -1.69 7,150 -10.13 1.2945
2026-02-09 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 25,353 -959 -3.64 7,956 24.14 1.5153
2025-11-13 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 26,312 2 0.01 6,408 23.47 1.1767
2025-08-15 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 26,310 -408 -1.53 5,190 24.34 1.0200
2025-05-15 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 26,718 2,182 8.89 4,174 -10.66 0.8731
2025-02-04 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 24,536 324 1.34 4,673 15.42 0.3521
2024-11-12 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 24,212 912 3.91 4,048 -5.27 0.3070
2024-08-01 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 23,300 239 1.04 4,274 21.70 0.3789
2024-04-30 2024-03-31 13F ALPHABET INC CAP STK CL C CAP STK CL C 02079K107 23,061 20,120 684.12 3,511 748.07 0.3023
2024-02-06 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 2,941 351 13.55 414 21.41 0.0359
2023-11-13 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 2,590 -590 -18.55 341 -11.20 0.0440
2023-08-02 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 3,180 -125 -3.78 385 11.95 0.0478
2023-05-12 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 3,305 -695 -17.38 344 -3.11 0.0427
2023-02-14 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 4,000 60 1.52 355 -6.60 0.0455
2022-11-09 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 3,940 3,770 2,217.65 379 1.88 0.0529
2022-08-12 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 170 0 0.00 372 -21.68 0.0414
2022-05-16 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 170 0 0.00 475 -3.46 0.0454
2022-02-14 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 170 170 492 0.0441
2017-11-14 2017-09-30 13F ALPHABET CAP STK CL C 02079K107 0 -313 -100.00 0 -100.00
2017-08-08 2017-06-30 13F ALPHABET CAP STK CL C 02079K107 313 0 0.00 284 9.23 0.0907
2017-05-10 2017-03-31 13F ALPHABET CAP STK CL C 02079K107 313 -100 -24.21 260 -18.50 0.0825
2017-02-15 2016-12-31 13F ALPHABET CAP STK CL C 02079K107 413 0 0.00 319 0.00 0.0736
2016-11-14 2016-09-30 13F ALPHABET CAP STK CL C 02079K107 413 100 31.95 319 46.33 0.1350
2016-08-05 2016-06-30 13F ALPHABET CAP STK CL C 02079K107 313 0 0.00 218 -6.44 0.0860
2016-05-16 2016-03-31 13F ALPHABET CAP STK CL C 02079K107 313 -14 -4.28 233 -6.05 0.1011
2016-02-11 2015-12-31 13F ALPHABET CAP STK CL C 02079K107 327 327 248 0.1996
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.