Alphabet Inc.
CH ˙ SWX ˙ US02079K1079
SecurityCH:GOOG / Alphabet Inc.
InstitutionCrake Asset Management LLP
Latest Disclosed Ownership326,500 shares
Latest Disclosed Value $ 93,659,790
Crake Asset Management LLP reports 76.96% increase in ownership of GOOG / Alphabet Inc.

On May 15, 2026 - Crake Asset Management LLP filed a 13F-HR form disclosing ownership of 326,500 shares of Alphabet Inc. (CH:GOOG) valued at $93,659,790 USD as of March 31, 2026.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 326,500 142,000 76.96 93,660 61.77 3.2728
2026-02-10 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 184,500 184,500 57,896 2.2677
2025-11-13 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 0 -843,528 -100.00 0 -100.00
2025-08-13 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 843,528 436,000 106.99 149,633 135.02 7.8915
2025-05-15 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 407,528 -341,472 -45.59 63,668 -55.36 5.1329
2025-02-14 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 749,000 645,000 620.19 142,640 720.38 15.3897
2024-11-14 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 104,000 -282,999 -73.13 17,388 -75.51 2.1348
2024-08-08 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 386,999 -829,000 -68.17 70,983 -61.66 5.6584
2024-05-07 2024-03-31 13F ALPHABET CAP STK CL C 02079K107 1,215,999 248,001 25.62 185,148 35.72 18.6856
2024-02-09 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 967,998 478,000 97.55 136,420 111.16 13.0057
2023-11-08 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 489,998 -119,500 -19.61 64,606 -12.37 9.1818
2023-08-10 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 609,498 -229,500 -27.35 73,731 -15.50 9.9437
2023-08-14 2023-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 838,998 269,500 47.32 87,256 72.68 12.6325
2023-05-18 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 838,998 269,500 87 12.6325
2023-08-14 2022-12-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 569,498 -216,942 -27.59 50,532 67,274.67 21.6300
2023-02-09 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 569,498 -216,942 51 21.6302
2022-11-09 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 786,440 767,918 4,145.98 76 87.50 21.8490
2022-08-12 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 18,522 -37,505 -66.94 41 -74.36 7.9811
2022-05-13 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 56,027 4,750 9.26 156 5.41 12.0898
2022-02-09 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 51,277 23,630 85.47 148 102.74 8.3926
2021-12-07 2021-09-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 27,647 -2,740 -9.02 74 -3.95 4.0183
2021-11-12 2021-09-30 13F ALPHABET CAP STK CL C 02079K107 27,647 -2,740 73,688 4.0183
2021-12-07 2021-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 30,387 1,900 6.67 76 31.03 3.9565
2021-08-11 2021-06-30 13F ALPHABET CAP STK CL C 02079K107 30,387 1,900 76,160 3.9565
2021-12-07 2021-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 28,487 4,390 18.22 59 38.10 1.7847
2021-05-13 2021-03-31 13F ALPHABET CAP STK CL C 02079K107 28,487 4,390 58,929 1.7847
2021-12-07 2020-12-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 24,097 -3,093 -11.38 42 7.69 1.5759
2021-02-16 2020-12-31 13F ALPHABET CAP STK CL C 02079K107 24,097 -3,093 42,215 1.5759
2021-12-07 2020-09-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 27,190 10,150 59.57 40 62.50 2.1190
2020-11-13 2020-09-30 13F ALPHABET CAP STK CL C 02079K107 27,190 10,150 39,958 2.1190
2021-12-07 2020-06-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 17,040 -16,700 -49.50 24 -38.46 2.3626
2020-08-13 2020-06-30 13F ALPHABET CAP STK CL C 02079K107 17,040 -16,700 24,088 2.3626
2021-12-07 2020-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 33,740 -33,350 -49.71 39 -99.96 7.9960
2020-05-14 2020-03-31 13F ALPHABET CAP STK CL C 02079K107 33,740 -33,350 39,233 7.9960
2021-12-07 2019-12-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 67,090 67,090 89,701 18.1296
2020-02-13 2019-12-31 13F ALPHABET CAP STK CL C 02079K107 67,090 89,701 18.1296
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.