Alphabet Inc.
CH ˙ SWX ˙ US02079K1079
SecurityCH:GOOG / Alphabet Inc.
InstitutionAusdal Financial Partners, Inc.
Latest Disclosed Ownership49,361 shares
Latest Disclosed Value $ 14,159,767
Ausdal Financial Partners, Inc. ownership in GOOG / Alphabet Inc.

On May 12, 2026 - Ausdal Financial Partners, Inc. filed a 13F-HR form disclosing ownership of 49,361 shares of Alphabet Inc. (CH:GOOG) valued at $14,159,767 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 48,334 shares of Alphabet Inc.. This represents a change in shares of 2.12% during the quarter.

Ausdal Financial Partners, Inc. has a history of taking positions in derivatives of the underlying security (GOOG) in the form of stock options.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

CH:GOOG / Alphabet Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 49,361 1,027 2.12 14,160 -6.93 0.6292
2026-02-13 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 48,334 -2,270 -4.49 15,215 23.45 0.7059
2025-11-14 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 50,604 13,294 35.63 12,325 86.22 0.5983
2025-08-14 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 37,310 3,616 10.73 6,618 25.72 0.4416
2025-05-15 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 33,694 3,483 11.53 5,264 -8.50 0.3968
2025-02-12 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 30,211 4,127 15.82 5,753 31.92 0.4969
2024-10-04 2024-09-30 13F ALPHABET CAP STK CL C 02079K107 26,084 3,209 14.03 4,361 3.96 0.4529
2024-08-06 2024-06-30 13F ALPHABET CAP STK CL C 02079K107 22,875 655 2.95 4,196 24.00 0.4481
2024-04-12 2024-03-31 13F ALPHABET CAP STK CL C 02079K107 22,220 -2,144 -8.80 3,383 -1.46 0.3928
2024-01-11 2023-12-31 13F ALPHABET CAP STK CL C 02079K107 24,364 -72 -0.29 3,434 6.58 0.4248
2023-11-08 2023-09-30 13F ALPHABET CAP STK CL C 02079K107 24,436 243 1.00 3,222 10.08 0.4438
2023-07-31 2023-06-30 13F ALPHABET CAP STK CL C 02079K107 24,193 -2,880 -10.64 2,927 3.94 0.3977
2023-05-04 2023-03-31 13F ALPHABET CAP STK CL C 02079K107 27,073 -1,900 -6.56 2,816 9.53 0.3879
2023-02-03 2022-12-31 13F ALPHABET CAP STK CL C 02079K107 28,973 -3,047 -9.52 2,571 -16.53 0.3736
2022-11-09 2022-09-30 13F ALPHABET CAP STK CL C 02079K107 32,020 29,018 966.62 3,079 -53.11 0.4857
2022-08-09 2022-06-30 13F ALPHABET CAP STK CL C 02079K107 3,002 1,552 107.03 6,567 62.15 0.9910
2022-05-04 2022-03-31 13F ALPHABET CAP STK CL C 02079K107 1,450 104 7.73 4,050 3.98 0.5505
2022-02-08 2021-12-31 13F ALPHABET CAP STK CL C 02079K107 1,346 -18 -1.32 3,895 7.15 0.5206
2021-11-01 2021-09-30 13F ALPHABET CAP STK CL C 02079K107 1,364 48 3.65 3,635 10.22 0.5407
2021-07-19 2021-06-30 13F ALPHABET CAP STK CL C 02079K107 1,316 -4 -0.30 3,298 20.76 0.4992
2021-05-05 2021-03-31 13F ALPHABET CAP STK CL C 02079K107 1,320 38 2.96 2,731 21.59 0.4609
2021-02-01 2020-12-31 13F ALPHABET CAP STK CL C 02079K107 1,282 -247 -16.15 2,246 -0.04 0.4373
2020-11-04 2020-09-30 13F ALPHABET CAP STK CL C 02079K107 1,529 -74 -4.62 2,247 -0.84 0.5433
2020-08-06 2020-06-30 13F ALPHABET CAP STK CL C 02079K107 1,603 -9 -0.56 2,266 10.97 0.7502
2020-05-04 2020-03-31 13F ALPHABET CAP STK CL C 02079K107 1,612 429 36.26 2,042 18.31 0.7218
2020-02-14 2019-12-31 13F ALPHABET CAP STK CL C 02079K107 1,183 -48 -3.90 1,726 14.99 0.5116
2019-11-19 2019-09-30 13F ALPHABET CAP STK CL C 02079K107 1,231 -24 -1.91 1,501 -2.41 0.5313
2019-08-05 2019-06-30 13F ALPHABET CAP STK CL C 02079K107 1,255 -31 -2.41 1,538 1.92 0.5901
2019-05-13 2019-03-31 13F ALPHABET CAP STK CL C 02079K107 1,286 188 17.12 1,509 32.72 0.6138
2019-02-11 2018-12-31 13F ALPHABET CAP STK CL C 02079K107 1,098 1 0.09 1,137 -13.14 0.5552
2018-11-09 2018-09-30 13F ALPHABET CAP STK CL C 02079K107 1,097 499 83.44 1,309 96.25 0.3688
2018-08-08 2018-06-30 13F ALPHABET CAP STK CL C 02079K107 598 1 0.17 667 8.28 0.2059
2018-04-20 2018-03-31 13F ALPHABET CAP STK CL C 02079K107 597 -89 -12.97 616 -14.21 0.2139
2018-02-08 2017-12-31 13F ALPHABET CAP STK CL C 02079K107 686 25 3.78 718 13.25 0.2573
2017-11-13 2017-09-30 13F/A-1 ALPHABET CAP STK CL C 02079K107 661 -95 -12.57 634 -7.71 0.2516
2017-10-31 2017-09-30 13F ALPHABET CAP STK CL C 02079K107 661 -95 634 0.2531
2017-08-11 2017-06-30 13F ALPHABET CAP STK CL C 02079K107 756 -6 -0.79 687 8.70 0.2934
2017-08-11 2017-03-31 13F/A-2 ALPHABET CAP STK CL C 02079K107 762 18 2.42 632 10.10 0.2846
2017-05-03 2017-03-31 13F/A-1 ALPHABET CAP STK CL C 02079K107 762 18 632 0.3398
2017-05-01 2017-03-31 13F ALPHABET CAP STK CL C 02079K107 744 0 574 0.2694
2017-01-23 2016-12-31 13F ALPHABET CAP STK CL C 02079K107 744 -2 -0.27 574 -1.03 0.2691
2016-10-25 2016-09-30 13F ALPHABET CAP STK CL C 02079K107 746 55 7.96 580 21.34 0.2923
2016-07-29 2016-06-30 13F ALPHABET CAP STK CL C 02079K107 691 23 3.44 478 -4.02 0.2453
2016-05-05 2016-03-31 13F ALPHABET CAP STK CL C 02079K107 668 -14 -2.05 498 -3.86 0.2828
2016-02-17 2015-12-31 13F ALPHABET CAP STK CL C 02079K107 682 682 518 0.2619
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2026-05-12 2026-03-31 13F ALPHABET CAP STK CL C Put 7,000 2,008 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.