General Mills, Inc.
CH ˙ SWX ˙ US3703341046
SecurityCH:GIS / General Mills, Inc.
InstitutionBragg Financial Advisors, Inc
Latest Disclosed Ownership18,599 shares
Latest Disclosed Value $ 692,255
Bragg Financial Advisors, Inc reports 2.82% decrease in ownership of GIS / General Mills, Inc.

On May 15, 2026 - Bragg Financial Advisors, Inc filed a 13F-HR form disclosing ownership of 18,599 shares of General Mills, Inc. (CH:GIS) valued at $692,255 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 19,139 shares of General Mills, Inc.. This represents a change in shares of -2.82% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F GENERAL MILLS COM 370334104 18,599 -540 -2.82 692 -22.16 0.0219
2026-02-13 2025-12-31 13F GENERAL MLS COM 370334104 19,139 0 0.00 890 -7.78 0.0290
2025-11-13 2025-09-30 13F GENERAL MLS COM 370334104 19,139 -72 -0.37 965 -3.12 0.0319
2025-08-14 2025-06-30 13F GENERAL MLS COM 370334104 19,211 -685 -3.44 995 -16.32 0.0356
2025-05-14 2025-03-31 13F GENERAL MLS COM 370334104 19,896 -75 -0.38 1,190 -6.60 0.0489
2025-02-13 2024-12-31 13F GENERAL MLS COM 370334104 19,971 -560 -2.73 1,274 -16.03 0.0516
2024-11-14 2024-09-30 13F GENERAL MLS COM 370334104 20,531 -416 -1.99 1,516 14.42 0.0624
2024-08-15 2024-06-30 13F GENERAL MLS COM 370334104 20,947 -2,800 -11.79 1,325 -20.23 0.0591
2024-05-14 2024-03-31 13F/A-1 GENERAL MLS COM 370334104 23,747 -2,602 -9.88 1,662 -3.21 0.0745
2024-05-14 2024-03-31 13F GENERAL MLS COM 370334104 23,747 -2,602 1,662 0.0745
2024-02-14 2023-12-31 13F GENERAL MLS COM 370334104 26,349 -2,424 -8.42 1,716 -6.79 0.0816
2023-11-14 2023-09-30 13F GENERAL MLS COM 370334104 28,773 -2,736 -8.68 1,841 -23.80 0.0972
2023-08-15 2023-06-30 13F GENERAL MLS COM 370334104 31,509 -6,627 -17.38 2,417 -25.87 0.1327
2023-05-15 2023-03-31 13F GENERAL MLS COM 370334104 38,136 1,198 3.24 3,259 5.23 0.1923
2023-02-15 2022-12-31 13F GENERAL MLS COM 370334104 36,938 -75 -0.20 3,097 9.20 0.1883
2022-11-14 2022-09-30 13F GENERAL MLS COM 370334104 37,013 -79 -0.21 2,836 1.32 0.1956
2022-08-15 2022-06-30 13F GENERAL MLS COM 370334104 37,092 2,038 5.81 2,799 17.90 0.1860
2022-05-11 2022-03-31 13F GENERAL MLS COM 370334104 35,054 -2,167 -5.82 2,374 6.60 0.1384
2022-02-14 2021-12-31 13F GENERAL MLS COM 370334104 37,221 0 0.00 2,227 0.00 0.1427
2021-11-15 2021-09-30 13F GENERAL MLS COM 370334104 37,221 841 2.31 2,227 0.45 0.1427
2021-08-16 2021-06-30 13F GENERAL MLS COM 370334104 36,380 250 0.69 2,217 0.09 0.1416
2021-05-14 2021-03-31 13F GENERAL MLS COM 370334104 36,130 10 0.03 2,215 4.28 0.1491
2021-02-11 2020-12-31 13F GENERAL MLS COM 370334104 36,120 1,709 4.97 2,124 0.09 0.1858
2020-11-13 2020-09-30 13F GENERAL MLS COM 370334104 34,411 -1,279 -3.58 2,122 -3.55 0.2175
2020-08-14 2020-06-30 13F GENERAL MLS COM 370334104 35,690 -1,175 -3.19 2,200 13.11 0.2449
2020-05-15 2020-03-31 13F GENERAL MLS COM 370334104 36,865 -2,498 -6.35 1,945 -7.73 0.2613
2020-02-14 2019-12-31 13F GENERAL MLS COM 370334104 39,363 501 1.29 2,108 -1.59 0.2360
2019-11-14 2019-09-30 13F GENERAL MLS COM 370334104 38,862 1,824 4.92 2,142 10.13 0.2604
2019-08-14 2019-06-30 13F GENERAL MLS COM 370334104 37,038 915 2.53 1,945 4.07 0.2397
2019-05-13 2019-03-31 13F GENERAL MLS COM 370334104 36,123 345 0.96 1,869 34.17 0.2428
2019-02-14 2018-12-31 13F GENERAL MLS COM 370334104 35,778 -685 -1.88 1,393 -10.99 0.2094
2018-11-14 2018-09-30 13F GENERAL MLS COM 370334104 36,463 -1,390 -3.67 1,565 -6.57 0.2103
2018-08-14 2018-06-30 13F GENERAL MLS COM 370334104 37,853 -5,032 -11.73 1,675 -13.30 0.2390
2018-05-14 2018-03-31 13F GENERAL MLS COM 370334104 42,885 15,505 56.63 1,932 19.04 0.2826
2018-02-14 2017-12-31 13F GENERAL MLS COM 370334104 27,380 249 0.92 1,623 15.60 0.2331
2017-11-14 2017-09-30 13F GENERAL MLS COM 370334104 27,131 -1,739 -6.02 1,404 -12.20 0.2152
2017-08-14 2017-06-30 13F GENERAL MLS COM 370334104 28,870 350 1.23 1,599 -4.99 0.2523
2017-05-16 2017-03-31 13F GENERAL MLS COM 370334104 28,520 233 0.82 1,683 -3.66 0.2699
2017-02-14 2016-12-31 13F GENERAL MLS COM 370334104 28,287 -94 -0.33 1,747 -3.64 0.2880
2016-11-14 2016-09-30 13F GENERAL MLS COM 370334104 28,381 705 2.55 1,813 -8.16 0.3238
2016-08-15 2016-06-30 13F GENERAL MLS COM 370334104 27,676 368 1.35 1,974 14.10 0.3558
2016-05-12 2016-03-31 13F GENERAL MLS COM 370334104 27,308 420 1.56 1,730 11.61 0.3326
2016-02-10 2015-12-31 13F GENERAL MLS COM 370334104 26,888 1,914 7.66 1,550 10.56 0.3323
2015-11-12 2015-09-30 13F GENERAL MLS COM 370334104 24,974 1,224 5.15 1,402 5.97 0.3354
2015-08-14 2015-06-30 13F GENERAL MLS COM 370334104 23,750 285 1.21 1,323 -0.38 0.3027
2015-05-15 2015-03-31 13F GENERAL MLS COM 370334104 23,465 1,070 4.78 1,328 11.22 0.3059
2015-02-11 2014-12-31 13F GENERAL MLS COM 370334104 22,395 -932 -4.00 1,194 1.44 0.2896
2014-11-14 2014-09-30 13F GENERAL MLS COM 370334104 23,327 185 0.80 1,177 -3.21 0.2973
2014-08-13 2014-06-30 13F GENERAL MLS COM 370334104 23,142 550 2.43 1,216 3.84 0.2914
2014-05-14 2014-03-31 13F GENERAL MLS COM 370334104 22,592 -685 -2.94 1,171 0.77 0.2862
2014-02-14 2013-12-31 13F GENERAL MLS COM 370334104 23,277 -260 -1.10 1,162 3.01 0.2819
2013-11-14 2013-09-30 13F General Mls Com 370334104 23,537 1,682 7.70 1,128 6.31 0.2934
2013-08-14 2013-06-30 13F General Mls Com 370334104 21,855 21,855 1,061 0.2908
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.