General Mills, Inc.
CH ˙ SWX ˙ US3703341046
SecurityCH:GIS / General Mills, Inc.
InstitutionAdvisors Asset Management, Inc.
Latest Disclosed Ownership113,384 shares
Latest Disclosed Value $ 4,220,152
Advisors Asset Management, Inc. reports 2.58% increase in ownership of GIS / General Mills, Inc.

On May 15, 2026 - Advisors Asset Management, Inc. filed a 13F-HR form disclosing ownership of 113,384 shares of General Mills, Inc. (CH:GIS) valued at $4,220,152 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 110,534 shares of General Mills, Inc.. This represents a change in shares of 2.58% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F GENERAL MILLS COM 370334104 113,384 2,850 2.58 4,220 -17.88 0.0701
2026-02-12 2025-12-31 13F GENERAL MLS COM 370334104 110,534 -13,207 -10.67 5,140 -17.63 0.0863
2025-11-06 2025-09-30 13F GENERAL MLS COM 370334104 123,741 11,600 10.34 6,239 7.38 0.1059
2025-08-12 2025-06-30 13F GENERAL MLS COM 370334104 112,141 -6,403 -5.40 5,810 -18.02 0.1040
2025-05-15 2025-03-31 13F GENERAL MLS COM 370334104 118,544 -1,155 -0.96 7,088 -7.15 0.1332
2025-02-10 2024-12-31 13F GENERAL MLS COM 370334104 119,699 1,263 1.07 7,633 -12.73 0.1406
2024-11-08 2024-09-30 13F GENERAL MLS COM 370334104 118,436 6,216 5.54 8,746 23.20 0.1606
2024-08-14 2024-06-30 13F GENERAL MLS COM 370334104 112,220 -1,658 -1.46 7,099 -10.91 0.1385
2024-05-14 2024-03-31 13F GENERAL MLS COM 370334104 113,878 -3,598 -3.06 7,968 4.13 0.1532
2024-02-14 2023-12-31 13F GENERAL MLS COM 370334104 117,476 -34,206 -22.55 7,652 -21.16 0.1562
2023-11-14 2023-09-30 13F GENERAL MLS COM 370334104 151,682 -13,501 -8.17 9,706 -23.39 0.2094
2023-08-14 2023-06-30 13F GENERAL MLS COM 370334104 165,183 -12,154 -6.85 12,670 -16.40 0.2588
2023-05-12 2023-03-31 13F GENERAL MLS COM 370334104 177,337 -9,411 -5.04 15,155 -3.21 0.3083
2023-02-13 2022-12-31 13F GENERAL MLS COM 370334104 186,748 17,213 10.15 15,659 20.56 0.3226
2022-11-08 2022-09-30 13F GENERAL MILLS COM 370334104 169,535 18,860 12.52 12,988 14.25 0.2731
2022-08-08 2022-06-30 13F GENERAL MLS COM 370334104 150,675 2,034 1.37 11,368 12.93 0.2156
2022-05-17 2022-03-31 13F GENERAL MLS COM 370334104 148,641 8,964 6.42 10,066 6.96 0.1550
2022-02-15 2021-12-31 13F GENERAL MILLS COM 370334104 139,677 4,368 3.23 9,411 16.27 0.1344
2021-11-12 2021-09-30 13F GENERAL MLS COM 370334104 135,309 -368 -0.27 8,094 -2.09 0.1231
2021-07-30 2021-06-30 13F GENERAL MLS COM 370334104 135,677 5,045 3.86 8,267 3.21 0.1219
2021-05-07 2021-03-31 13F GENERAL MLS COM 370334104 130,632 -2,493 -1.87 8,010 2.32 0.1245
2021-02-12 2020-12-31 13F GENERAL MLS COM 370334104 133,125 -15,756 -10.58 7,828 -14.76 0.1295
2020-11-16 2020-09-30 13F GENERAL MLS COM 370334104 148,881 -18,552 -11.08 9,183 -11.03 0.1698
2020-08-12 2020-06-30 13F GENERAL MLS COM 370334104 167,433 -18,484 -9.94 10,322 5.21 0.2009
2020-05-15 2020-03-31 13F GENERAL MLS COM 370334104 185,917 -17,315 -8.52 9,811 -9.87 0.2334
2020-05-20 2019-12-31 13F/A-1 GENERAL MLS COM 370334104 203,232 -17,484 -7.92 10,885 -10.53 0.1908
2020-02-14 2019-12-31 13F GENERAL MLS COM 370334104 203,232 -17,484 12,881 114,009.0287
2019-11-14 2019-09-30 13F GENERAL MLS COM 370334104 220,716 -110,843 -33.43 12,166 -30.13 0.2241
2019-11-14 2019-06-30 13F/A-1 GENERAL MILLS COM 370334104 331,559 5,201 1.59 17,413 3.10 0.3141
2019-08-14 2019-06-30 13F GENERAL MLS COM 370334104 331,559 5,201 17,413
2019-05-15 2019-03-31 13F GENERAL MILLS COM 370334104 326,358 4,403 1.37 16,889 34.71 0.3006
2019-02-06 2018-12-31 13F/A-1 GENERAL MLS COM 370334104 321,955 22,136 7.38 12,537 -2.57 0.2524
2019-01-31 2018-12-31 13F GENERAL MLS COM 370334104 321,955 22,136 12,537
2018-11-15 2018-09-30 13F GENERAL MLS COM 370334104 299,819 -1,015 -0.34 12,868 -3.36 0.2103
2018-08-22 2018-06-30 13F/A-1 GENERAL MLS COM 370334104 300,834 97,241 47.76 13,315 29.37 0.2261
2018-08-15 2018-06-30 13F GENERAL MLS COM 370334104 14,679 -188,914 13,315
2018-05-15 2018-03-31 13F GENERAL MLS COM 370334104 203,593 7,091 3.61 10,292 -11.66 0.1724
2018-02-13 2017-12-31 13F GENERAL MLS COM 370334104 196,502 19,379 10.94 11,651 27.08 0.1915
2017-11-07 2017-09-30 13F GENERAL MLS COM 370334104 177,123 14,509 8.92 9,168 1.76 0.1536
2017-08-02 2017-06-30 13F GENERAL MLS COM 370334104 162,614 23,421 16.83 9,009 9.68 0.1506
2017-05-02 2017-03-31 13F GENERAL MLS COM 370334104 139,193 -36,053 -20.57 8,214 -26.63 0.1377
2016-10-31 2016-09-30 13F GENERAL MLS COM 370334104 175,246 -8,327 -4.54 11,195 -14.49 0.1836
2016-08-08 2016-06-30 13F GENERAL MLS COM 370334104 183,573 23,396 14.61 13,092 29.02 0.2122
2016-05-16 2016-03-31 13F GENERAL MLS COM 370334104 160,177 15,051 10.37 10,147 21.26 0.1688
2016-02-10 2015-12-31 13F GENERAL MLS COM 370334104 145,126 15,014 11.54 8,368 14.58 0.1328
2015-11-16 2015-09-30 13F GENERAL MLS COM 370334104 130,112 7,008 5.69 7,303 6.47 0.1165
2015-08-11 2015-06-30 13F GENERAL MLS COM 370334104 123,104 7,178 6.19 6,859 4.54 0.0941
2015-05-13 2015-03-31 13F GENERAL MLS COM 370334104 115,926 -1,649 -1.40 6,561 4.64 0.0874
2015-02-05 2014-12-31 13F GENERAL MLS COM 370334104 117,575 -6,275 -5.07 6,270 0.35 0.0841
2014-11-13 2014-09-30 13F GENERAL MLS COM 370334104 123,850 -424 -0.34 6,248 -4.30 0.0862
2014-08-14 2014-06-30 13F GENERAL MLS COM 370334104 124,274 -18,569 -13.00 6,529 -11.79 0.0905
2014-05-15 2014-03-31 13F GENERAL MLS COM 370334104 142,843 -13,499 -8.63 7,402 -5.14 0.1122
2014-02-03 2013-12-31 13F GENERAL MLS COM 370334104 156,342 3,053 1.99 7,803 6.22 0.1258
2013-11-15 2013-09-30 13F GENERAL MLS COM 370334104 153,289 -18,340 -10.69 7,346 -11.80 0.1304
2013-08-14 2013-06-30 13F GENERAL MLS COM 370334104 171,629 171,629 8,329 0.1573
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.