Salesforce, Inc.
CH ˙ SWX ˙ LU1834985845
SecurityCH:CRM / Salesforce, Inc.
InstitutionMoors & Cabot, Inc.
Latest Disclosed Ownership38,752 shares
Latest Disclosed Value $ 7,233,850
Moors & Cabot, Inc. ownership in CRM / Salesforce, Inc.

On May 8, 2026 - Moors & Cabot, Inc. filed a 13F-HR form disclosing ownership of 38,752 shares of Salesforce, Inc. (CH:CRM) valued at $7,233,850 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 37,733 shares of Salesforce, Inc.. This represents a change in shares of 2.70% during the quarter.

Moors & Cabot, Inc. has a history of taking positions in derivatives of the underlying security (CRM) in the form of stock options.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

CH:CRM / Salesforce, Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-08 2026-03-31 13F SALESFORCE COM 79466L302 38,752 1,019 2.70 7,234 -27.63 0.3097
2026-02-10 2025-12-31 13F SALESFORCE COM 79466L302 37,733 -1,309 -3.35 9,996 8.03 0.4279
2025-11-14 2025-09-30 13F SALESFORCE COM 79466L302 39,042 -246 -0.63 9,253 -13.64 0.4037
2025-08-06 2025-06-30 13F SALESFORCE COM 79466L302 39,288 450 1.16 10,714 2.79 0.4978
2025-05-08 2025-03-31 13F SALESFORCE COM 79466L302 38,838 -1,543 -3.82 10,423 -22.80 0.5288
2025-02-07 2024-12-31 13F SALESFORCE COM 79466L302 40,381 268 0.67 13,500 22.96 0.6418
2024-11-08 2024-09-30 13F SALESFORCE COM 79466L302 40,113 1,189 3.05 10,979 9.71 0.5453
2024-08-09 2024-06-30 13F SALESFORCE COM 79466L302 38,924 572 1.49 10,007 -13.36 0.5328
2024-05-08 2024-03-31 13F SALESFORCE COM 79466L302 38,352 2,674 7.49 11,551 23.03 0.6262
2024-02-14 2023-12-31 13F SALESFORCE COM 79466L302 35,678 -186 -0.52 9,388 29.10 0.5848
2023-11-08 2023-09-30 13F SALESFORCE COM 79466L302 35,864 -688 -1.88 7,273 -5.82 0.4931
2023-08-10 2023-06-30 13F SALESFORCE COM 79466L302 36,552 -580 -1.56 7,722 4.08 0.5127
2023-05-05 2023-03-31 13F SALESFORCE COM 79466L302 37,132 -991 -2.60 7,418 46.77 0.5099
2023-02-10 2022-12-31 13F/A-1 SALESFORCE COM 79466L302 38,123 -829 -2.13 5,055 -9.80 0.3522
2023-02-07 2022-12-31 13F SALESFORCE COM 79466L302 41,553 2,601 10,560 0.7034
2022-11-08 2022-09-30 13F SALESFORCE COM 79466L302 38,952 218 0.56 5,603 -12.36 0.4270
2022-08-08 2022-06-30 13F SALESFORCE COM 79466L302 38,734 -264 -0.68 6,393 -22.79 0.4599
2022-05-13 2022-03-31 13F SALESFORCE COM COM 79466L302 38,998 -3,654 -8.57 8,280 -23.61 0.5096
2022-02-14 2021-12-31 13F SALESFORCE COM COM 79466L302 42,652 1,321 3.20 10,839 -3.40 0.6667
2021-12-08 2021-09-30 13F/A-1 SALESFORCE COM COM 79466L302 41,331 2,198 5.62 11,220 17.38 0.7050
2021-11-05 2021-09-30 13F SALESFORCE COM COM 79466L302 20,000 -19,133 23 0.0017
2021-08-10 2021-06-30 13F SALESFORCE COM COM 79466L302 39,133 -32 -0.08 9,559 15.39 0.6704
2021-05-12 2021-03-31 13F SALESFORCE COM COM 79466L302 39,165 5,881 17.67 8,284 11.87 0.6342
2021-02-11 2020-12-31 13F SALESFORCE COM COM 79466L302 33,284 -420 -1.25 7,405 -12.57 0.6226
2020-11-09 2020-09-30 13F SALESFORCE COM COM 79466L302 33,704 5,884 21.15 8,470 62.63 0.7969
2020-08-13 2020-06-30 13F SALESFORCE COM COM 79466L302 27,820 5,026 22.05 5,208 58.64 0.5547
2020-05-12 2020-03-31 13F SALESFORCE COM COM 79466L302 22,794 -656 -2.80 3,283 -13.83 0.4770
2020-01-28 2019-12-31 13F SALESFORCE COM COM 79466L302 23,450 -362 -1.52 3,810 7.60 0.3825
2019-10-22 2019-09-30 13F SALESFORCE COM COM 79466L302 23,812 -1,342 -5.34 3,541 -7.23 0.3901
2019-07-18 2019-06-30 13F SALESFORCE COM COM 79466L302 25,154 6,303 33.44 3,817 27.57 0.4837
2019-05-06 2019-03-31 13F/A-1 SALESFORCE COM COM 79466L302 18,851 -550 -2.83 2,992 12.48 0.4069
2019-05-01 2019-03-31 13F SALESFORCE COM COM 79466L302 37,702 18,301 5,984
2019-02-13 2018-12-31 13F SALESFORCE COM COM 79466L302 19,401 -780 -3.87 2,660 -17.29 0.4177
2018-11-14 2018-09-30 13F SALESFORCE COM COM 79466L302 20,181 2,585 14.69 3,216 33.94 0.3927
2018-08-14 2018-06-30 13F SALESFORCE COM COM 79466L302 17,596 1,095 6.64 2,401 25.12 0.3235
2018-05-18 2018-03-31 13F SALESFORCE COM COM 79466L302 16,501 2,575 18.49 1,919 34.38 0.2536
2018-02-13 2017-12-31 13F SALESFORCE COM COM 79466L302 13,926 3,571 34.49 1,428 47.98 0.1892
2017-11-16 2017-09-30 13F SALESFORCE COM COM 79466L302 10,355 10,355 965 0.1396
2017-08-15 2017-06-30 13F SALESFORCE COM COM 79466L302 0 -6,620 -100.00 0 -100.00
2017-05-15 2017-03-31 13F SALESFORCE COM COM 79466L302 6,620 -1,055 -13.75 545 3.61 0.0919
2017-02-13 2016-12-31 13F SALESFORCE COM COM 79466L302 7,675 75 0.99 526 -2.77 0.0866
2016-11-14 2016-09-30 13F SALESFORCE COM COM 79466L302 7,600 7,600 541 0.0904
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2023-05-05 2023-03-31 13F SALESFORCE COM Call 7 40.00 n/a n/a n/a
2023-02-10 2022-12-31 13F/A SALESFORCE COM Call 300 5 n/a n/a n/a
2022-05-13 2022-03-31 13F SALESFORCE COM COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2022-02-14 2021-12-31 13F SALESFORCE COM COM Call 2 2 n/a n/a n/a
2020-05-12 2020-03-31 13F SALESFORCE COM COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2020-01-28 2019-12-31 13F SALESFORCE COM COM Call 500 3 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.