Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionWindsor Capital Management, LLC
Latest Disclosed Ownership28,586 shares
Latest Disclosed Value $ 7,254,758
Windsor Capital Management, LLC reports 1.18% increase in ownership of AAPL / Apple Inc.

On April 10, 2026 - Windsor Capital Management, LLC filed a 13F-HR form disclosing ownership of 28,586 shares of Apple Inc. (CH:AAPL) valued at $7,254,758 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 15, 2026 disclosing 28,252 shares of Apple Inc.. This represents a change in shares of 1.18% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-10 2026-03-31 13F APPLE COM 037833100 28,586 334 1.18 7,255 -5.55 2.0445
2026-01-15 2025-12-31 13F APPLE COM 037833100 28,252 -709 -2.45 7,681 4.15 2.1201
2025-10-06 2025-09-30 13F APPLE COM 037833100 28,961 16 0.06 7,374 24.18 2.0360
2025-07-11 2025-06-30 13F APPLE COM 037833100 28,945 -453 -1.54 5,939 -9.07 1.7315
2025-05-02 2025-03-31 13F APPLE COM 037833100 29,398 5,437 22.69 6,530 8.83 2.0043
2025-01-28 2024-12-31 13F APPLE COM 037833100 23,961 -955 -3.83 6,001 3.36 1.7802
2024-10-23 2024-09-30 13F APPLE COM 037833100 24,916 2,480 11.05 5,805 22.86 1.6848
2024-07-26 2024-06-30 13F APPLE COM 037833100 22,436 40 0.18 4,726 23.05 1.4623
2024-04-15 2024-03-31 13F APPLE COM 037833100 22,396 -171 -0.76 3,840 -11.60 1.1909
2024-01-09 2023-12-31 13F APPLE COM 037833100 22,567 -161 -0.71 4,345 11.64 1.4211
2023-10-04 2023-09-30 13F APPLE COM 037833100 22,728 -397 -1.72 3,891 -13.24 1.3467
2023-07-13 2023-06-30 13F APPLE COM 037833100 23,125 -864 -3.60 4,486 13.40 1.4841
2023-04-10 2023-03-31 13F APPLE COM 037833100 23,989 -589 -2.40 3,956 23.86 1.3607
2023-01-13 2022-12-31 13F APPLE COM 037833100 24,578 -128 -0.52 3,193 -6.47 1.1627
2022-11-03 2022-09-30 13F APPLE COM 037833100 24,706 -776 -3.05 3,414 -1.98 1.2764
2022-07-14 2022-06-30 13F APPLE COM 037833100 25,482 24 0.09 3,483 -21.64 1.2411
2022-05-04 2022-03-31 13F APPLE COM 037833100 25,458 -992 -3.75 4,445 -5.34 1.3832
2022-02-07 2021-12-31 13F APPLE COM 037833100 26,450 141 0.54 4,696 26.17 1.4163
2021-11-12 2021-09-30 13F APPLE COM 037833100 26,309 -912 -3.35 3,722 -0.16 1.1932
2021-08-12 2021-06-30 13F APPLE COM 037833100 27,221 -1,681 -5.82 3,728 5.61 1.2319
2021-05-14 2021-03-31 13F APPLE COM 037833100 28,902 -3,312 -10.28 3,530 -17.41 1.2228
2021-02-08 2020-12-31 13F APPLE COM 037833100 32,214 -608 -1.85 4,274 12.44 1.5959
2020-10-09 2020-09-30 13F APPLE COM 037833100 32,822 24,373 288.47 3,801 23.33 1.5881
2020-07-16 2020-06-30 13F APPLE COM 037833100 8,449 -256 -2.94 3,082 39.27 1.3282
2020-04-22 2020-03-31 13F APPLE COM 037833100 8,705 736 9.24 2,213 -5.43 1.1202
2020-02-12 2019-12-31 13F APPLE COM 037833100 7,969 -751 -8.61 2,340 19.82 0.9845
2019-11-08 2019-09-30 13F APPLE COM 037833100 8,720 409 4.92 1,953 18.80 0.8719
2019-08-02 2019-06-30 13F APPLE COM 037833100 8,311 -77 -0.92 1,644 3.20 0.7558
2019-05-02 2019-03-31 13F APPLE COM 037833100 8,388 -383 -4.37 1,593 15.18 0.7521
2019-02-05 2018-12-31 13F APPLE COM 037833100 8,771 -364 -3.98 1,383 -32.93 0.7155
2018-11-09 2018-09-30 13F APPLE COM 037833100 9,135 -522 -5.41 2,062 15.39 0.9308
2018-08-02 2018-06-30 13F APPLE COM 037833100 9,657 187 1.97 1,787 12.53 0.8328
2018-05-01 2018-03-31 13F APPLE COM 037833100 9,470 -1,351 -12.48 1,588 -13.27 0.7489
2018-01-24 2017-12-31 13F APPLE INC COM COM 037833100 10,821 866 8.70 1,831 27.77 0.8531
2017-10-17 2017-09-30 13F APPLE INC COM COM 037833100 9,955 0 0.00 1,433 0.00 0.7243
2017-08-08 2017-06-30 13F APPLE INC COM COM 037833100 9,955 235 2.42 1,433 2.65 0.7202
2017-05-09 2017-03-31 13F APPLE INC COM COM 037833100 9,720 2,372 32.28 1,396 64.04 0.7229
2017-02-10 2016-12-31 13F APPLE INC COM COM 037833100 7,348 -413 -5.32 851 -2.96 0.4594
2016-11-09 2016-09-30 13F APPLE INC COM COM 037833100 7,761 7,761 0.00 877 0.4800
2016-05-11 2016-03-31 13F APPLE COM 037833100 0 -1,982 -100.00 0 -100.00
2016-02-01 2015-12-31 13F APPLE COM 037833100 1,982 1,126 131.54 208 121.28 0.1296
2015-10-15 2015-09-30 13F APPLE COM 037833100 856 -1,240 -59.16 94 -64.12 0.0554
2015-07-14 2015-06-30 13F APPLE COM 037833100 2,096 1,835 703.07 262 78.23 0.1522
2014-01-10 2013-12-31 13F APPLE COMPUTER COM 037833100 261 -6 -2.25 147 15.75 0.0862
2013-10-16 2013-09-30 13F APPLE INC COM COM 037833100 267 113 73.38 127 108.20 0.0735
2013-07-17 2013-06-30 13F APPLE INC COM COM 037833100 154 154 61 0.0366
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.