Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionVirtue Capital Management, LLC
Latest Disclosed Ownership42,589 shares
Latest Disclosed Value $ 10,503,745
Virtue Capital Management, LLC reports 1.68% decrease in ownership of AAPL / Apple Inc.

On May 7, 2026 - Virtue Capital Management, LLC filed a 13F-HR form disclosing ownership of 42,589 shares of Apple Inc. (CH:AAPL) valued at $10,503,745 USD as of March 31, 2026. The entity filed a previous 13F-HR/A on February 18, 2026 disclosing 43,316 shares of Apple Inc.. This represents a change in shares of -1.68% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-07 2026-03-31 13F APPLE COM 037833100 42,589 -727 -1.68 10,504 -10.53 1.5935
2026-02-18 2025-12-31 13F/A-1 APPLE COM 037833100 43,316 17,382 67.02 11,739 106.16 1.8089
2026-02-12 2025-12-31 13F 3M COM 037833100 6,551 -32,132 1,060
2026-02-18 2025-09-30 13F/A-1 APPLE COM 037833100 25,934 -6,797 -20.77 5,694 -15.20 0.9071
2025-10-31 2025-09-30 13F 3M COM 037833100 38,683 5,952 9,850 1.5690
2025-08-13 2025-06-30 13F APPLE COM 037833100 32,731 -29,899 -47.74 6,715 -51.54 1.2356
2025-05-15 2025-03-31 13F APPLE COM 037833100 62,630 24,451 64.04 13,859 44.96 1.6202
2025-02-26 2024-12-31 13F APPLE COM 037833100 38,179 -735 -1.89 9,561 5.45 1.9249
2024-11-18 2024-09-30 13F APPLE COM 037833100 38,914 -15,533 -28.53 9,067 -25.97 1.8152
2024-08-13 2024-06-30 13F APPLE COM 037833100 54,447 -1,232 -2.21 12,246 24.96 2.0978
2024-05-15 2024-03-31 13F APPLE COM 037833100 55,679 14,588 35.50 9,801 31.86 1.7610
2024-02-15 2023-12-31 13F APPLE COM 037833100 41,091 -671 -1.61 7,433 -6.98 1.5064
2023-11-14 2023-09-30 13F APPLE INC COM COM 037833100 41,762 0 0.00 7,990 0.00 1.3604
2023-07-18 2023-06-30 13F APPLE INC COM COM 037833100 41,762 2,981 7.69 7,990 25.83 1.3631
2023-05-11 2023-03-31 13F APPLE INC COM COM 037833100 38,781 -6,173 -13.73 6,351 8.73 1.0392
2023-02-10 2022-12-31 13F APPLE INC COM COM 037833100 44,954 6,061 15.58 5,841 8.65 0.8916
2022-11-15 2022-09-30 13F APPLE INC COM COM 037833100 38,893 4,276 12.35 5,375 13.56 0.8441
2022-08-10 2022-06-30 13F APPLE INC COM COM 037833100 34,617 -22,970 -39.89 4,733 -52.93 0.7441
2022-05-16 2022-03-31 13F APPLE INC COM COM 037833100 57,587 1,041 1.84 10,055 0.14 1.5842
2022-01-24 2021-12-31 13F APPLE INC COM COM 037833100 56,546 12,518 28.43 10,041 61.17 1.4812
2021-11-12 2021-09-30 13F APPLE INC COM COM 037833100 44,028 871 2.02 6,230 5.40 1.1031
2021-07-15 2021-06-30 13F APPLE INC COM COM 037833100 43,157 -1,202 -2.71 5,911 9.10 1.1805
2021-05-13 2021-03-31 13F APPLE INC COM COM 037833100 44,359 -1,114 -2.45 5,418 -10.21 1.2749
2021-02-16 2020-12-31 13F APPLE INC COM COM 037833100 45,473 -1,663 -3.53 6,034 10.53 1.4800
2020-11-16 2020-09-30 13F APPLE INC COM COM 037833100 47,136 35,959 321.72 5,459 33.90 1.3439
2020-08-10 2020-06-30 13F APPLE INC COM COM 037833100 11,177 8,698 350.87 4,077 547.14 0.9404
2020-05-13 2020-03-31 13F APPLE INC COM COM 037833100 2,479 -1,057 -29.89 630 -39.31 0.9631
2020-02-14 2019-12-31 13F APPLE INC COM COM 037833100 3,536 -1,951 -35.56 1,038 -15.54 0.2993
2019-11-12 2019-09-30 13F APPLE INC COM COM 037833100 5,487 4,241 340.37 1,229 397.57 0.4054
2019-11-12 2019-06-30 13F APPLE INC COM COM 037833100 1,246 -2,196 -63.80 247 -62.23 0.0898
2019-05-13 2019-03-31 13F APPLE INC COM COM 037833100 3,442 324 10.39 654 32.93 0.2295
2019-02-13 2018-12-31 13F APPLE INC COM COM 037833100 3,118 -2,148 -40.79 492 -58.62 0.2296
2019-02-13 2018-09-30 13F APPLE INC COM COM 037833100 5,266 3,863 275.34 1,189 357.31 0.2512
2018-08-14 2018-06-30 13F Apple COM 037833100 1,403 -1,082 -43.54 260 -36.74 0.1264
2018-05-15 2018-03-31 13F APPLE INC COM COM 037833100 2,485 1,127 82.99 411 78.70 0.2165
2018-02-14 2017-12-31 13F Apple com 037833100 1,358 1,358 230 0.1308
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.