Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionSRS Capital Advisors, Inc.
Latest Disclosed Ownership235,245 shares
Latest Disclosed Value $ 60,002,001
SRS Capital Advisors, Inc. reports 24.53% decrease in ownership of AAPL / Apple Inc.

On May 13, 2026 - SRS Capital Advisors, Inc. filed a 13F-HR form disclosing ownership of 235,245 shares of Apple Inc. (CH:AAPL) valued at $60,002,001 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 311,700 shares of Apple Inc.. This represents a change in shares of -24.53% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-13 2026-03-31 13F APPLE COM 037833100 235,245 -76,455 -24.53 60,002 -29.19 1.6941
2026-02-13 2025-12-31 13F APPLE COM 037833100 311,700 -268,906 -46.31 84,739 -42.68 2.4671
2025-11-14 2025-09-30 13F APPLE COM 037833100 580,606 483,490 497.85 147,841 350.97 2.1221
2025-08-12 2025-06-30 13F APPLE COM 037833100 97,116 -7,902 -7.52 32,784 40.54 1.5067
2025-05-15 2025-03-31 13F APPLE COM 037833100 105,018 -2,018 -1.89 23,328 -12.97 1.4962
2025-02-05 2024-12-31 13F APPLE COM 037833100 107,036 37,183 53.23 26,804 64.69 1.6870
2024-11-06 2024-09-30 13F APPLE COM 037833100 69,853 932 1.35 16,276 12.12 1.4535
2024-08-06 2024-06-30 13F APPLE COM 037833100 68,921 6,875 11.08 14,516 36.44 1.4155
2024-05-14 2024-03-31 13F APPLE COM 037833100 62,046 -638 -1.02 10,640 -11.84 1.1222
2024-02-06 2023-12-31 13F APPLE COM 037833100 62,684 -968 -1.52 12,069 10.75 1.3445
2023-11-14 2023-09-30 13F APPLE COM 037833100 63,652 -1,278 -1.97 10,898 -13.47 1.3573
2023-08-14 2023-06-30 13F APPLE COM 037833100 64,930 -304 -0.47 12,594 17.09 1.6078
2023-05-16 2023-03-31 13F APPLE COM 037833100 65,234 5,502 9.21 10,757 38.59 1.4241
2023-02-24 2022-12-31 13F APPLE COM 037833100 59,732 1,534 2.64 7,761 -3.51 1.0739
2022-11-03 2022-09-30 13F APPLE COM 037833100 58,198 1,341 2.36 8,043 3.47 1.2689
2022-08-22 2022-06-30 13F APPLE COM 037833100 56,857 11,923 26.53 7,773 -0.93 1.1770
2022-05-12 2022-03-31 13F APPLE COM 037833100 44,934 -62 -0.14 7,846 -1.80 1.0453
2022-02-08 2021-12-31 13F APPLE COM 037833100 44,996 551 1.24 7,990 27.05 1.0132
2021-11-05 2021-09-30 13F APPLE COM 037833100 44,445 -3,131 -6.58 6,289 -3.48 0.8599
2021-08-02 2021-06-30 13F APPLE COM 037833100 47,576 4,349 10.06 6,516 13.60 0.8881
2021-02-03 2020-12-31 13F APPLE COM 037833100 43,227 428 1.00 5,736 15.72 0.8489
2020-11-12 2020-09-30 13F APPLE COM 037833100 42,799 30,111 237.32 4,957 7.09 0.8359
2020-08-06 2020-06-30 13F APPLE COM 037833100 12,688 -24 -0.19 4,629 43.18 0.8243
2020-05-13 2020-03-31 13F APPLE COM 037833100 12,712 5,659 80.24 3,233 56.11 0.7451
2020-02-07 2019-12-31 13F APPLE COM 037833100 7,053 38 0.54 2,071 31.83 0.5945
2019-11-01 2019-09-30 13F APPLE COM 037833100 7,015 -72 -1.02 1,571 11.97 0.4739
2019-08-08 2019-06-30 13F APPLE COM 037833100 7,087 682 10.65 1,403 38.91 0.4670
2019-02-06 2018-12-31 13F APPLE COM 037833100 6,405 1,919 42.78 1,010 -0.30 0.4015
2018-11-05 2018-09-30 13F APPLE COM 037833100 4,486 -3,083 -40.73 1,013 -27.69 0.4082
2018-08-21 2018-06-30 13F APPLE INC COM COM 037833100 7,569 913 13.72 1,401 25.54 0.6151
2018-05-14 2018-03-31 13F APPLE INC COM COM 037833100 6,656 573 9.42 1,116 8.45 0.5794
2018-02-15 2017-12-31 13F APPLE INC COM COM 037833100 6,083 -76 -1.23 1,029 8.43 0.4463
2017-11-15 2017-09-30 13F APPLE INC COM COM 037833100 6,159 -1,503 -19.62 949 -13.96 0.4559
2017-08-14 2017-06-30 13F APPLE INC COM COM 037833100 7,662 2,115 38.13 1,103 38.57 0.5274
2017-05-11 2017-03-31 13F APPLE INC COM COM 037833100 5,547 1,529 38.05 796 71.18 0.3828
2017-02-14 2016-12-31 13F APPLE INC COM COM 037833100 4,018 4,018 465 0.2328
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.