Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionPCG Wealth Advisors, LLC
Latest Disclosed Ownership10,373 shares
Latest Disclosed Value $ 2,632,591
PCG Wealth Advisors, LLC reports 1.37% increase in ownership of AAPL / Apple Inc.

On April 28, 2026 - PCG Wealth Advisors, LLC filed a 13F-HR form disclosing ownership of 10,373 shares of Apple Inc. (CH:AAPL) valued at $2,632,591 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 5, 2026 disclosing 10,233 shares of Apple Inc.. This represents a change in shares of 1.37% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-28 2026-03-31 13F APPLE COM 037833100 10,373 140 1.37 2,633 -5.36 0.6657
2026-02-05 2025-12-31 13F APPLE COM 037833100 10,233 -35 -0.34 2,782 6.39 0.7871
2025-11-13 2025-09-30 13F APPLE COM 037833100 10,268 135 1.33 2,615 25.79 0.7617
2025-08-07 2025-06-30 13F APPLE COM 037833100 10,133 163 1.63 2,079 -6.14 1.0634
2025-05-05 2025-03-31 13F APPLE COM 037833100 9,970 -30 -0.30 2,215 -11.58 0.7728
2025-01-21 2024-12-31 13F APPLE COM 037833100 10,000 1 0.01 2,504 7.51 0.9247
2024-10-16 2024-09-30 13F APPLE COM 037833100 9,999 573 6.08 2,330 17.33 0.8983
2024-07-15 2024-06-30 13F APPLE COM 037833100 9,426 907 10.65 1,985 35.96 0.8637
2024-04-19 2024-03-31 13F APPLE COM 037833100 8,519 352 4.31 1,461 -7.12 0.6946
2024-01-30 2023-12-31 13F APPLE COM 037833100 8,167 197 2.47 1,572 15.25 0.8781
2023-10-19 2023-09-30 13F APPLE COM 037833100 7,970 559 7.54 1,365 -5.08 0.8952
2023-07-20 2023-06-30 13F APPLE COM 037833100 7,411 366 5.20 1,438 23.77 0.8927
2023-05-08 2023-03-31 13F APPLE COM 037833100 7,045 -605 -7.91 1,162 16.80 0.7342
2023-02-13 2022-12-31 13F APPLE COM 037833100 7,650 -7,752 -50.33 994 -53.31 0.6292
2022-10-12 2022-09-30 13F APPLE COM 037833100 15,402 7,808 102.82 2,129 105.11 0.7590
2022-07-13 2022-06-30 13F APPLE COM 037833100 7,594 -100 -1.30 1,038 -22.71 0.7410
2022-04-22 2022-03-31 13F APPLE COM 037833100 7,694 2,925 61.33 1,343 58.37 0.8534
2022-02-10 2021-12-31 13F APPLE COM 037833100 4,769 4,769 848 0.5896
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.