Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionNorthwest Wealth Management, Llc
Latest Disclosed Ownership38,786 shares
Latest Disclosed Value $ 9,843,550
Northwest Wealth Management, Llc ownership in AAPL / Apple Inc.

On April 14, 2026 - Northwest Wealth Management, Llc filed a 13F-HR form disclosing ownership of 38,786 shares of Apple Inc. (CH:AAPL) valued at $9,843,550 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 14, 2026 disclosing 42,150 shares of Apple Inc.. This represents a change in shares of -7.98% during the quarter.

Northwest Wealth Management, Llc has a history of taking positions in derivatives of the underlying security (AAPL) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

CH:AAPL / Apple Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-14 2026-03-31 13F APPLE COM 037833100 38,786 -3,364 -7.98 9,844 -14.10 1.4795
2026-01-14 2025-12-31 13F APPLE COM 037833100 42,150 -470 -1.10 11,459 5.59 1.8031
2025-10-14 2025-09-30 13F APPLE COM 037833100 42,620 -3,075 -6.73 10,852 15.75 1.7886
2025-07-17 2025-06-30 13F APPLE COM 037833100 45,695 -1,560 -3.30 9,375 -10.68 1.6944
2025-04-25 2025-03-31 13F APPLE COM 037833100 47,255 194 0.41 10,497 -10.94 2.0903
2025-02-10 2024-12-31 13F APPLE COM 037833100 47,061 1,367 2.99 11,785 10.70 2.4974
2024-11-04 2024-09-30 13F APPLE COM 037833100 45,694 657 1.46 10,647 12.24 2.4831
2024-08-05 2024-06-30 13F APPLE COM 037833100 45,037 -98 -0.22 9,486 22.56 2.4556
2024-05-14 2024-03-31 13F APPLE COM 037833100 45,135 6,050 15.48 7,740 2.84 2.1210
2024-02-14 2023-12-31 13F APPLE COM 037833100 39,085 -1,993 -4.85 7,525 7.01 2.2659
2023-11-01 2023-09-30 13F APPLE COM 037833100 41,078 -38 -0.09 7,033 -11.82 2.5320
2023-08-07 2023-06-30 13F APPLE COM 037833100 41,116 -479 -1.15 7,975 16.29 2.8916
2023-05-10 2023-03-31 13F APPLE COM 037833100 41,595 7,981 23.74 6,859 57.04 2.6189
2023-02-07 2022-12-31 13F APPLE COM 037833100 33,614 -8,807 -20.76 4,368 -25.52 1.8693
2022-10-27 2022-09-30 13F APPLE COM 037833100 42,421 1,515 3.70 5,863 4.83 2.5904
2022-07-26 2022-06-30 13F APPLE COM 037833100 40,906 1,747 4.46 5,593 -18.21 2.4252
2022-04-29 2022-03-31 13F APPLE COM 037833100 39,159 1,801 4.82 6,838 3.08 3.3501
2022-01-24 2021-12-31 13F APPLE COM 037833100 37,358 -175 -0.47 6,634 24.91 3.0846
2021-10-20 2021-09-30 13F APPLE COM 037833100 37,533 -2,228 -5.60 5,311 -2.48 2.6363
2021-08-02 2021-06-30 13F APPLE COM 037833100 39,761 1,893 5.00 5,446 17.73 2.8826
2021-05-10 2021-03-31 13F APPLE COM 037833100 37,868 310 0.83 4,626 -7.18 2.9012
2021-01-28 2020-12-31 13F APPLE COM 037833100 37,558 -741 -1.93 4,984 12.38 3.4400
2020-10-19 2020-09-30 13F APPLE COM 037833100 38,299 29,050 314.09 4,435 31.45 3.6793
2020-07-13 2020-06-30 13F APPLE COM 037833100 9,249 -1,383 -13.01 3,374 24.78 2.9437
2020-04-29 2020-03-31 13F APPLE COM 037833100 10,632 1,081 11.32 2,704 -3.60 2.7366
2020-01-14 2019-12-31 13F APPLE COM 037833100 9,551 -3,273 -25.52 2,805 -2.33 2.5707
2019-10-28 2019-09-30 13F APPLE COM 037833100 12,824 768 6.37 2,872 20.37 2.3576
2019-07-23 2019-06-30 13F APPLE COM 037833100 12,056 -101 -0.83 2,386 3.33 1.9249
2019-04-12 2019-03-31 13F APPLE COM 037833100 12,157 552 4.76 2,309 26.11 1.7404
2019-01-23 2018-12-31 13F APPLE COM 037833100 11,605 -867 -6.95 1,831 -34.96 1.5500
2018-10-11 2018-09-30 13F APPLE COM 037833100 12,472 867 7.47 2,815 31.05 2.1071
2018-07-10 2018-06-30 13F APPLE COM 037833100 11,605 -37 -0.32 2,148 9.98 1.6146
2018-04-13 2018-03-31 13F APPLE COM 037833100 11,642 -3,887 -25.03 1,953 -25.68 1.4508
2018-01-31 2017-12-31 13F APPLE COM 037833100 15,529 10,804 228.66 2,628 260.99 2.1407
2017-10-30 2017-09-30 13F APPLE COM 037833100 4,725 -3,516 -42.66 728 -38.67 1.0184
2017-07-24 2017-06-30 13F APPLE COM 037833100 8,241 15 0.18 1,187 0.42 1.0838
2017-05-02 2017-03-31 13F APPLE COM 037833100 8,226 -142 -1.70 1,182 21.98 1.0940
2017-02-10 2016-12-31 13F/A-1 APPLE COM 037833100 8,368 8,368 969 0.9874
2017-02-09 2016-12-31 13F APPLE COM 037833100 8,768 8,768 991 1.0523
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2025-10-14 2025-09-30 13F APPLE COM Call 0 -100.00 0 n/a n/a n/a
2025-07-17 2025-06-30 13F APPLE COM Call 100 1 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.