Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionNicholas Company, Inc.
Latest Disclosed Ownership662,630 shares
Latest Disclosed Value $ 168,168,868
Nicholas Company, Inc. reports 4.93% increase in ownership of AAPL / Apple Inc.

On May 4, 2026 - Nicholas Company, Inc. filed a 13F-HR form disclosing ownership of 662,630 shares of Apple Inc. (CH:AAPL) valued at $168,168,868 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 4, 2026 disclosing 631,495 shares of Apple Inc.. This represents a change in shares of 4.93% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-04 2026-03-31 13F Apple COM 037833100 662,630 31,135 4.93 168,169 -2.04 3.2998
2026-02-04 2025-12-31 13F Apple COM 037833100 631,495 44,890 7.65 171,678 14.94 3.0068
2025-11-12 2025-09-30 13F Apple COM 037833100 586,605 190 0.03 149,367 24.15 2.5346
2025-08-05 2025-06-30 13F Apple COM 037833100 586,415 0 0.00 120,315 -7.64 2.0140
2025-05-08 2025-03-31 13F Apple COM 037833100 586,415 -25 -0.00 130,260 -11.30 2.2557
2025-02-10 2024-12-31 13F Apple COM 037833100 586,440 0 0.00 146,856 7.48 2.3782
2024-11-12 2024-09-30 13F Apple COM 037833100 586,440 125 0.02 136,641 10.65 2.2232
2024-07-24 2024-06-30 13F Apple COM 037833100 586,315 0 0.00 123,490 22.82 2.0545
2024-05-14 2024-03-31 13F Apple COM 037833100 586,315 0 0.00 100,541 -10.93 1.6614
2024-02-13 2023-12-31 13F Apple COM 037833100 586,315 -25 -0.00 112,883 12.45 1.9982
2024-02-13 2023-09-30 13F/A-1 Apple COM 037833100 586,340 -90 -0.02 100,387 -11.75 2.0094
2023-11-13 2023-09-30 13F Apple COM 037833100 586,340 -90 100,387 2.0094
2024-02-13 2023-06-30 13F/A-2 Apple COM 037833100 586,430 -114,440 -16.33 113,750 -1.58 2.1766
2023-10-31 2023-06-30 13F/A-1 Apple COM 037833100 586,430 -114,440 113,750 2.1766
2023-08-08 2023-06-30 13F Apple COM 037833100 586,430 -114,440 113,750 2.1766
2024-02-13 2023-03-31 13F/A-1 Apple COM 037833100 700,870 -61,600 -8.08 115,573 16.66 2.3446
2023-05-11 2023-03-31 13F Apple COM 037833100 700,870 -61,600 115,573 2.3446
2024-02-13 2022-12-31 13F/A-1 Apple COM 037833100 762,470 -97,130 -11.30 99,068 -16.61 2.1193
2023-02-09 2022-12-31 13F Apple COM 037833100 762,470 -97,130 99,068 2.1193
2024-02-13 2022-09-30 13F/A-1 Apple COM 037833100 859,600 70 0.01 118,797 1.09 2.7192
2022-11-14 2022-09-30 13F Apple COM 037833100 859,600 70 118,797 2.7192
2024-02-13 2022-06-30 13F/A-1 Apple COM 037833100 859,530 -185 -0.02 117,515 -21.72 2.5665
2022-07-26 2022-06-30 13F Apple COM 037833100 859,530 -185 117,515 2.5665
2024-02-13 2022-03-31 13F/A-1 Apple COM 037833100 859,715 740 0.09 150,115 -1.58 2.6779
2022-05-11 2022-03-31 13F Apple COM 037833100 859,715 740 150,115 2.6779
2022-02-11 2021-12-31 13F Apple COM 037833100 858,975 0 0.00 152,528 25.49 2.4828
2021-11-15 2021-09-30 13F Apple COM 037833100 858,975 -55 -0.01 121,545 3.31 2.1415
2021-08-12 2021-06-30 13F Apple COM 037833100 859,030 -39,870 -4.44 117,653 7.15 2.0671
2021-05-14 2021-03-31 13F Apple COM 037833100 898,900 -312,330 -25.79 109,801 -31.68 2.0516
2021-02-10 2020-12-31 13F Apple COM 037833100 1,211,230 -1,308 -0.11 160,718 14.45 3.0431
2020-11-13 2020-09-30 13F Apple COM 037833100 1,212,538 847,088 231.79 140,424 5.33 2.9567
2020-08-13 2020-06-30 13F Apple COM 037833100 365,450 -4,085 -1.11 133,316 41.87 3.0660
2020-05-13 2020-03-31 13F Apple COM 037833100 369,535 -20,465 -5.25 93,969 -17.95 2.6580
2020-02-13 2019-12-31 13F Apple COM 037833100 390,000 -67,760 -14.80 114,524 11.70 2.4128
2019-11-14 2019-09-30 13F Apple COM 037833100 457,760 -64,040 -12.27 102,525 -0.73 2.3102
2019-08-13 2019-06-30 13F Apple COM 037833100 521,800 -10,420 -1.96 103,275 2.16 2.2967
2019-05-14 2019-03-31 13F Apple COM 037833100 532,220 -2,035 -0.38 101,095 19.96 2.3937
2019-02-14 2018-12-31 13F Apple COM 037833100 534,255 27,745 5.48 84,273 -26.30 2.1958
2019-02-14 2018-09-30 13F/A-1 Apple COM 037833100 506,510 -8,300 -1.61 114,339 19.98 2.4977
2018-11-14 2018-09-30 13F Apple COM 037833100 506,510 -8,300 114,339
2018-08-14 2018-06-30 13F Apple COM 037833100 514,810 -24,305 -4.51 95,296 5.36 2.2266
2018-05-14 2018-03-31 13F Apple COM 037833100 539,115 4,725 0.88 90,452 0.02 2.0560
2018-02-14 2017-12-31 13F Apple COM 037833100 534,390 80,605 17.76 90,434 29.31 1.9662
2017-11-14 2017-09-30 13F Apple COM 037833100 453,785 -31,330 -6.46 69,937 0.10 1.5573
2017-08-10 2017-06-30 13F Apple COM 037833100 485,115 -7,710 -1.56 69,866 -1.32 1.5533
2017-05-12 2017-03-31 13F Apple COM 037833100 492,825 -31,725 -6.05 70,799 16.54 1.6079
2017-02-13 2016-12-31 13F Apple COM 037833100 524,550 366,165 231.19 60,753 239.31 1.3548
2016-11-14 2016-09-30 13F Apple COM 037833100 158,385 -5 -0.00 17,905 18.25 0.3931
2016-08-12 2016-06-30 13F/A-1 Apple COM 037833100 158,390 37,520 31.04 15,142 14.95 0.3052
2016-08-12 2016-06-30 13F Apple COM 037833100 158,390 15,142
2016-05-13 2016-03-31 13F Apple COM 037833100 120,870 120,845 483,380.00 13,173 119,654.55 0.2678
2013-11-14 2013-09-30 13F Apple COM 037833100 25 25 11 0.0003
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.