Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionJNBA Financial Advisors
Latest Disclosed Ownership29,394 shares
Latest Disclosed Value $ 7,459,961
JNBA Financial Advisors reports 2.02% decrease in ownership of AAPL / Apple Inc.

On April 22, 2026 - JNBA Financial Advisors filed a 13F-HR form disclosing ownership of 29,394 shares of Apple Inc. (CH:AAPL) valued at $7,459,961 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 26, 2026 disclosing 30,000 shares of Apple Inc.. This represents a change in shares of -2.02% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-22 2026-03-31 13F APPLE COM 037833100 29,394 -606 -2.02 7,460 -8.53 0.6212
2026-01-26 2025-12-31 13F APPLE COM 037833100 30,000 -413 -1.36 8,156 5.31 0.7123
2025-10-28 2025-09-30 13F APPLE COM 037833100 30,413 -269 -0.88 7,744 23.02 0.7036
2025-07-24 2025-06-30 13F APPLE COM 037833100 30,682 283 0.93 6,295 -6.77 0.6055
2025-04-25 2025-03-31 13F APPLE COM 037833100 30,399 -296 -0.96 6,753 -12.15 0.7000
2025-01-30 2024-12-31 13F APPLE COM 037833100 30,695 -1,525 -4.73 7,687 2.38 0.7849
2024-10-31 2024-09-30 13F APPLE COM 037833100 32,220 -745 -2.26 7,507 8.12 0.7561
2024-07-22 2024-06-30 13F APPLE COM 037833100 32,965 -1,055 -3.10 6,943 19.03 0.7326
2024-04-26 2024-03-31 13F APPLE COM 037833100 34,020 -2,351 -6.46 5,834 -16.70 0.6127
2024-02-08 2023-12-31 13F APPLE COM 037833100 36,371 -762 -2.05 7,003 10.15 0.7964
2023-11-02 2023-09-30 13F APPLE COM 037833100 37,133 78 0.21 6,358 -11.55 0.7938
2023-08-03 2023-06-30 13F APPLE COM 037833100 37,055 1,091 3.03 7,187 21.20 0.8617
2023-05-02 2023-03-31 13F APPLE COM 037833100 35,964 837 2.38 5,930 29.93 0.7718
2023-02-07 2022-12-31 13F APPLE COM 037833100 35,127 -3,306 -8.60 4,564 -14.07 0.6342
2022-11-07 2022-09-30 13F APPLE COM 037833100 38,433 -745 -1.90 5,311 -0.84 0.8195
2022-07-22 2022-06-30 13F APPLE COM 037833100 39,178 -289 -0.73 5,356 -22.28 0.8124
2022-04-29 2022-03-31 13F APPLE COM 037833100 39,467 -2,535 -6.04 6,891 -7.60 0.9127
2022-02-03 2021-12-31 13F APPLE COM 037833100 42,002 -526 -1.24 7,458 23.93 0.9108
2021-11-10 2021-09-30 13F APPLE COM 037833100 42,528 -1,061 -2.43 6,018 0.80 0.8089
2021-08-04 2021-06-30 13F APPLE COM 037833100 43,589 885 2.07 5,970 14.46 0.8085
2021-05-03 2021-03-31 13F APPLE COM 037833100 42,704 1,425 3.45 5,216 -4.77 0.7573
2021-01-25 2020-12-31 13F APPLE COM 037833100 41,279 315 0.77 5,477 15.45 0.9007
2020-11-05 2020-09-30 13F APPLE COM 037833100 40,964 32,290 372.26 4,744 49.94 0.9563
2020-07-24 2020-06-30 13F APPLE COM 037833100 8,674 -432 -4.74 3,164 36.61 0.6786
2020-05-01 2020-03-31 13F APPLE COM 037833100 9,106 -379 -4.00 2,316 -16.84 0.5564
2020-02-10 2019-12-31 13F APPLE COM 037833100 9,485 814 9.39 2,785 43.41 0.5310
2019-11-01 2019-09-30 13F APPLE COM 037833100 8,671 -2,258 -20.66 1,942 -10.22 0.3950
2019-07-26 2019-06-30 13F APPLE COM 037833100 10,929 1,156 11.83 2,163 16.54 0.4409
2019-05-01 2019-03-31 13F APPLE COM 037833100 9,773 2,096 27.30 1,856 53.26 0.3990
2019-02-06 2018-12-31 13F APPLE COM 037833100 7,677 -24,926 -76.45 1,211 -83.55 0.2745
2018-11-01 2018-09-30 13F APPLE COM 037833100 32,603 23,691 265.83 7,360 346.06 3.3019
2018-07-17 2018-06-30 13F APPLE COM 037833100 8,912 1 0.01 1,650 10.37 0.3488
2018-05-09 2018-03-31 13F/A-1 APPLE COM 037833100 8,911 742 9.08 1,495 8.18 0.3201
2018-05-07 2018-03-31 13F APPLE COM 037833100 8,911 742 8,911
2018-01-30 2017-12-31 13F APPLE COM 037833100 8,169 -139 -1.67 1,382 7.97 0.2907
2017-11-13 2017-09-30 13F APPLE COM 037833100 8,308 140 1.71 1,280 8.84 0.2857
2017-08-14 2017-06-30 13F APPLE COM 037833100 8,168 -50 -0.61 1,176 -0.42 0.2672
2017-05-10 2017-03-31 13F APPLE COM 037833100 8,218 43 0.53 1,181 24.71 0.2788
2017-02-03 2016-12-31 13F APPLE COM 037833100 8,175 -31,300 -79.29 947 -78.78 0.2303
2016-11-14 2016-09-30 13F APPLE COM 037833100 39,475 32,129 437.37 4,463 535.75 0.6519
2016-07-22 2016-06-30 13F APPLE COM 037833100 7,346 -440 -5.65 702 -17.31 0.1962
2016-04-21 2016-03-31 13F APPLE COM 037833100 7,786 90 1.17 849 4.81 0.3054
2016-01-27 2015-12-31 13F APPLE COM 037833100 7,696 -155 -1.97 810 -6.47 0.3102
2015-10-28 2015-09-30 13F APPLE COM 037833100 7,851 -650 -7.65 866 -18.76 0.3688
2015-07-29 2015-06-30 13F APPLE COM 037833100 8,501 -175 -2.02 1,066 -1.30 0.4040
2015-04-24 2015-03-31 13F APPLE COM 037833100 8,676 8,676 0.00 1,080 0.4155
2015-01-28 2014-12-31 13F APPLE COM 037833100 0 -9,641 -100.00 0 -100.00
2014-10-22 2014-09-30 13F APPLE COM 037833100 9,641 -96 -0.99 971 7.29 0.4404
2014-07-24 2014-06-30 13F APPLE COM 037833100 9,737 8,220 541.86 905 11.18 0.4387
2014-05-05 2014-03-31 13F APPLE COM 037833100 1,517 -157 -9.38 814 -13.31 0.4286
2014-01-21 2013-12-31 13F APPLE COM 037833100 1,674 -75 -4.29 939 12.59 0.5142
2013-10-16 2013-09-30 13F APPLE COM 037833100 1,749 -40 -2.24 834 17.63 0.5199
2013-07-19 2013-06-30 13F APPLE COM 037833100 1,789 1,789 709 0.4870
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.