Apple Inc.
CH ˙ SWX ˙ US0378331005
SecurityCH:AAPL / Apple Inc.
InstitutionAptus Capital Advisors, LLC
Latest Disclosed Ownership1,120,769 shares
Latest Disclosed Value $ 284,439,995
Aptus Capital Advisors, LLC ownership in AAPL / Apple Inc.

On May 11, 2026 - Aptus Capital Advisors, LLC filed a 13F-HR form disclosing ownership of 1,120,769 shares of Apple Inc. (CH:AAPL) valued at $284,439,995 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 1,173,172 shares of Apple Inc.. This represents a change in shares of -4.47% during the quarter.

Aptus Capital Advisors, LLC has a history of taking positions in derivatives of the underlying security (AAPL) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD and put options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

CH:AAPL / Apple Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-11 2026-03-31 13F APPLE COM 037833100 1,120,769 -52,403 -4.47 284,440 -10.82 2.1543
2026-02-13 2025-12-31 13F APPLE COM 037833100 1,173,172 42,652 3.77 318,939 10.79 2.2843
2025-11-12 2025-09-30 13F APPLE COM 037833100 1,130,520 20,552 1.85 287,864 26.40 2.0936
2025-08-11 2025-06-30 13F APPLE COM 037833100 1,109,968 47,040 4.43 227,732 -3.55 1.8556
2025-05-13 2025-03-31 13F APPLE COM 037833100 1,062,928 65,230 6.54 236,108 -5.50 2.4301
2025-02-14 2024-12-31 13F APPLE COM 037833100 997,698 250,334 33.50 249,844 43.48 2.6164
2024-11-05 2024-09-30 13F APPLE COM 037833100 747,364 130,860 21.23 174,136 34.11 2.5977
2024-07-31 2024-06-30 13F APPLE COM 037833100 616,504 7,095 1.16 129,848 24.26 2.2862
2024-05-15 2024-03-31 13F APPLE COM 037833100 609,409 70,816 13.15 104,501 0.78 1.9440
2024-02-13 2023-12-31 13F APPLE COM 037833100 538,593 -55,260 -9.31 103,695 1.99 2.8355
2023-11-08 2023-09-30 13F APPLE COM 037833100 593,853 43,690 7.94 101,674 -4.72 2.7695
2023-08-11 2023-06-30 13F APPLE COM 037833100 550,163 -19,441 -3.41 106,715 13.61 2.5591
2023-05-09 2023-03-31 13F APPLE COM 037833100 569,604 65,094 12.90 93,928 43.29 2.5233
2023-02-13 2022-12-31 13F APPLE COM 037833100 504,510 1,975 0.39 65,551 -5.62 2.0124
2022-11-02 2022-09-30 13F APPLE COM 037833100 502,535 25,354 5.31 69,451 6.45 1.6715
2022-07-29 2022-06-30 13F APPLE COM 037833100 477,181 36,463 8.27 65,240 -15.22 1.6970
2022-05-04 2022-03-31 13F APPLE COM 037833100 440,718 88,783 25.23 76,954 23.14 1.9156
2022-02-02 2021-12-31 13F APPLE COM 037833100 351,935 40,329 12.94 62,493 41.73 1.8762
2021-10-27 2021-09-30 13F APPLE COM 037833100 311,606 33,868 12.19 44,092 15.91 1.1370
2021-07-27 2021-06-30 13F APPLE COM 037833100 277,738 26,200 10.42 38,039 23.80 1.1117
2021-05-06 2021-03-31 13F APPLE COM 037833100 251,538 -9,001 -3.45 30,725 -11.12 1.1016
2021-02-10 2020-12-31 13F APPLE COM 037833100 260,539 24,820 10.53 34,570 26.64 1.5832
2020-10-19 2020-09-30 13F APPLE COM 037833100 235,719 171,875 269.21 27,298 17.21 1.4491
2020-07-22 2020-06-30 13F APPLE COM 037833100 63,844 19,137 42.81 23,289 104.86 1.4617
2020-05-07 2020-03-31 13F APPLE COM 037833100 44,707 27,750 163.65 11,368 128.32 0.9826
2020-02-10 2019-12-31 13F APPLE COM 037833100 16,957 1,606 10.46 4,979 44.82 0.3531
2019-11-14 2019-09-30 13F/A-1 APPLE COM 037833100 15,351 -516 -3.25 3,438 9.49 0.1921
2019-11-12 2019-09-30 13F APPLE COM 037833100 15,351 -516 3,438 0.1917
2019-08-13 2019-06-30 13F APPLE COM 037833100 15,867 168 1.07 3,140 5.30 0.4418
2019-05-15 2019-03-31 13F APPLE COM 037833100 15,699 15,699 2,982 0.5094
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2024-07-31 2024-06-30 13F APPLE COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2024-05-15 2024-03-31 13F APPLE COM Call 650,000 111,462 n/a n/a n/a
2021-10-27 2021-09-30 13F APPLE COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2021-07-27 2021-06-30 13F APPLE COM Call 610,000 35.56 83,546 51.99 n/a n/a n/a
2021-05-06 2021-03-31 13F APPLE COM Call 450,000 153.52 54,968 133.39 n/a n/a n/a
2021-02-10 2020-12-31 13F APPLE COM Call 177,500 61.36 23,552 84.88 n/a n/a n/a
2020-10-19 2020-09-30 13F APPLE COM Call 110,000 71.88 12,739 -45.44 n/a n/a n/a
2020-07-22 2020-06-30 13F APPLE COM Call 64,000 168.91 23,347 285.77 n/a n/a n/a
2020-05-07 2020-03-31 13F APPLE COM Call 23,800 -50.93 6,052 -57.51 n/a n/a n/a
2020-02-10 2019-12-31 13F APPLE COM Call 48,500 -23.02 14,242 0.94 n/a n/a n/a
2019-11-14 2019-09-30 13F/A APPLE COM Call 63,000 14,110 n/a n/a n/a
2019-11-12 2019-09-30 13F APPLE COM Call 63,000 14,110 n/a n/a n/a
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2026-05-11 2026-03-31 13F APPLE COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2026-02-13 2025-12-31 13F APPLE COM Put 56,500 176.96 15,360 195.73 n/a n/a n/a
2025-11-12 2025-09-30 13F APPLE COM Put 20,400 5,194 n/a n/a n/a
2021-02-10 2020-12-31 13F APPLE COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2020-10-19 2020-09-30 13F APPLE COM Put 10,000 1,158 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.