Alphabet Inc.
BG ˙ BUL ˙ US02079K3059
SecurityBG:ABEA / Alphabet Inc.
InstitutionKeudell/Morrison Wealth Management
Latest Disclosed Ownership12,778 shares
Latest Disclosed Value $ 3,674,321
Keudell/Morrison Wealth Management reports 56.39% decrease in ownership of ABEA / Alphabet Inc.

On April 20, 2026 - Keudell/Morrison Wealth Management filed a 13F-HR form disclosing ownership of 12,778 shares of Alphabet Inc. (BG:ABEA) valued at $3,674,321 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 29,301 shares of Alphabet Inc.. This represents a change in shares of -56.39% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-20 2026-03-31 13F ALPHABET CAP STK CL A 02079K305 12,778 -16,523 -56.39 3,674 -60.04 0.7514
2026-02-06 2025-12-31 13F ALPHABET CAP STK CL A 02079K305 12,412 -342 -2.68 3,885 72.90 0.8163
2025-07-22 2025-06-30 13F ALPHABET CAP STK CL A 02079K305 12,754 -520 -3.92 2,248 9.50 0.4987
2025-04-23 2025-03-31 13F ALPHABET CAP STK CL A 02079K305 13,274 673 5.34 2,053 -13.96 0.4841
2025-01-23 2024-12-31 13F ALPHABET CAP STK CL A 02079K305 12,601 149 1.20 2,385 15.50 0.6217
2024-10-31 2024-09-30 13F ALPHABET CAP STK CL A 02079K305 12,452 -16 -0.13 2,065 -9.07 0.5606
2024-07-16 2024-06-30 13F ALPHABET CAP STK CL A 02079K305 12,468 666 5.64 2,271 27.51 0.6645
2024-05-07 2024-03-31 13F ALPHABET CAP STK CL A 02079K305 11,802 -31 -0.26 1,781 7.81 0.5392
2024-02-14 2023-12-31 13F ALPHABET CAP STK CL A 02079K305 11,833 16 0.14 1,653 6.86 0.5454
2023-10-18 2023-09-30 13F ALPHABET CAP STK CL A 02079K305 11,817 -66 -0.56 1,546 8.72 0.4714
2023-07-20 2023-06-30 13F ALPHABET CAP STK CL A 02079K305 11,883 -383 -3.12 1,422 11.79 0.4099
2023-04-18 2023-03-31 13F ALPHABET CAP STK CL A 02079K305 12,266 -86 -0.70 1,272 16.80 0.3748
2023-01-20 2022-12-31 13F ALPHABET CAP STK CL A 02079K305 12,352 416 3.49 1,090 -4.64 0.3497
2022-10-12 2022-09-30 13F ALPHABET CAP STK CL A 02079K305 11,936 11,338 1,895.99 1,142 -12.36 0.4273
2022-07-18 2022-06-30 13F ALPHABET CAP STK CL A 02079K305 598 -18 -2.92 1,303 -23.93 0.4734
2022-04-18 2022-03-31 13F ALPHABET CAP STK CL A 02079K305 616 -83 -11.87 1,713 -15.41 0.7163
2022-02-08 2021-12-31 13F ALPHABET CAP STK CL A 02079K305 699 -54 -7.17 2,025 0.60 0.7995
2021-12-08 2021-09-30 13F/A-1 ALPHABET CAP STK CL A 02079K305 753 -22 -2.84 2,013 6.40 0.8630
2021-10-20 2021-09-30 13F ALPHABET CAP STK CL A 02079K305 753 -22 2,013 0.8648
2021-07-13 2021-06-30 13F ALPHABET CAP STK CL A 02079K305 775 -66 -7.85 1,892 9.05 1.0358
2021-04-13 2021-03-31 13F ALPHABET CAP STK CL A 02079K305 841 -4 -0.47 1,735 17.15 1.0068
2021-02-12 2020-12-31 13F ALPHABET CAP STK CL A 02079K305 845 -35 -3.98 1,481 14.81 0.9402
2020-10-20 2020-09-30 13F ALPHABET CAP STK CL A 02079K305 880 -35 -3.83 1,290 -0.62 0.8291
2020-07-14 2020-06-30 13F ALPHABET CAP STK CL A 02079K305 915 -19 -2.03 1,298 19.63 1.0735
2020-04-20 2020-03-31 13F ALPHABET CAP STK CL A 02079K305 934 42 4.71 1,085 -9.21 1.0613
2020-01-29 2019-12-31 13F ALPHABET CAP STK CL A 02079K305 892 -14 -1.55 1,195 8.05 0.8263
2019-11-13 2019-09-30 13F ALPHABET CAP STK CL A 02079K305 906 3 0.33 1,106 4.14 0.9126
2019-08-23 2019-06-30 13F/A-1 ALPHABET CAP STK CL A 02079K305 903 -5 -0.55 1,062 -0.65 0.9300
2019-08-21 2019-03-31 13F ALPHABET CAP STK CL A 02079K305 908 908 1,069 0.9404
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.