Prudential Financial, Inc.
US ˙ NYSE ˙ US7443201022

SecurityPRU / Prudential Financial, Inc.
InstitutionBDO Wealth Advisors, LLC
Latest Disclosed Ownership6,018 shares
Latest Disclosed Value $ 530,944
BDO Wealth Advisors, LLC reports 5.49% increase in ownership of PRU / Prudential Financial, Inc.

On August 1, 2023 - BDO Wealth Advisors, LLC filed a 13F-HR form disclosing ownership of 6,018 shares of Prudential Financial, Inc. (US:PRU) valued at $530,908 USD as of June 30, 2023. The entity filed a previous 13F-HR on May 9, 2023 disclosing 5,705 shares of Prudential Financial, Inc.. This represents a change in shares of 5.49% during the quarter. The current value of the position is $629,603 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2023-08-01 2023-06-30 13F PRUDENTIAL FINL COM 744320102 6,018 313 5.49 531 12.29 0.0609
2023-05-09 2023-03-31 13F PRUDENTIAL FINL COM 744320102 5,705 -2 -0.04 472 -16.75 0.0579
2023-01-30 2022-12-31 13F/A-1 PRUDENTIAL FINL COM 744320102 5,707 658 13.03 568 30.95 0.0706
2023-01-27 2022-12-31 13F PRUDENTIAL FINL COM 744320102 5,707 658 568 0.0001
2022-11-02 2022-09-30 13F/A-1 PRUDENTIAL FINL COM 744320102 5,049 -1,030 -16.94 433 -25.60 0.0575
2022-11-01 2022-09-30 13F PRUDENTIAL FINL COM 744320102 6,079 0 582 0.0715
2022-08-25 2022-06-30 13F PRUDENTIAL FINL COM 744320102 6,079 -399 -6.16 582 -23.92 0.0716
2022-05-06 2022-03-31 13F PRUDENTIAL FINL COM 744320102 6,478 239 3.83 765 13.33 0.0816
2022-02-11 2021-12-31 13F PRUDENTIAL FINL COM 744320102 6,239 585 10.35 675 13.45 0.0714
2021-11-09 2021-09-30 13F PRUDENTIAL FINL COM 744320102 5,654 398 7.57 595 10.39 0.0655
2021-09-03 2021-06-30 13F PRUDENTIAL FINL COM 744320102 5,256 98 1.90 539 14.68 0.0597
2021-05-14 2021-03-31 13F PRUDENTIAL FINL COM 744320102 5,158 70 1.38 470 18.39 0.0554
2021-02-12 2020-12-31 13F PRUDENTIAL FINL COM 744320102 5,088 159 3.23 397 26.84 0.0558
2020-11-12 2020-09-30 13F PRUDENTIAL FINL COM 744320102 4,929 467 10.47 313 15.07 0.0510
2020-08-14 2020-06-30 13F PRUDENTIAL FINL COM 744320102 4,462 679 17.95 272 38.07 0.0478
2020-05-15 2020-03-31 13F PRUDENTIAL FINL COM 744320102 3,783 1,059 38.88 197 -22.75 0.0398
2020-02-14 2019-12-31 13F PRUDENTIAL FINL COM 744320102 2,724 319 13.26 255 18.06 0.0658
2019-11-12 2019-09-30 13F PRUDENTIAL FINL COM 744320102 2,405 147 6.51 216 -5.26 0.0553
2019-08-09 2019-06-30 13F PRUDENTIAL FINL COM 744320102 2,258 515 29.55 228 42.50 0.0621
2019-05-15 2019-03-31 13F PRUDENTIAL FINL COM 744320102 1,743 538 44.65 160 63.27 0.0465
2019-02-14 2018-12-31 13F PRUDENTIAL FINL COM 744320102 1,205 441 57.72 98 27.27 0.0337
2018-11-07 2018-09-30 13F PRUDENTIAL FINL COM 744320102 764 -40 -4.98 77 2.67 0.0249
2018-08-27 2018-06-30 13F PRUDENTIAL FINL COM 744320102 804 60 8.06 75 -2.60 0.0255
2018-05-23 2018-03-31 13F PRUDENTIAL FINL COM 744320102 744 440 144.74 77 120.00 0.0289
2018-02-14 2017-12-31 13F PRUDENTIAL FINL COM 744320102 304 125 69.83 35 84.21 0.0157
2017-11-08 2017-09-30 13F PRUDENTIAL FINL COM 744320102 179 0 0.00 19 0.00 0.0094
2017-08-07 2017-06-30 13F PRUDENTIAL FINL COM 744320102 179 179 19 0.0083
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.