Prudential Financial, Inc.
US ˙ NYSE ˙ US7443201022

SecurityPRU / Prudential Financial, Inc.
InstitutionAssociated Banc-corp
Latest Disclosed Ownership25,754 shares
Latest Disclosed Value $ 2,515,907
Associated Banc-corp reports 29.58% decrease in ownership of PRU / Prudential Financial, Inc.

On May 1, 2026 - Associated Banc-corp filed a 13F-HR form disclosing ownership of 25,754 shares of Prudential Financial, Inc. (US:PRU) valued at $2,515,908 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 36,570 shares of Prudential Financial, Inc.. This represents a change in shares of -29.58% during the quarter. The current value of the position is $2,595,746 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-01 2026-03-31 13F PRUDENTIAL FINL COM 744320102 25,754 -10,816 -29.58 2,516 -39.07 0.0666
2026-02-06 2025-12-31 13F PRUDENTIAL FINL COM 744320102 36,570 -9,973 -21.43 4,128 -14.50 0.1057
2025-10-24 2025-09-30 13F PRUDENTIAL FINL COM 744320102 46,543 -648 -1.37 4,828 -4.77 0.1271
2025-08-12 2025-06-30 13F PRUDENTIAL FINL COM 744320102 47,191 -1,254 -2.59 5,070 -6.28 0.1437
2025-05-09 2025-03-31 13F PRUDENTIAL FINL COM 744320102 48,445 -707 -1.44 5,410 -7.12 0.1650
2025-02-10 2024-12-31 13F PRUDENTIAL FINL COM 744320102 49,152 -3,987 -7.50 5,826 -9.48 0.1755
2024-11-13 2024-09-30 13F PRUDENTIAL FINL COM 744320102 53,139 -3,526 -6.22 6,435 -3.09 0.1892
2024-08-01 2024-06-30 13F PRUDENTIAL FINL COM 744320102 56,665 -2,377 -4.03 6,641 -4.20 0.2065
2024-05-09 2024-03-31 13F PRUDENTIAL FINL COM 744320102 59,042 -1,346 -2.23 6,932 10.68 0.2197
2024-02-09 2023-12-31 13F PRUDENTIAL FINL COM 744320102 60,388 -2,340 -3.73 6,263 5.21 0.2176
2023-11-09 2023-09-30 13F PRUDENTIAL FINL COM 744320102 62,728 -1,820 -2.82 5,952 4.53 0.2304
2023-08-07 2023-06-30 13F PRUDENTIAL FINL COM 744320102 64,548 -980 -1.50 5,694 5.04 0.2152
2023-05-09 2023-03-31 13F PRUDENTIAL FINL COM 744320102 65,528 -4,157 -5.97 5,422 -21.77 0.2178
2023-02-10 2022-12-31 13F PRUDENTIAL FINL COM 744320102 69,685 365 0.53 6,931 16.55 0.2884
2022-11-09 2022-09-30 13F PRUDENTIAL FINL COM 744320102 69,320 586 0.85 5,946 -9.59 0.2747
2022-08-10 2022-06-30 13F PRUDENTIAL FINL COM 744320102 68,734 -2,759 -3.86 6,577 -22.15 0.2879
2022-05-11 2022-03-31 13F PRUDENTIAL FINL COM 744320102 71,493 -12,193 -14.57 8,448 -6.73 0.3253
2022-02-10 2021-12-31 13F PRUDENTIAL FINL COM 744320102 83,686 -6,612 -7.32 9,058 -4.64 0.3321
2021-11-08 2021-09-30 13F PRUDENTIAL FINL COM 744320102 90,298 -18,372 -16.91 9,499 -14.69 0.3754
2021-08-11 2021-06-30 13F PRUDENTIAL FINL COM 744320102 108,670 -789 -0.72 11,135 95.11 0.4405
2021-05-05 2021-03-31 13F PRUDENTIAL FINL COM 744320102 109,459 6,599 6.42 5,707 -28.93 0.3548
2021-02-11 2020-12-31 13F PRUDENTIAL FINL COM 744320102 102,860 -3,990 -3.73 8,030 18.31 0.3134
2020-11-12 2020-09-30 13F PRUDENTIAL FINL COM 744320102 106,850 -6,640 -5.85 6,787 -1.81 0.2920
2020-08-14 2020-06-30 13F PRUDENTIAL FINL COM 744320102 113,490 4,031 3.68 6,912 21.11 0.3119
2020-05-14 2020-03-31 13F PRUDENTIAL FINL COM 744320102 109,459 3,320 3.13 5,707 -42.64 0.3042
2020-02-12 2019-12-31 13F PRUDENTIAL FINL COM 744320102 106,139 827 0.79 9,950 5.04 0.4956
2019-11-14 2019-09-30 13F PRUDENTIAL FINL COM 744320102 105,312 6,758 6.86 9,473 -4.83 0.5094
2019-08-06 2019-06-30 13F PRUDENTIAL FINL COM 744320102 98,554 4,045 4.28 9,954 14.64 0.5457
2019-05-07 2019-03-31 13F PRUDENTIAL FINL COM 744320102 94,509 -6,257 -6.21 8,683 5.66 0.5005
2019-02-13 2018-12-31 13F PRUDENTIAL FINL COM 744320102 100,766 7,767 8.35 8,218 -12.78 0.5357
2018-11-07 2018-09-30 13F PRUDENTIAL FINL COM 744320102 92,999 -2,243 -2.36 9,422 5.79 0.5227
2018-08-07 2018-06-30 13F PRUDENTIAL FINL COM 744320102 95,242 -31,689 -24.97 8,906 -32.24 0.5207
2018-05-07 2018-03-31 13F PRUDENTIAL FINL COM 744320102 126,931 -2,556 -1.97 13,144 -11.71 0.7475
2018-02-07 2017-12-31 13F PRUDENTIAL FINL COM 744320102 129,487 -564 -0.43 14,888 7.67 0.8031
2017-11-13 2017-09-30 13F PRUDENTIAL FINL COM 744320102 130,051 4,197 3.33 13,827 1.59 0.7627
2017-08-10 2017-06-30 13F PRUDENTIAL FINL COM 744320102 125,854 197 0.16 13,610 1.53 0.7720
2017-05-12 2017-03-31 13F PRUDENTIAL FINL COM 744320102 125,657 1,386 1.12 13,405 3.67 0.7980
2017-02-10 2016-12-31 13F PRUDENTIAL FINL COM 744320102 124,271 -8,669 -6.52 12,931 19.14 0.8071
2016-11-10 2016-09-30 13F PRUDENTIAL FINL COM 744320102 132,940 -5,638 -4.07 10,854 9.78 0.6909
2016-08-11 2016-06-30 13F PRUDENTIAL FINL COM 744320102 138,578 1,837 1.34 9,887 0.11 0.6350
2016-05-12 2016-03-31 13F PRUDENTIAL FINL COM 744320102 136,741 -2,713 -1.95 9,876 -13.01 0.6488
2016-02-12 2015-12-31 13F PRUDENTIAL FINL COM 744320102 139,454 2,062 1.50 11,353 8.43 0.7492
2015-11-10 2015-09-30 13F PRUDENTIAL FINL COM 744320102 137,392 986 0.72 10,470 -12.30 0.7304
2015-08-11 2015-06-30 13F PRUDENTIAL FINL COM 744320102 136,406 -3,194 -2.29 11,939 6.48 0.7655
2015-05-12 2015-03-31 13F PRUDENTIAL FINL COM 744320102 139,600 8,520 6.50 11,212 -5.45 0.7075
2015-02-12 2014-12-31 13F PRUDENTIAL FINL COM 744320102 131,080 28,336 27.58 11,858 31.25 0.7481
2014-11-05 2014-09-30 13F PRUDENTIAL FINL COM 744320102 102,744 28,058 37.57 9,035 36.27 0.5930
2014-08-13 2014-06-30 13F PRUDENTIAL FINL COM 744320102 74,686 6,277 9.18 6,630 14.49 0.4311
2014-05-13 2014-03-31 13F PRUDENTIAL FINL COM 744320102 68,409 3,419 5.26 5,791 -3.37 0.3993
2014-02-14 2013-12-31 13F PRUDENTIAL FINL COM 744320102 64,990 10,779 19.88 5,993 41.75 0.4304
2013-11-14 2013-09-30 13F PRUDENTIAL FINL COM 744320102 54,211 1,977 3.78 4,228 10.83 0.3356
2013-08-13 2013-06-30 13F PRUDENTIAL FINL COM 744320102 52,234 52,234 3,815 0.3135
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.