Prudential Financial, Inc.
US ˙ NYSE ˙ US7443201022

SecurityPRU / Prudential Financial, Inc.
InstitutionAssetmark, Inc
Latest Disclosed Ownership2,977 shares
Latest Disclosed Value $ 290,837
Assetmark, Inc reports 43.37% decrease in ownership of PRU / Prudential Financial, Inc.

On May 6, 2026 - Assetmark, Inc filed a 13F-HR form disclosing ownership of 2,977 shares of Prudential Financial, Inc. (US:PRU) valued at $290,823 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 23, 2026 disclosing 5,257 shares of Prudential Financial, Inc.. This represents a change in shares of -43.37% during the quarter. The current value of the position is $300,052 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-06 2026-03-31 13F PRUDENTIAL FINL COM 744320102 2,977 -2,280 -43.37 291 -51.10 0.0006
2026-01-23 2025-12-31 13F PRUDENTIAL FINL COM 744320102 5,257 332 6.74 593 16.27 0.0012
2025-11-06 2025-09-30 13F PRUDENTIAL FINL COM 744320102 4,925 1,592 47.76 511 42.46 0.0011
2025-08-04 2025-06-30 13F PRUDENTIAL FINL COM 744320102 3,333 1,835 122.50 358 114.37 0.0008
2025-05-06 2025-03-31 13F PRUDENTIAL FINL COM 744320102 1,498 -186 -11.05 167 -16.08 0.0005
2025-02-06 2024-12-31 13F PRUDENTIAL FINL COM 744320102 1,684 657 63.97 200 60.48 0.0005
2024-11-01 2024-09-30 13F PRUDENTIAL FINL COM 744320102 1,027 -491 -32.35 124 -29.94 0.0004
2024-08-13 2024-06-30 13F PRUDENTIAL FINL COM 744320102 1,518 -18,746 -92.51 178 -92.56 0.0006
2024-05-07 2024-03-31 13F PRUDENTIAL FINL COM 744320102 20,264 988 5.13 2,379 18.96 0.0077
2024-02-09 2023-12-31 13F PRUDENTIAL FINL COM 744320102 19,276 1,154 6.37 1,999 16.29 0.0072
2023-10-27 2023-09-30 13F PRUDENTIAL FINL COM 744320102 18,122 1,596 9.66 1,720 17.98 0.0069
2023-08-11 2023-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 16,526 1,798 12.21 1,458 19.62 0.0057
2023-05-05 2023-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 14,728 1,923 15.02 1,219 -4.32 0.0050
2023-02-10 2022-12-31 13F PRUDENTIAL FINL COM 744320102 12,805 5,112 66.45 1,274 92.88 0.0055
2022-11-01 2022-09-30 13F PRUDENTIAL FINL COM 744320102 7,693 2,326 43.34 660 28.65 0.0031
2022-08-03 2022-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 5,367 2,421 82.18 513 47.41 0.0023
2022-05-13 2022-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 2,946 1,478 100.68 348 118.87 0.0015
2022-02-14 2021-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 1,468 406 38.23 159 41.96 0.0007
2021-11-12 2021-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 1,062 -2,335 -68.74 112 -67.82 0.0005
2021-08-16 2021-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 3,397 -48,305 -93.43 348 -92.61 0.0016
2021-05-14 2021-03-31 13F PRUDENTIAL FINL COM 744320102 51,702 -8,546 -14.18 4,710 0.13 0.0243
2021-02-10 2020-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 60,248 2,851 4.97 4,704 29.02 0.0262
2020-11-13 2020-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 57,397 -5,705 -9.04 3,646 -11.61 0.0235
2020-08-11 2020-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 63,102 429 0.68 4,125 26.22 0.0295
2020-05-12 2020-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 62,673 12,093 23.91 3,268 -31.07 0.0277
2020-02-11 2019-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 50,580 41,621 464.57 4,741 488.21 0.0360
2019-11-13 2019-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 8,959 1,467 19.58 806 6.47 0.0067
2019-08-14 2019-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 7,492 -1,038 -12.17 757 -3.44 0.0062
2019-05-14 2019-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 8,530 437 5.40 784 18.79 0.0071
2019-02-13 2018-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 8,093 -1,604 -16.54 660 -32.79 0.0064
2018-11-13 2018-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 9,697 892 10.13 982 19.32 0.0089
2018-08-01 2018-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 8,805 2,709 44.44 823 30.43 0.0081
2018-05-16 2018-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 6,096 326 5.65 631 -4.83 0.0065
2018-02-13 2017-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 5,770 100 1.76 663 10.13 0.0068
2017-11-08 2017-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 5,670 -14,355 -71.69 602 -72.21 0.0068
2017-08-14 2017-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 20,025 2,334 13.19 2,166 14.79 0.0273
2017-09-15 2017-03-31 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 17,691 -2,761 -13.50 1,887 -11.33 0.0248
2017-05-08 2017-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 17,691 -2,761 1,887
2017-09-15 2016-12-31 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 20,452 14,602 249.61 2,128 345.19 0.0313
2017-02-14 2016-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 20,452 14,602 2,128
2017-09-14 2016-09-30 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 5,850 604 11.51 478 27.47 0.0073
2016-11-04 2016-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 5,850 604 478
2017-09-14 2016-06-30 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 5,246 5,199 11,061.70 375 12,400.00 0.0063
2016-08-08 2016-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 5,246 5,199 375
2017-09-14 2016-03-31 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 47 -2 -4.08 3 -25.00 0.0001
2016-05-13 2016-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 47 -2 3
2017-09-14 2015-12-31 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 49 -51 -51.00 4 -50.00 0.0001
2016-02-12 2015-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 49 -51 4
2016-01-05 2015-09-30 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 8 -11.11 0.0002
2015-11-10 2015-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 100 8
2015-08-13 2015-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 9 12.50 0.0002
2015-05-12 2015-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 100 100 0.00 8 0.0002
2015-02-03 2014-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 0 -100 -100.00 0 -100.00
2014-11-10 2014-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 9 0.00 0.0002
2014-08-12 2014-06-30 13F PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 9 12.50 0.0002
2014-05-06 2014-03-31 13F PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 8 -11.11 0.0002
2014-02-11 2013-12-31 13F PRUDENTIAL FINL INC COM COM 744320102 100 0 0.00 9 12.50 0.0002
2014-02-11 2013-09-30 13F/A-1 PRUDENTIAL FINL INC COM COM 744320102 100 100 8 0.0002
2013-11-14 2013-09-30 13F PRUDENTIAL FINL INC COM COM 744320102 100 8 0.0002
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.