ServiceNow, Inc.
US ˙ NYSE ˙ US81762P1021

SecurityNOW / ServiceNow, Inc.
InstitutionCwm, Llc
Latest Disclosed Ownership265,929 shares
Latest Disclosed Value $ 27,802,889
Cwm, Llc reports 109.82% increase in ownership of NOW / ServiceNow, Inc.

On May 14, 2026 - Cwm, Llc filed a 13F-HR form disclosing ownership of 265,929 shares of ServiceNow, Inc. (US:NOW) valued at $27,802,877 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 26, 2026 disclosing 126,740 shares of ServiceNow, Inc.. This represents a change in shares of 109.82% during the quarter. The current value of the position is $31,353,029 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-14 2026-03-31 13F SERVICENOW COM 81762P102 265,929 139,189 109.82 27,803 146,226.32 0.0731
2026-01-26 2025-12-31 13F SERVICENOW COM 81762P102 126,740 115,492 1,026.78 19 90.00 0.0526
2025-10-15 2025-09-30 13F SERVICENOW COM 81762P102 11,248 -476 -4.06 10 -16.67 0.0311
2025-07-25 2025-06-30 13F SERVICENOW COM 81762P102 11,724 2,569 28.06 12 71.43 0.0425
2025-05-01 2025-03-31 13F SERVICENOW COM 81762P102 9,155 3,099 51.17 7 16.67 0.0291
2025-02-04 2024-12-31 13F SERVICENOW COM 81762P102 6,056 -14,384 -70.37 6 -66.67 0.0266
2024-10-08 2024-09-30 13F SERVICENOW COM 81762P102 20,440 -2,055 -9.14 18 5.88 0.0786
2024-07-10 2024-06-30 13F SERVICENOW COM 81762P102 22,495 -1,162 -4.91 18 -5.56 0.0834
2024-04-05 2024-03-31 13F SERVICENOW COM 81762P102 23,657 626 2.72 18 12.50 0.0877
2024-02-01 2023-12-31 13F SERVICENOW COM 81762P102 23,031 70 0.30 16 33.33 0.0875
2023-10-11 2023-09-30 13F SERVICENOW COM 81762P102 22,961 -738 -3.11 13 -7.69 0.0787
2023-08-03 2023-06-30 13F SERVICENOW COM 81762P102 23,699 -11,679 -33.01 13 -18.75 0.0823
2023-05-01 2023-03-31 13F SERVICENOW COM 81762P102 35,378 -139 -0.39 16 23.08 0.1111
2023-02-01 2022-12-31 13F SERVICENOW COM 81762P102 35,517 -4,972 -12.28 14 -99.91 0.1016
2022-10-27 2022-09-30 13F SERVICENOW COM 81762P102 40,489 -1,517 -3.61 15,289 -23.46 0.1215
2022-07-28 2022-06-30 13F SERVICENOW COM 81762P102 42,006 -3,317 -7.32 19,975 -20.86 0.1547
2022-04-21 2022-03-31 13F SERVICENOW COM 81762P102 45,323 196 0.43 25,240 -13.84 0.1790
2022-01-31 2021-12-31 13F SERVICENOW COM 81762P102 45,127 4,164 10.17 29,293 30.13 0.2062
2021-09-15 2021-06-30 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2021-07-29 2021-06-30 13F SERVICENOW COM 81762P102 40,963 0 22,511 0.1794
2021-09-15 2021-03-31 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2021-04-27 2021-03-31 13F SERVICENOW COM 81762P102 35,825 -5,138 17,916 0.1576
2021-09-15 2020-12-31 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2021-01-27 2020-12-31 13F SERVICENOW COM 81762P102 26,377 -14,586 14,518 0.1361
2021-09-15 2020-09-30 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2020-10-19 2020-09-30 13F SERVICENOW COM 81762P102 22,392 -18,571 10,860 0.1207
2021-09-15 2020-06-30 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2020-07-22 2020-06-30 13F SERVICENOW COM 81762P102 48,698 7,735 19,726 0.2340
2021-09-15 2020-03-31 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2020-04-28 2020-03-31 13F SERVICENOW COM 81762P102 495 -40,468 142 0.0021
2021-09-14 2019-12-31 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2020-01-27 2019-12-31 13F SERVICENOW COM 81762P102 495 -40,468 140 0.0018
2021-09-14 2019-09-30 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2019-10-22 2019-09-30 13F SERVICENOW COM 81762P102 549 -40,414 139 0.0020
2021-09-14 2019-06-30 13F/A-1 SERVICENOW COM 81762P102 40,963 0 0.00 22,511 0.00 0.1794
2019-07-31 2019-06-30 13F SERVICENOW COM 81762P102 304 -40,659 83 0.0014
2021-09-02 2019-03-31 13F/A-1 SERVICENOW COM 81762P102 40,963 40,893 58,418.57 22,511 187,491.67 0.1794
2019-04-22 2019-03-31 13F SERVICENOW COM 81762P102 304 234 75 0.0015
2019-01-25 2018-12-31 13F SERVICENOW COM 81762P102 70 35 100.00 12 71.43 0.0003
2018-10-29 2018-09-30 13F SERVICENOW COM 81762P102 35 5 16.67 7 40.00 0.0002
2018-07-31 2018-06-30 13F SERVICENOW COM 81762P102 30 0 0.00 5 0.00 0.0002
2018-04-26 2018-03-31 13F SERVICENOW COM 81762P102 30 0 0.00 5 25.00 0.0002
2018-01-16 2017-12-31 13F SERVICENOW COM 81762P102 30 30 4 0.0002
2017-10-16 2017-09-30 13F SERVICENOW COM 81762P102 0 -40 -100.00 0 -100.00
2017-07-17 2017-06-30 13F SERVICENOW COM 81762P102 40 40 4 0.0002
2017-04-17 2017-03-31 13F SERVICENOW COM 81762P102 0 -70 -100.00 0 -100.00
2017-01-19 2016-12-31 13F SERVICENOW COM 81762P102 70 13 22.81 5 66.67 0.0003
2014-02-14 2013-12-31 13F SERVICENOW COM 81762P102 57 -3 -5.00 3 0.00 0.0005
2013-11-14 2013-09-30 13F SERVICENOW COM 81762P102 60 60 3 0.0008
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.