Netflix, Inc.
US ˙ NasdaqGS ˙ US64110L1061

SecurityNFLX / Netflix, Inc.
InstitutionHm Payson & Co
Latest Disclosed Ownership87,442 shares
Latest Disclosed Value $ 8,407,504
Hm Payson & Co reports 251.81% increase in ownership of NFLX / Netflix, Inc.

On April 13, 2026 - Hm Payson & Co filed a 13F-HR form disclosing ownership of 87,442 shares of Netflix, Inc. (US:NFLX) valued at $8,407,548 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 24,855 shares of Netflix, Inc.. This represents a change in shares of 251.81% during the quarter. The current value of the position is $7,128,272 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

Upgrade to unlock premium data and export to Excel .

Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-13 2026-03-31 13F NETFLIX COM 64110L106 87,442 62,587 251.81 8,408 260.82 0.0630
2026-02-12 2025-12-31 13F NETFLIX COM 64110L106 24,855 22,326 882.80 2,330 -23.15 0.0329
2025-10-17 2025-09-30 13F NETFLIX COM 64110L106 2,529 195 8.35 3,032 -2.98 0.0436
2025-10-17 2025-06-30 13F NETFLIX COM 64110L106 2,334 164 7.56 3,126 54.47 0.0495
2025-04-29 2025-03-31 13F NETFLIX COM 64110L106 2,170 41 1.93 2,024 6.64 0.0355
2025-02-07 2024-12-31 13F NETFLIX COM 64110L106 2,129 572 36.74 1,898 71.83 0.0322
2024-10-28 2024-09-30 13F NETFLIX COM 64110L106 1,557 77 5.20 1,104 10.62 0.0189
2024-08-13 2024-06-30 13F NETFLIX COM 64110L106 1,480 7 0.48 999 11.63 0.0181
2024-06-20 2024-03-31 13F NETFLIX COM 64110L106 1,473 10 0.68 895 25.56 0.0166
2024-02-13 2023-12-31 13F NETFLIX COM 64110L106 1,463 -100 -6.40 712 20.68 0.0148
2023-11-06 2023-09-30 13F NETFLIX COM 64110L106 1,563 100 6.84 590 -8.39 0.0138
2023-07-17 2023-06-30 13F NETFLIX COM 64110L106 1,463 215 17.23 644 49.42 0.0145
2023-04-18 2023-03-31 13F NETFLIX COM 64110L106 1,248 -112 -8.24 431 7.48 0.0103
2023-02-06 2022-12-31 13F NETFLIX COM 64110L106 1,360 459 50.94 401 89.15 0.0100
2022-10-25 2022-09-30 13F NETFLIX COM 64110L106 901 -17 -1.85 212 31.68 0.0058
2022-08-15 2022-06-30 13F NETFLIX COM 64110L106 918 -30 -3.16 161 -54.65 0.0041
2022-05-12 2022-03-31 13F NETFLIX COM 64110L106 948 -209 -18.06 355 -49.07 0.0081
2022-02-15 2021-12-31 13F NETFLIX COM 64110L106 1,157 24 2.12 697 0.72 0.0152
2021-11-30 2021-09-30 13F NETFLIX COM 64110L106 1,133 -372 -24.72 692 -12.96 0.0168
2021-08-17 2021-06-30 13F NETFLIX COM 64110L106 1,505 -233 -13.41 795 -12.35 0.0194
2021-06-15 2021-03-31 13F NETFLIX COM 64110L106 1,738 425 32.37 907 27.75 0.0241
2021-03-10 2020-12-31 13F NETFLIX COM 64110L106 1,313 69 5.55 710 14.15 0.0196
2020-12-21 2020-09-30 13F NETFLIX COM 64110L106 1,244 396 46.70 622 61.14 0.0192
2020-08-13 2020-06-30 13F NETFLIX COM 64110L106 848 -17 -1.97 386 18.77 0.0129
2020-07-01 2020-03-31 13F NETFLIX COM 64110L106 865 47 5.75 325 22.64 0.0128
2020-02-18 2019-12-31 13F NETFLIX COM 64110L106 818 -17 -2.04 265 18.83 0.0085
2019-11-12 2019-09-30 13F NETFLIX COM 64110L106 835 -438 -34.41 223 -52.35 0.0079
2019-08-15 2019-06-30 13F NETFLIX COM 64110L106 1,273 1,273 468 0.0168
2019-02-15 2018-12-31 13F NETFLIX COMMON STOCK 64110L106 0 -706 -100.00 0 -100.00
2018-11-30 2018-09-30 13F NETFLIX COMMON STOCK 64110L106 706 -2,122 -75.04 264 -76.15 0.0118
2018-08-27 2018-06-30 13F NETFLIX COMMON STOCK 64110L106 2,828 2,131 305.74 1,107 437.38 0.0473
2018-05-14 2018-03-31 13F NETFLIX COMMON STOCK 64110L106 697 697 206 0.0085
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.