General Mills, Inc.
US ˙ NYSE ˙ US3703341046

SecurityGIS / General Mills, Inc.
InstitutionIFP Advisors, Inc
Latest Disclosed Ownership13,263 shares
Latest Disclosed Value $ 493,649
IFP Advisors, Inc reports 13.06% increase in ownership of GIS / General Mills, Inc.

On April 13, 2026 - IFP Advisors, Inc filed a 13F-HR form disclosing ownership of 13,263 shares of General Mills, Inc. (US:GIS) valued at $493,649 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 6, 2026 disclosing 11,731 shares of General Mills, Inc.. This represents a change in shares of 13.06% during the quarter. The current value of the position is $426,671 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-13 2026-03-31 13F GENERAL MILLS cs 370334104 13,263 1,532 13.06 494 -9.54 0.0102
2026-02-06 2025-12-31 13F GENERAL MLS cs 370334104 11,731 1,693 16.87 545 7.71 0.0122
2026-02-06 2025-09-30 13F/A-1 GENERAL MLS cs 370334104 10,038 3,313 49.26 506 -8.17 0.0131
2025-12-02 2025-09-30 13F GENERAL MLS cs 370334104 8,079 1,354 605 0.0156
2025-07-24 2025-06-30 13F GENERAL MLS cs 370334104 6,725 -2,313 -25.59 552 2.04 0.0157
2025-05-05 2025-03-31 13F GENERAL MLS cs 370334104 9,038 -303 -3.24 540 -9.24 0.0167
2025-02-04 2024-12-31 13F GENERAL MLS cs 370334104 9,341 1,287 15.98 596 0.17 0.0195
2025-02-04 2024-09-30 13F GENERAL MLS cs 370334104 8,054 3,395 72.87 595 102.04 0.0214
2024-07-30 2024-06-30 13F GENERAL MLS cs 370334104 4,659 50 1.08 295 -8.70 0.0117
2024-07-30 2024-03-31 13F GENERAL MLS cs 370334104 4,609 -32 -0.69 322 6.62 0.0141
2024-01-09 2023-12-31 13F GENERAL MLS cs 370334104 4,641 -747 -13.86 302 -12.21 0.0143
2023-10-12 2023-09-30 13F GENERAL MLS cs 370334104 5,388 -7,414 -57.91 345 -64.93 0.0155
2023-08-14 2023-06-30 13F/A-1 GENERAL MLS cs 370334104 12,802 888 7.45 982 93.49 0.0411
2023-08-04 2023-06-30 13F GENERAL MLS cs 370334104 12,802 888 545 0.0252
2023-04-18 2023-03-31 13F GENERAL MLS cs 370334104 11,914 -15,893 -57.15 507 50,600.00 0.0221
2023-02-07 2022-12-31 13F GENERAL MLS cs 370334104 27,807 -13,481 -32.65 1 -99.95 0.0321
2022-11-08 2022-09-30 13F GENERAL MLS cs 370334104 41,288 5,209 14.44 1,849 14.14 0.0482
2022-09-06 2022-06-30 13F/A-1 GENERAL MLS cs 370334104 36,079 0 0.00 1,620 0.00 0.0520
2022-09-06 2022-03-31 13F/A-1 GENERAL MLS cs 370334104 36,079 20,925 138.08 1,620 48.08 0.0520
2022-08-08 2022-03-31 13F GENERAL MLS INC COM Stock 370334104 19,948 4,794 1,000 0.0204
2022-01-12 2021-12-31 13F GENERAL MLS INC COM Stock 370334104 15,154 -1,200 -7.34 1,094 3.31 0.0214
2021-10-06 2021-09-30 13F GENERAL MLS INC COM Stock 370334104 16,354 3,619 28.42 1,059 38.79 0.0212
2021-07-13 2021-06-30 13F GENERAL MLS INC COM Stock 370334104 12,735 -7,994 -38.56 763 -39.49 0.0158
2021-04-30 2021-03-31 13F GENERAL MLS INC COM Stock 370334104 20,729 -1,755 -7.81 1,261 -4.32 0.0245
2021-01-25 2020-12-31 13F GENERAL MLS INC COM Stock 370334104 22,484 -9,982 -30.75 1,318 -34.03 0.0534
2020-10-29 2020-09-30 13F GENERAL MLS INC COM Stock 370334104 32,466 1,217 3.89 1,998 5.27 0.1193
2020-08-05 2020-06-30 13F GENERAL MLS INC COM Stock 370334104 31,249 19,887 175.03 1,898 235.93 0.1504
2020-05-12 2020-03-31 13F GENERAL MLS INC COM Stock 370334104 11,362 3,068 36.99 565 28.41 0.0570
2020-01-17 2019-12-31 13F GENERAL MLS INC COM Stock 370334104 8,294 3,029 57.53 440 52.78 0.0331
2019-11-07 2019-09-30 13F GENERAL MLS INC COM Stock 370334104 5,265 -5,649 -51.76 288 -48.57 0.0193
2019-05-15 2019-03-31 13F GENERAL MILLS Stock 370334104 10,914 -10,808 -49.76 560 -33.49 0.0765
2019-06-03 2018-12-31 13F/A-10 GENERAL MLS INC COM Stock 370334104 21,722 -1,791 -7.62 842 -16.55 0.0513
2019-01-23 2018-12-31 13F GENERAL MLS INC COM Stock 370334104 21,722 -1,791 842 0.0513
2019-06-03 2018-09-30 13F/A-9 GENERAL MLS INC COM Stock 370334104 23,513 3,352 16.63 1,009 13.12 0.0411
2018-10-25 2018-09-30 13F GENERAL MLS INC COM Stock 370334104 23,513 3,352 1,009 0.0411
2019-06-03 2018-06-30 13F/A-8 GENERAL MLS INC COM Stock 370334104 20,161 1,911 10.47 892 -17.56 0.0375
2018-08-07 2018-06-30 13F GENERAL MLS INC COM Stock 370334104 20,161 1,842 892
2019-06-03 2018-03-31 13F/A-7 GENERAL MLS INC COM Stock 370334104 18,250 0 0.00 1,082 0.00 0.0490
2018-05-09 2018-03-31 13F GENERAL MLS INC COM Stock 370334104 18,319 69 825
2019-06-03 2017-12-31 13F/A-6 GENERAL MLS INC COM Stock 370334104 18,250 -16,822 -47.96 1,082 -40.39 0.0490
2018-01-24 2017-12-31 13F GENERAL MLS INC COM Stock 370334104 18,250 -16,822 1,082
2017-10-30 2017-09-30 13F GENERAL MLS INC COM Stock 370334104 35,072 -3,573 -9.25 1,815 -15.23 0.0721
2019-06-03 2017-06-30 13F/A-5 GENERAL MLS INC COM Stock 370334104 38,645 896 2.37 2,141 -3.90 0.0908
2017-07-31 2017-06-30 13F GENERAL MLS INC COM Stock 370334104 38,645 896 2,141
2019-06-03 2017-03-31 13F/A-4 GENERAL MLS INC COM Stock 370334104 37,749 782 2.12 2,228 -2.41 0.0970
2017-04-26 2017-03-31 13F GENERAL MLS INC COM Stock 370334104 37,749 782 2,228
2019-06-03 2016-12-31 13F/A-3 GENERAL MLS INC COM Stock 370334104 36,967 -6,346 -14.65 2,283 -17.49 0.1102
2017-02-14 2016-12-31 13F GENERAL MLS INC COM Stock 370334104 36,967 -6,346 2,283
2016-11-04 2016-09-30 13F GENERAL MLS INC COM Stock 370334104 43,313 1,762 4.24 2,767 -6.61 0.1439
2019-06-03 2016-06-30 13F/A-2 GENERAL MLS INC COM Stock 370334104 41,551 30,637 280.71 2,963 429.11 0.1654
2016-08-22 2016-06-30 13F GENERAL MLS INC COM Stock 370334104 41,551 30,637 2,963
2019-06-03 2016-03-31 13F/A-1 GENERAL MILLS Stock 370334104 10,914 -24,278 -68.99 560 -72.40 0.0765
2016-05-02 2016-03-31 13F GENERAL MLS INC COM Stock 370334104 41,230 6,038 2,612
2016-02-11 2015-12-31 13F GENERAL MLS INC COM Stock 370334104 35,192 35,192 2,029 0.1362
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.