Bread Financial Holdings, Inc.
US ˙ NYSE

SecurityBFH / Bread Financial Holdings, Inc.
InstitutionNeuberger Berman Group LLC
Latest Disclosed Ownership444,393 shares
Latest Disclosed Value $ 33,240,989
Neuberger Berman Group LLC reports 1.12% increase in ownership of BFH / Bread Financial Holdings, Inc.

On May 14, 2026 - Neuberger Berman Group LLC filed a 13F-HR form disclosing ownership of 444,393 shares of Bread Financial Holdings, Inc. (US:BFH) valued at $33,280,592 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 439,457 shares of Bread Financial Holdings, Inc.. This represents a change in shares of 1.12% during the quarter. The current value of the position is $39,266,565 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-14 2026-03-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 444,393 4,936 1.12 33,241 2.14 0.0129
2026-02-13 2025-12-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 439,457 -14,270 -3.15 32,545 28.37 0.0242
2025-11-12 2025-09-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 453,727 -6,696 -1.45 25,352 -3.58 0.0185
2025-08-25 2025-06-30 13F/A-1 BREAD FINANCIAL HOLDINGS Common 018581108 460,423 -4,381 -0.94 26,294 12.99 0.0202
2025-08-13 2025-06-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 460,423 -4,381 26,294 0.0105
2025-05-13 2025-03-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 464,804 -218,790 -32.01 23,271 -44.25 0.0195
2025-02-13 2024-12-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 683,594 208,728 43.96 41,745 84.91 0.0331
2024-11-14 2024-09-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 474,866 27,383 6.12 22,575 13.25 0.0176
2024-11-14 2024-06-30 13F/A-1 BREAD FINANCIAL HOLDINGS Common 018581108 447,483 -41,347 -8.46 19,935 9.47 0.0164
2024-08-13 2024-06-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 447,483 -41,347 19,935 0.0164
2024-11-14 2024-03-31 13F/A-1 BREAD FINANCIAL HOLDINGS Common 018581108 488,830 35,449 7.82 18,210 21.83 0.0151
2024-05-13 2024-03-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 488,830 35,449 18,210 0.0150
2024-11-14 2023-12-31 13F/A-2 BREAD FINANCIAL HOLDINGS Common 018581108 453,381 -24,158 -5.06 14,947 -8.49 0.0130
2024-02-09 2023-12-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 453,381 -24,158 14,947 0.0130
2023-11-14 2023-09-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 477,539 13,957 3.01 16,332 12.39 0.0149
2023-08-11 2023-06-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 463,582 13,558 3.01 14,532 6.73 0.0130
2023-05-12 2023-03-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 450,024 100,642 28.81 13,617 3.57 0.0126
2023-02-13 2022-12-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 349,382 -309 -0.09 13,147 19.40 0.0129
2022-11-15 2022-09-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 349,691 23,426 7.18 11,011 -9.08 0.0115
2022-08-15 2022-06-30 13F BREAD FINANCIAL HOLDINGS Common 018581108 326,265 -62 -0.02 12,110 -33.95 0.0122
2022-05-23 2022-03-31 13F/A-1 BREAD FINANCIAL HOLDINGS Common 018581108 326,327 -360 -0.11 18,334 -13.72 0.0155
2022-05-13 2022-03-31 13F BREAD FINANCIAL HOLDINGS Common 018581108 326,327 -360 17,947 0.0080
2022-02-11 2021-12-31 13F ALLIANCE DATA SYSTEMS Common 018581108 326,687 2,710 0.84 21,249 -33.37 0.0167
2021-11-12 2021-09-30 13F ALLIANCE DATA SYSTEMS Common 018581108 323,977 323,977 31,893 0.0279
2017-11-15 2017-09-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 0 -813 -100.00 0 -100.00
2017-08-08 2017-06-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 813 -329,097 -99.75 209 -99.75 0.0003
2017-05-10 2017-03-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 329,910 -117,992 -26.34 82,148 -19.74 0.1060
2017-02-06 2016-12-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 447,902 -183,992 -29.12 102,346 -24.50 0.1375
2016-11-02 2016-09-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 631,894 -74,922 -10.60 135,560 -2.11 0.1839
2016-08-05 2016-06-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 706,816 -115,259 -14.02 138,479 -23.43 0.1908
2016-05-06 2016-03-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 822,075 -154,443 -15.82 180,856 -33.04 0.2486
2016-01-28 2015-12-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 976,518 -108,557 -10.00 270,076 -3.89 0.3536
2015-11-10 2015-09-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 1,085,075 55,835 5.42 281,013 -6.48 0.3621
2015-07-31 2015-06-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 1,029,240 -41,361 -3.86 300,476 -5.26 0.3341
2015-05-06 2015-03-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 1,070,601 1,070,601 0.00 317,166 0.3386
2015-02-05 2014-12-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 0 -490,800 -100.00 0 -100.00
2014-11-04 2014-09-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 490,800 -112,529 -18.65 121,851 -28.19 0.1250
2014-08-05 2014-06-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 603,329 -95,066 -13.61 169,686 -10.82 0.1657
2014-05-05 2014-03-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 698,395 -167,442 -19.34 190,276 -16.42 0.1935
2014-02-11 2013-12-31 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 865,837 -39,509 -4.36 227,655 18.91 0.2340
2013-10-29 2013-09-30 13F/A-1 ALLIANCE DATA SYSTEM COMMON STOCK 018581108 905,346 -80,618 -8.18 191,454 7.26 0.2126
2013-10-29 2013-09-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 96,835 12,197
2013-08-13 2013-06-30 13F ALLIANCE DATA SYSTEM COMMON STOCK 018581108 985,964 985,964 178,489 0.2122
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.