Bread Financial Holdings, Inc.
US ˙ NYSE

SecurityBFH / Bread Financial Holdings, Inc.
InstitutionAxa S.a.
Latest Disclosed Ownership0 shares
Latest Disclosed Value $ 0
Axa S.a. closes position in BFH / Bread Financial Holdings, Inc.

On November 14, 2025 - Axa S.a. filed a 13F-HR form disclosing ownership of 0 shares of Bread Financial Holdings, Inc. (US:BFH) valued at $0 USD as of September 30, 2025. The entity filed a previous 13F-HR on August 14, 2025 disclosing 124,149 shares of Bread Financial Holdings, Inc.. The current value of the position is $0 USD.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2025-11-14 2025-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 0 -100.00 0
2025-08-14 2025-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 124,149 16,073 14.87 7,091 31.02 0.0204
2025-05-15 2025-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 108,076 30,179 38.74 5,412 13.79 0.0178
2025-02-14 2024-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 77,897 7,871 11.24 4,756 42.78 0.0144
2024-11-14 2024-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 70,026 34,126 95.06 3,332 108.32 0.0099
2025-02-25 2024-06-30 13F/A-1 BREAD FINANCIAL HOLDINGS COM 018581108 35,900 -23,548 -39.61 1,600 -27.75 0.0048
2024-08-14 2024-06-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 35,900 -23,548 1,600 0.0048
2024-05-15 2024-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 59,448 -9,489 -13.76 2,214 -2.51 0.0066
2024-07-16 2023-12-31 13F/A-1 BREAD FINANCIAL HOLDINGS COM 018581108 68,937 47,537 222.14 2,271 210.53 0.0073
2024-02-14 2023-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 68,937 47,537 2,271 0.0044
2023-11-14 2023-09-30 13F BREAD FINANCIAL HOLDINGS COM 018581108 21,400 21,400 732 0.0026
2023-05-15 2023-03-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 0 -6,900 -100.00 0 -100.00
2023-02-14 2022-12-31 13F BREAD FINANCIAL HOLDINGS COM 018581108 6,900 0 0.00 260 19.35 0.0009
2023-02-14 2022-09-30 13F/A-1 Bread Financial Holdings COM 018581108 6,900 0 0.00 217 -14.90 0.0009
2022-11-14 2022-09-30 13F Bread Financial Holdings COM 018581108 6,900 0 217 0.0009
2023-02-14 2022-06-30 13F/A-1 Bread Financial Holdings COM 018581108 6,900 0 0.00 256 -34.11 0.0009
2022-08-15 2022-06-30 13F Bread Financial Holdings COM 018581108 6,900 0 256 0.0009
2023-02-14 2022-03-31 13F/A-1 Alliance Data Systems COM 018581108 6,900 0 0.00 387 -15.69 0.0011
2022-05-13 2022-03-31 13F Alliance Data Systems COM 018581108 6,900 0 387 0.0011
2022-02-14 2021-12-31 13F Alliance Data Systems COM 018581108 6,900 6,900 459 0.0012
2021-02-12 2020-12-31 13F Alliance Data Systems COM 018581108 0 -9,300 -100.00 0 -100.00
2021-02-11 2020-09-30 13F/A-1 Alliance Data Systems COM 018581108 9,300 9,300 390 0.0014
2020-11-13 2020-09-30 13F Alliance Data Systems COM 018581108 9,300 9,300 390 778.5019
2020-06-15 2020-03-31 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 0 -244,778 -100.00 0 -100.00
2021-02-12 2019-12-31 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 244,778 -122,125 -33.29 27,464 -41.58 0.1117
2020-02-18 2019-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 244,778 -122,125 27,464 111,824.0177
2021-02-12 2019-09-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 366,903 11,300 3.18 47,010 -5.66 0.1871
2019-11-14 2019-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 366,903 11,300 47,010 187,337.8428
2021-02-12 2019-06-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 355,603 65,623 22.63 49,830 -1.79 0.1945
2019-08-13 2019-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 355,603 65,623 49,830 195,412.3011
2019-05-14 2019-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 289,980 43,467 17.63 50,740 37.15 0.1983
2019-02-13 2018-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 246,513 100,361 68.67 36,997 7.19 0.1613
2018-11-08 2018-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 146,152 -134,522 -47.93 34,515 -47.27 0.1266
2018-08-13 2018-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 280,674 29,454 11.72 65,453 22.40 0.2509
2018-05-14 2018-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 251,220 11,953 5.00 53,475 -11.83 0.2134
2018-02-13 2017-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 239,267 27,312 12.89 60,649 29.15 0.2382
2017-12-01 2017-09-30 13F/A-1 ALLIANCE DATA SYSTEMS COM 018581108 211,955 5,046 2.44 46,959 -11.58 0.2023
2017-11-13 2017-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 211,955 5,046 46,959
2017-08-10 2017-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 206,909 -26,807 -11.47 53,111 -8.74 0.2411
2017-05-11 2017-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 233,716 -1,845 -0.78 58,196 8.12 0.2627
2017-02-13 2016-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 235,561 -23,802 -9.18 53,826 -3.26 0.2526
2016-11-10 2016-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 259,363 -9,700 -3.61 55,641 5.55 0.2444
2016-08-11 2016-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 269,063 32,487 13.73 52,715 1.28 0.2349
2016-05-13 2016-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 236,576 2,114 0.90 52,047 -19.74 0.2335
2016-02-12 2015-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 234,462 8,154 3.60 64,845 10.64 0.2834
2015-11-13 2015-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 226,308 37,067 19.59 58,609 6.09 0.2403
2015-08-13 2015-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 189,241 -10,615 -5.31 55,247 -6.69 0.2212
2015-05-13 2015-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 199,856 -2,100 -1.04 59,207 2.49 0.2440
2015-02-13 2014-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 201,956 300 0.15 57,769 15.39 0.2317
2014-11-13 2014-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 201,656 147,663 273.49 50,065 229.70 0.2140
2014-08-13 2014-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 53,993 45,701 551.15 15,185 572.20 0.0632
2014-05-13 2014-03-31 13F ALLIANCE DATA SYSTEMS COM 018581108 8,292 3,600 76.73 2,259 83.06 0.0098
2014-02-13 2013-12-31 13F ALLIANCE DATA SYSTEMS COM 018581108 4,692 0 0.00 1,234 24.40 0.0055
2013-11-13 2013-09-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,692 23 0.49 992 17.40 0.0049
2013-08-12 2013-06-30 13F ALLIANCE DATA SYSTEMS COM 018581108 4,669 4,669 845 0.0045
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.