Wayfair Inc.
MX ˙ BMV ˙ US94419L1017
SecurityMX:W / Wayfair Inc.
InstitutionAdvisors Asset Management, Inc.
Latest Disclosed Ownership4,329 shares
Latest Disclosed Value $ 325,584
Advisors Asset Management, Inc. reports 18.34% increase in ownership of W / Wayfair Inc.

On May 15, 2026 - Advisors Asset Management, Inc. filed a 13F-HR form disclosing ownership of 4,329 shares of Wayfair Inc. (MX:W) valued at $325,584 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 12, 2026 disclosing 3,658 shares of Wayfair Inc.. This represents a change in shares of 18.34% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F WAYFAIR CL A 94419L101 4,329 671 18.34 326 -11.44 0.0054
2026-02-12 2025-12-31 13F WAYFAIR CL A 94419L101 3,658 3,658 367 0.0062
2023-02-13 2022-12-31 13F WAYFAIR CL A 94419L101 0 -432 -100.00 0 -100.00
2022-11-08 2022-09-30 13F WAYFAIR CL A 94419L101 432 -900 -67.57 14 -75.86 0.0003
2022-08-08 2022-06-30 13F WAYFAIR CL A 94419L101 1,332 -833 -38.48 58 -75.83 0.0011
2022-05-17 2022-03-31 13F WAYFAIR CL A 94419L101 2,165 -1,516 -41.18 240 -65.67 0.0037
2022-02-15 2021-12-31 13F WAYFAIR CL A 94419L101 3,681 -377 -9.29 699 -32.59 0.0100
2021-11-12 2021-09-30 13F WAYFAIR CL A 94419L101 4,058 359 9.71 1,037 -11.22 0.0158
2021-07-30 2021-06-30 13F WAYFAIR CL A 94419L101 3,699 642 21.00 1,168 21.41 0.0172
2021-05-07 2021-03-31 13F WAYFAIR CL A 94419L101 3,057 577 23.27 962 71.79 0.0150
2021-02-12 2020-12-31 13F WAYFAIR CL A 94419L101 2,480 88 3.68 560 -19.54 0.0093
2020-11-16 2020-09-30 13F WAYFAIR CL A 94419L101 2,392 -329 -12.09 696 29.37 0.0129
2020-08-12 2020-06-30 13F WAYFAIR CL A 94419L101 2,721 -2,158 -44.23 538 106.13 0.0105
2020-05-15 2020-03-31 13F WAYFAIR CL A 94419L101 4,879 -2,599 -34.76 261 -61.39 0.0062
2020-05-20 2019-12-31 13F/A-1 WAYFAIR CL A 94419L101 7,478 -859 -10.30 676 -27.70 0.0119
2020-02-14 2019-12-31 13F WAYFAIR CL A 94419L101 7,478 -859 676 5,983.2391
2019-11-14 2019-09-30 13F WAYFAIR CL A 94419L101 8,337 -1,841 -18.09 935 -37.08 0.0172
2019-11-14 2019-06-30 13F/A-1 WAYFAIR CL A 94419L101 10,178 -351 -3.33 1,486 -4.93 0.0268
2019-08-14 2019-06-30 13F WAYFAIR CL A 94419L101 10,178 -351 1,486
2019-05-15 2019-03-31 13F WAYFAIR CL A 94419L101 10,529 1,478 16.33 1,563 91.78 0.0278
2019-02-06 2018-12-31 13F/A-1 WAYFAIR CL A 94419L101 9,051 1,358 17.65 815 -28.26 0.0164
2019-01-31 2018-12-31 13F WAYFAIR CL A 94419L101 9,051 1,358 815
2018-11-15 2018-09-30 13F WAYFAIR CL A 94419L101 7,693 2,254 41.44 1,136 75.85 0.0186
2018-08-22 2018-06-30 13F/A-1 WAYFAIR CL A 94419L101 5,439 2,645 94.67 646 199.07 0.0110
2018-08-15 2018-06-30 13F WAYFAIR CL A 94419L101 1,716 -1,078 646
2018-05-15 2018-03-31 13F WAYFAIR CL A 94419L101 2,794 -78 -2.72 216 -6.49 0.0036
2018-02-13 2017-12-31 13F WAYFAIR CL A 94419L101 2,872 550 23.69 231 47.13 0.0038
2017-11-07 2017-09-30 13F WAYFAIR CL A 94419L101 2,322 2,178 1,512.50 157 1,327.27 0.0026
2017-08-02 2017-06-30 13F WAYFAIR CL A 94419L101 144 144 11 0.0002
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.