Prudential Financial, Inc.
MX ˙ BMV ˙ US7443201022
SecurityMX:PRU / Prudential Financial, Inc.
InstitutionRafferty Asset Management, LLC
Latest Disclosed Ownership84,604 shares
Latest Disclosed Value $ 8,264,965
Rafferty Asset Management, LLC reports 20.76% decrease in ownership of PRU / Prudential Financial, Inc.

On May 15, 2026 - Rafferty Asset Management, LLC filed a 13F-HR form disclosing ownership of 84,604 shares of Prudential Financial, Inc. (MX:PRU) valued at $8,264,965 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 106,773 shares of Prudential Financial, Inc.. This represents a change in shares of -20.76% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F PRUDENTIAL FINL COM 744320102 84,604 -22,169 -20.76 8,265 -31.43 0.0336
2026-02-13 2025-12-31 13F PRUDENTIAL FINL COM 744320102 106,773 -10,376 -8.86 12,053 -0.83 0.0416
2025-11-12 2025-09-30 13F PRUDENTIAL FINL COM 744320102 117,149 -558 -0.47 12,153 -3.90 0.0394
2025-08-14 2025-06-30 13F PRUDENTIAL FINL COM 744320102 117,707 1,651 1.42 12,646 -2.43 0.0417
2025-05-14 2025-03-31 13F PRUDENTIAL FINL COM 744320102 116,056 -9,538 -7.59 12,961 -12.93 0.0553
2025-02-14 2024-12-31 13F PRUDENTIAL FINL COM 744320102 125,594 4,560 3.77 14,887 1.56 0.0527
2024-11-13 2024-09-30 13F PRUDENTIAL FINL COM 744320102 121,034 -5,227 -4.14 14,657 -0.94 0.0502
2024-08-13 2024-06-30 13F PRUDENTIAL FINL COM 744320102 126,261 -731 -0.58 14,797 -0.75 0.0549
2024-05-13 2024-03-31 13F PRUDENTIAL FINL COM 744320102 126,992 -963 -0.75 14,909 12.34 0.0556
2024-02-13 2023-12-31 13F PRUDENTIAL FINL COM 744320102 127,955 6,157 5.06 13,270 14.82 0.0560
2023-11-13 2023-09-30 13F PRUDENTIAL FINL COM 744320102 121,798 4,729 4.04 11,557 11.91 0.0679
2023-08-11 2023-06-30 13F PRUDENTIAL FINL COM 744320102 117,069 -6,950 -5.60 10,328 0.64 0.0582
2023-05-11 2023-03-31 13F PRUDENTIAL FINL COM 744320102 124,019 -17,656 -12.46 10,261 -27.18 0.0695
2023-02-13 2022-12-31 13F PRUDENTIAL FINL COM 744320102 141,675 13,897 10.88 14,091 28.55 0.1180
2022-11-14 2022-09-30 13F PRUDENTIAL FINL COM 744320102 127,778 8,567 7.19 10,961 -3.90 0.1167
2022-08-12 2022-06-30 13F PRUDENTIAL FINL COM 744320102 119,211 -71,291 -37.42 11,406 -49.33 0.1050
2022-05-13 2022-03-31 13F PRUDENTIAL FINL COM 744320102 190,502 -9,210 -4.61 22,512 4.14 0.1334
2022-02-10 2021-12-31 13F PRUDENTIAL FINL COM 744320102 199,712 14,085 7.59 21,617 10.70 0.1138
2021-11-10 2021-09-30 13F PRUDENTIAL FINL COM 744320102 185,627 -46,509 -20.04 19,528 -17.90 0.1334
2021-08-10 2021-06-30 13F PRUDENTIAL FINL COM 744320102 232,136 24,126 11.60 23,787 25.53 0.1498
2021-05-10 2021-03-31 13F PRUDENTIAL FINL COM 744320102 208,010 42,511 25.69 18,950 46.66 0.1295
2021-02-10 2020-12-31 13F PRUDENTIAL FINL COM 744320102 165,499 27,107 19.59 12,921 46.98 0.1263
2020-11-13 2020-09-30 13F PRUDENTIAL FINL COM 744320102 138,392 52,529 61.18 8,791 68.12 0.1063
2020-08-07 2020-06-30 13F PRUDENTIAL FINL COM 744320102 85,863 71,443 495.44 5,229 595.35 0.0737
2020-05-15 2020-03-31 13F PRUDENTIAL FINL COM 744320102 14,420 -52,172 -78.35 752 -87.95 0.0315
2020-02-10 2019-12-31 13F PRUDENTIAL FINL COM 744320102 66,592 5,252 8.56 6,242 13.12 0.0960
2019-11-14 2019-09-30 13F PRUDENTIAL FINL COM 744320102 61,340 -10,167 -14.22 5,518 -23.59 0.0863
2019-08-09 2019-06-30 13F PRUDENTIAL FINL COM 744320102 71,507 -12,021 -14.39 7,222 -5.90 0.1270
2019-05-15 2019-03-31 13F PRUDENTIAL FINL COM 744320102 83,528 11,736 16.35 7,675 31.08 0.1235
2019-02-11 2018-12-31 13F PRUDENTIAL FINL COM 744320102 71,792 -27,165 -27.45 5,855 -41.60 0.1277
2018-11-09 2018-09-30 13F PRUDENTIAL FINL COM 744320102 98,957 -11,195 -10.16 10,026 -2.66 0.1554
2018-08-14 2018-06-30 13F PRUDENTIAL FINL COM 744320102 110,152 1,829 1.69 10,300 -8.18 0.1539
2018-05-15 2018-03-31 13F PRUDENTIAL FINL COM 744320102 108,323 14,515 15.47 11,217 4.00 0.1662
2018-02-14 2017-12-31 13F PRUDENTIAL FINL COM 744320102 93,808 22,058 30.74 10,786 41.40 0.1863
2017-11-13 2017-09-30 13F PRUDENTIAL FINL COM 744320102 71,750 8,042 12.62 7,628 10.73 0.1711
2017-08-11 2017-06-30 13F PRUDENTIAL FINL COM 744320102 63,708 -72,079 -53.08 6,889 -52.44 0.1977
2017-05-11 2017-03-31 13F PRUDENTIAL FINL COM 744320102 135,787 61,818 83.57 14,486 88.20 0.3192
2017-02-13 2016-12-31 13F PRUDENTIAL FINL COM 744320102 73,969 45,526 160.06 7,697 231.48 0.3526
2016-11-14 2016-09-30 13F PRUDENTIAL FINL COM 744320102 28,443 -19,297 -40.42 2,322 -31.83 0.0848
2016-08-09 2016-06-30 13F PRUDENTIAL FINL COM 744320102 47,740 -12,031 -20.13 3,406 -21.10 0.2303
2016-05-12 2016-03-31 13F PRUDENTIAL FINL COM 744320102 59,771 19,718 49.23 4,317 31.18 0.2346
2016-02-12 2015-12-31 13F PRUDENTIAL FINL COM 744320102 40,053 -8,668 -17.79 3,291 -11.37 0.3959
2015-11-12 2015-09-30 13F PRUDENTIAL FINL COM 744320102 48,721 23,557 93.61 3,713 68.62 0.2932
2015-08-12 2015-06-30 13F PRUDENTIAL FINL COM 744320102 25,164 -1,168 -4.44 2,202 4.11 0.1478
2015-05-14 2015-03-31 13F PRUDENTIAL FINL COM 744320102 26,332 12,682 92.91 2,115 71.26 0.1594
2015-02-13 2014-12-31 13F PRUDENTIAL FINL COM 744320102 13,650 -2,830 -17.17 1,235 -14.77 0.2803
2014-11-14 2014-09-30 13F PRUDENTIAL FINL COM 744320102 16,480 -5,980 -26.63 1,449 -27.33 0.1559
2014-08-13 2014-06-30 13F PRUDENTIAL FINL COM 744320102 22,460 16,956 308.07 1,994 327.90 0.3836
2014-05-14 2014-03-31 13F PRUDENTIAL FINL COM 744320102 5,504 -10,123 -64.78 466 -67.66 0.0965
2014-02-06 2013-12-31 13F PRUDENTIAL FINL COM 744320102 15,627 1,350 9.46 1,441 29.47 0.3445
2013-11-08 2013-09-30 13F PRUDENTIAL FINL COM 744320102 14,277 -5,019 -26.01 1,113 -21.01 0.2149
2013-08-13 2013-06-30 13F PRUDENTIAL FINL COM 744320102 19,296 19,296 1,409 0.1941
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.