Prudential Financial, Inc.
MX ˙ BMV ˙ US7443201022
SecurityMX:PRU / Prudential Financial, Inc.
InstitutionKoshinski Asset Management, Inc.
Latest Disclosed Ownership13,639 shares
Latest Disclosed Value $ 1,332,381
Koshinski Asset Management, Inc. reports 8.24% increase in ownership of PRU / Prudential Financial, Inc.

On April 27, 2026 - Koshinski Asset Management, Inc. filed a 13F-HR form disclosing ownership of 13,639 shares of Prudential Financial, Inc. (MX:PRU) valued at $1,332,381 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 3, 2026 disclosing 12,601 shares of Prudential Financial, Inc.. This represents a change in shares of 8.24% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-27 2026-03-31 13F PRUDENTIAL FINL COM 744320102 13,639 1,038 8.24 1,332 -6.33 0.0830
2026-02-03 2025-12-31 13F PRUDENTIAL FINL COM 744320102 12,601 -772 -5.77 1,422 2.52 0.0916
2025-11-10 2025-09-30 13F PRUDENTIAL FINL COM 744320102 13,373 694 5.47 1,387 1.84 0.0932
2025-07-29 2025-06-30 13F PRUDENTIAL FINL COM 744320102 12,679 -317 -2.44 1,362 -6.13 0.1028
2025-04-25 2025-03-31 13F PRUDENTIAL FINL COM 744320102 12,996 -1,779 -12.04 1,451 -17.13 0.1232
2025-01-16 2024-12-31 13F PRUDENTIAL FINL COM 744320102 14,775 25 0.17 1,751 -1.96 0.1498
2024-10-10 2024-09-30 13F PRUDENTIAL FINL COM 744320102 14,750 -574 -3.75 1,786 -1.71 0.1545
2024-07-12 2024-06-30 13F PRUDENTIAL FINL COM 744320102 15,324 470 3.16 1,818 4.25 0.1685
2024-05-08 2024-03-31 13F PRUDENTIAL FINL COM 744320102 14,854 -6,694 -31.07 1,744 -21.98 0.1785
2024-01-29 2023-12-31 13F PRUDENTIAL FINL COM 744320102 21,548 5,987 38.47 2,235 51.36 0.3392
2023-10-18 2023-09-30 13F PRUDENTIAL FINL COM 744320102 15,561 58 0.37 1,477 7.97 0.1697
2023-07-28 2023-06-30 13F PRUDENTIAL FINL COM 744320102 15,503 -9,482 -37.95 1,368 -33.87 0.1465
2023-04-12 2023-03-31 13F PRUDENTIAL FINL COM 744320102 24,985 1,816 7.84 2,067 -10.29 0.2019
2023-01-24 2022-12-31 13F PRUDENTIAL FINL COM 744320102 23,169 -16 -0.07 2,304 230,300.00 0.2229
2022-10-20 2022-09-30 13F/A-1 PRUDENTIAL FINL COM 744320102 23,185 992 4.47 2 -50.00 0.2375
2022-10-18 2022-09-30 13F PRUDENTIAL FINL COM 744320102 23,185 992 0 0.0012
2022-07-12 2022-06-30 13F PRUDENTIAL FINL COM 744320102 22,193 36 0.16 2 -99.92 0.2109
2022-04-20 2022-03-31 13F PRUDENTIAL FINL COM 744320102 22,157 590 2.74 2,618 12.17 0.2150
2022-01-14 2021-12-31 13F PRUDENTIAL FINL COM 744320102 21,567 888 4.29 2,334 7.31 0.1885
2021-10-12 2021-09-30 13F PRUDENTIAL FINL COM 744320102 20,679 9,309 81.87 2,175 86.70 0.1891
2021-07-26 2021-06-30 13F PRUDENTIAL FINL COM 744320102 11,370 -7,326 -39.18 1,165 -31.59 0.1465
2021-05-06 2021-03-31 13F PRUDENTIAL FINL COM 744320102 18,696 557 3.07 1,703 20.27 0.1804
2021-03-30 2020-12-31 13F/A-2 PRUDENTIAL FINL COM 744320102 18,139 -729 -3.86 1,416 8.51 0.1794
2021-02-05 2020-12-31 13F/A-1 PRUDENTIAL FINL COM 744320102 10,576 -7,563 1,416 0.1793
2020-11-16 2020-09-30 13F PRUDENTIAL FINL COM 744320102 18,868 -416 -2.16 1,305 11.16 0.1753
2020-07-29 2020-06-30 13F PRUDENTIAL FINL COM 744320102 19,284 164 0.86 1,174 17.75 0.1903
2020-04-30 2020-03-31 13F PRUDENTIAL FINL COM 744320102 19,120 6,291 49.04 997 -16.36 0.2094
2020-01-29 2019-12-31 13F PRUDENTIAL FINL COM 744320102 12,829 3,657 39.87 1,192 44.48 0.2052
2019-10-30 2019-09-30 13F PRUDENTIAL FINL COM 744320102 9,172 2,511 37.70 825 22.59 0.5726
2019-07-18 2019-06-30 13F PRUDENTIAL FINL COM 744320102 6,661 -282 -4.06 673 5.49 0.2738
2019-05-14 2019-03-31 13F PRUDENTIAL FINL COM 744320102 6,943 -767 -9.95 638 1.43 0.1709
2019-02-08 2018-12-31 13F PRUDENTIAL FINL COM 744320102 7,710 -1,961 -20.28 629 -35.82 0.1546
2018-11-15 2018-09-30 13F PRUDENTIAL FINL COM 744320102 9,671 5,394 126.12 980 145.00 0.1395
2018-08-13 2018-06-30 13F/A-1 PRUDENTIAL FINL COM 744320102 4,277 475 12.49 400 1.52 0.1221
2018-08-10 2018-06-30 13F PRUDENTIAL FINL COM 744320102 4,277 475 2,770
2018-04-09 2018-03-31 13F PRUDENTIAL FINL COM 744320102 3,802 -84 -2.16 394 -11.86 0.1224
2018-01-17 2017-12-31 13F PRUDENTIAL FINL COM 744320102 3,886 -277 -6.65 447 0.90 0.1119
2018-01-17 2017-09-30 13F/A-1 PRUDENTIAL FINL COM 744320102 4,163 -903 -17.82 443 -19.16 0.1453
2017-10-12 2017-09-30 13F PRUDENTIAL FINL COM 744320102 4,163 -903 443
2018-01-17 2017-06-30 13F/A-1 PRUDENTIAL FINL COM 744320102 5,066 -475 -8.57 548 -7.28 0.1998
2017-07-10 2017-06-30 13F PRUDENTIAL FINL COM 744320102 5,066 -475 548
2018-01-17 2017-03-31 13F/A-1 PRUDENTIAL FINL COM 744320102 5,541 24 0.44 591 2.96 0.2314
2017-04-10 2017-03-31 13F PRUDENTIAL FINL COM 744320102 5,541 24 591
2018-01-17 2016-12-31 13F/A-1 PRUDENTIAL FINL COM 744320102 5,517 13 0.24 574 27.84 0.2845
2017-01-24 2016-12-31 13F PRUDENTIAL FINL COM 744320102 5,517 13 574
2018-01-17 2016-09-30 13F/A-1 PRUDENTIAL FINL COM 744320102 5,504 794 16.86 449 33.63 0.2232
2016-10-17 2016-09-30 13F PRUDENTIAL FINL COM 744320102 5,504 794 449
2018-01-17 2016-06-30 13F/A-1 PRUDENTIAL FINL COM 744320102 4,710 341 7.80 336 0.60 0.1833
2016-08-10 2016-06-30 13F PRUDENTIAL FINL COM 744320102 4,710 341 336
2018-01-17 2016-03-31 13F/A-1 PRUDENTIAL FINL COM 744320102 4,369 1,180 37.00 334 28.46 0.2157
2016-04-14 2016-03-31 13F PRUDENTIAL FINL COM 744320102 4,369 1,180 334
2018-01-17 2015-12-31 13F/A-1 PRUDENTIAL FINL COM 744320102 3,189 271 9.29 260 1.96 0.1818
2016-01-19 2015-12-31 13F PRUDENTIAL FINL COM 744320102 3,189 271 260
2018-01-17 2015-09-30 13F/A-1 PRUDENTIAL FINL COM 744320102 2,918 0 0.00 255 0.00 0.1627
2015-10-13 2015-09-30 13F PRUDENTIAL FINL COM 744320102 2,918 0 255
2018-01-17 2015-06-30 13F/A-1 PRUDENTIAL FINL COM 744320102 2,918 -114 -3.76 255 4.51 0.1612
2015-07-13 2015-06-30 13F PRUDENTIAL FINL COM 744320102 2,918 -114 255
2015-04-15 2015-03-31 13F PRUDENTIAL FINL COM 744320102 3,032 328 12.13 244 -0.41 0.1582
2018-01-17 2014-12-31 13F/A-1 PRUDENTIAL FINL COM 744320102 2,704 2,704 245 0.1389
2015-02-13 2014-12-31 13F PRUDENTIAL FINL COM 744320102 2,704 245
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.