Prudential Financial, Inc.
MX ˙ BMV ˙ US7443201022
SecurityMX:PRU / Prudential Financial, Inc.
InstitutionAdvisorNet Financial, Inc
Latest Disclosed Ownership4,134 shares
Latest Disclosed Value $ 403,868
AdvisorNet Financial, Inc ownership in PRU / Prudential Financial, Inc.

On April 17, 2026 - AdvisorNet Financial, Inc filed a 13F-HR form disclosing ownership of 4,134 shares of Prudential Financial, Inc. (MX:PRU) valued at $403,868 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 20, 2026 disclosing 4,398 shares of Prudential Financial, Inc.. This represents a change in shares of -6.00% during the quarter.

AdvisorNet Financial, Inc has a history of taking positions in derivatives of the underlying security (PRU) in the form of stock options.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

MX:PRU / Prudential Financial, Inc. Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-04-17 2026-03-31 13F PRUDENTIAL FINL Stock 744320102 4,134 -264 -6.00 404 -18.75 0.0209
2026-01-20 2025-12-31 13F PRUDENTIAL FINL Stock 744320102 4,398 83 1.92 496 10.96 0.0264
2025-10-09 2025-09-30 13F PRUDENTIAL FINL Stock 744320102 4,315 3 0.07 448 -3.46 0.0253
2025-07-14 2025-06-30 13F PRUDENTIAL FINL Stock 744320102 4,312 27 0.63 463 -3.14 0.0299
2025-04-07 2025-03-31 13F PRUDENTIAL FINL Stock 744320102 4,285 -79 -1.81 479 -7.54 0.0355
2025-01-13 2024-12-31 13F PRUDENTIAL FINL Stock 744320102 4,364 -180 -3.96 517 -6.00 0.0433
2024-10-15 2024-09-30 13F PRUDENTIAL FINL Stock 744320102 4,544 636 16.27 550 20.35 0.0411
2024-07-16 2024-06-30 13F PRUDENTIAL FINL Stock 744320102 3,908 49 1.27 458 1.11 0.0416
2024-04-12 2024-03-31 13F PRUDENTIAL FINL Stock 744320102 3,859 582 17.76 453 33.33 0.0436
2024-01-19 2023-12-31 13F PRUDENTIAL FINL Stock 744320102 3,277 77 2.41 340 11.88 0.0313
2023-10-12 2023-09-30 13F PRUDENTIAL FINL Stock 744320102 3,200 -1,927 -37.59 304 -32.96 0.0276
2023-07-14 2023-06-30 13F PRUDENTIAL FINL Stock 744320102 5,127 -387 -7.02 452 -0.88 0.0387
2023-04-28 2023-03-31 13F PRUDENTIAL FINL Stock 744320102 5,514 -64 -1.15 456 -17.69 0.0417
2023-01-13 2022-12-31 13F PRUDENTIAL FINL Stock 744320102 5,578 -277 -4.73 555 10.36 0.0546
2022-10-04 2022-09-30 13F PRUDENTIAL FINL Stock 744320102 5,855 -582 -9.04 502 -18.51 0.0501
2022-07-07 2022-06-30 13F PRUDENTIAL FINL Stock 744320102 6,437 -217 -3.26 616 -21.63 0.0605
2022-04-14 2022-03-31 13F PRUDENTIAL FINL Stock 744320102 6,654 1,364 25.78 786 37.17 0.0495
2022-01-19 2021-12-31 13F PRUDENTIAL FINL Stock 744320102 5,290 -92 -1.71 573 1.24 0.0353
2021-10-15 2021-09-30 13F PRUDENTIAL FINL Stock 744320102 5,382 572 11.89 566 14.81 0.0394
2021-07-06 2021-06-30 13F PRUDENTIAL FINL Stock 744320102 4,810 162 3.49 493 16.55 0.0327
2021-04-14 2021-03-31 13F PRUDENTIAL FINL Stock 744320102 4,648 1,794 62.86 423 89.69 0.0301
2021-02-04 2020-12-31 13F PRUDENTIAL FINL Stock 744320102 2,854 -868 -23.32 223 -5.51 0.0180
2020-11-06 2020-09-30 13F PRUDENTIAL FINL Stock 744320102 3,722 -5 -0.13 236 3.96 0.0202
2020-08-26 2020-06-30 13F PRUDENTIAL FINL Stock 744320102 3,727 -508 -12.00 227 2.71 0.0183
2020-05-14 2020-03-31 13F PRUDENTIAL FINL Stock 744320102 4,235 -392 -8.47 221 -49.08 0.0204
2020-02-12 2019-12-31 13F PRUDENTIAL FINL Stock 744320102 4,627 231 5.25 434 9.87 0.0368
2019-10-23 2019-09-30 13F PRUDENTIAL FINL Stock 744320102 4,396 -1,337 -23.32 395 -31.78 0.0363
2019-07-15 2019-06-30 13F PRUDENTIAL FINL Stock 744320102 5,733 1,330 30.21 579 42.96 0.0641
2019-05-14 2019-03-31 13F PRUDENTIAL FINL Stock 744320102 4,403 1,179 36.57 405 53.99 0.0495
2019-02-08 2018-12-31 13F PRUDENTIAL FINL Stock 744320102 3,224 -1,655 -33.92 263 -46.76 0.0363
2018-11-14 2018-09-30 13F PRUDENTIAL FINL Stock 744320102 4,879 -131 -2.61 494 5.56 0.0621
2018-07-26 2018-06-30 13F PRUDENTIAL FINL Stock 744320102 5,010 -371 -6.89 468 -15.98 0.0633
2018-05-08 2018-03-31 13F PRUDENTIAL FINL Stock 744320102 5,381 -135 -2.45 557 -12.15 0.0770
2018-02-27 2017-12-31 13F PRUDENTIAL FINL Stock 744320102 5,516 5,516 634 0.0963
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2022-07-07 2022-06-30 13F PRUDENTIAL FINL Stock Put 0 -100.00 0 -100.00 n/a n/a n/a
2022-04-14 2022-03-31 13F PRUDENTIAL FINL Stock Put 1,700 201 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.