HubSpot, Inc.
MX ˙ BMV ˙ US4435731009
SecurityMX:HUBS / HubSpot, Inc.
InstitutionVictory Capital Management Inc
Latest Disclosed Ownership68,140 shares
Latest Disclosed Value $ 16,632,974
Victory Capital Management Inc reports 3.23% increase in ownership of HUBS / HubSpot, Inc.

On May 15, 2026 - Victory Capital Management Inc filed a 13F-HR form disclosing ownership of 68,140 shares of HubSpot, Inc. (MX:HUBS) valued at $16,632,974 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 13, 2026 disclosing 66,006 shares of HubSpot, Inc.. This represents a change in shares of 3.23% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F HUBSPOT COM 443573100 68,140 2,134 3.23 16,633 -37.21 0.0080
2026-02-13 2025-12-31 13F HUBSPOT COM 443573100 66,006 -15,643 -19.16 26,488 -30.65 0.0149
2025-11-12 2025-09-30 13F HUBSPOT COM 443573100 81,649 -17,836 -17.93 38,195 -30.99 0.0223
2025-08-13 2025-06-30 13F HUBSPOT COM 443573100 99,485 72,623 270.36 55,348 260.68 0.0357
2025-05-02 2025-03-31 13F HUBSPOT COM 443573100 26,862 1,931 7.75 15,346 -11.66 0.0157
2025-02-06 2024-12-31 13F HUBSPOT COM 443573100 24,931 311 1.26 17,371 32.73 0.0171
2024-11-05 2024-09-30 13F HUBSPOT COM 443573100 24,620 416 1.72 13,088 -8.32 0.0126
2024-08-05 2024-06-30 13F HUBSPOT COM 443573100 24,204 -10,388 -30.03 14,275 -34.13 0.0143
2024-05-03 2024-03-31 13F HUBSPOT COM 443573100 34,592 515 1.51 21,674 9.55 0.0212
2024-02-05 2023-12-31 13F HUBSPOT COM 443573100 34,077 -4,260 -11.11 19,783 4.78 0.0208
2023-11-06 2023-09-30 13F HUBSPOT COM 443573100 38,337 -1,923 -4.78 18,881 -11.86 0.0217
2023-07-27 2023-06-30 13F HUBSPOT COM 443573100 40,260 -2,658 -6.19 21,422 16.41 0.0236
2023-05-02 2023-03-31 13F HUBSPOT COM 443573100 42,918 25,090 140.73 18,401 257.02 0.0207
2023-04-25 2022-12-31 13F/A-3 HUBSPOT COM 443573100 17,828 125 0.71 5,155 7.78 0.0059
2023-03-10 2022-12-31 13F/A-2 HUBSPOT COM 443573100 17,828 125 5,155 0.0036
2023-02-10 2022-12-31 13F/A-1 HUBSPOT COM 443573100 17,828 125 5,155 0.0036
2023-02-09 2022-12-31 13F HUBSPOT COM 443573100 17,973 270 6,237 0.0042
2022-11-02 2022-09-30 13F HUBSPOT COM 443573100 17,703 -963 -5.16 4,782 -14.79 0.0056
2022-08-01 2022-06-30 13F HUBSPOT COM 443573100 18,666 1,243 7.13 5,612 -15.11 0.0064
2022-05-04 2022-03-31 13F HUBSPOT COM 443573100 17,423 -463 -2.59 6,611 -43.93 0.0066
2022-02-07 2021-12-31 13F HUBSPOT COM 443573100 17,886 -256 -1.41 11,790 -3.88 0.0108
2021-11-02 2021-09-30 13F HUBSPOT COM 443573100 18,142 -328 -1.78 12,266 13.96 0.0120
2021-08-03 2021-06-30 13F HUBSPOT COM 443573100 18,470 -109 -0.59 10,763 27.54 0.0103
2021-05-04 2021-03-31 13F HUBSPOT COM 443573100 18,579 398 2.19 8,439 17.08 0.0086
2021-02-01 2020-12-31 13F HUBSPOT COM 443573100 18,181 489 2.76 7,208 39.42 0.0080
2020-11-09 2020-09-30 13F HubSpot COM 443573100 17,692 11,311 177.26 5,170 261.03 0.0066
2020-08-07 2020-06-30 13F HUBSPOT COM 443573100 6,381 -293 -4.39 1,432 61.08 0.0019
2020-05-12 2020-03-31 13F/A-1 HUBSPOT COM 443573100 6,674 -260 -3.75 889 -19.11 0.0015
2020-05-04 2020-03-31 13F HUBSPOT COM 443573100 6,674 -260 889 972.9202
2020-02-06 2019-12-31 13F/A-1 HUBSPOT COM 443573100 6,934 566 8.89 1,099 13.89 0.0013
2020-02-04 2019-12-31 13F HUBSPOT COM 443573100 6,905 537 1,249 1,497.1646
2019-11-12 2019-09-30 13F HUBSPOT COM 443573100 6,368 6,368 965 0.0012
2019-05-02 2018-12-31 13F/A-1 HUBSPOT COM 443573100 0 -196,099 -100.00 0 -100.00
2018-11-01 2018-09-30 13F HUBSPOT COM 443573100 196,099 -54,351 -21.70 29,601 -5.75 0.0611
2018-08-02 2018-06-30 13F HUBSPOT COM 443573100 250,450 -4,540 -1.78 31,406 13.73 0.0668
2018-05-04 2018-03-31 13F HUBSPOT COM 443573100 254,990 84,230 49.33 27,615 82.94 0.0602
2018-02-01 2017-12-31 13F HUBSPOT COM 443573100 170,760 170,760 15,095 0.0318
2017-10-27 2017-09-30 13F HUBSPOT COM 443573100 0 -27,220 -100.00 0 -100.00
2017-08-07 2017-06-30 13F HUBSPOT COM 443573100 27,220 -12,230 -31.00 1,790 -25.07 0.0042
2017-05-10 2017-03-31 13F HUBSPOT COM 443573100 39,450 0 0.00 2,389 28.86 0.0057
2017-02-09 2016-12-31 13F HUBSPOT INC COM COM 443573100 39,450 13,290 50.80 1,854 23.03 0.0047
2016-11-02 2016-09-30 13F HUBSPOT INC COM COM 443573100 26,160 26,160 1,507 0.0042
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.