Alphabet Inc.
MX ˙ BMV ˙ US02079K1079
SecurityMX:GOOG / Alphabet Inc.
InstitutionIFG Advisory, LLC
Latest Disclosed Ownership124 shares
Latest Disclosed Value $ 35,571
IFG Advisory, LLC reports 99.61% decrease in ownership of GOOG / Alphabet Inc.

On May 12, 2026 - IFG Advisory, LLC filed a 13F-HR form disclosing ownership of 124 shares of Alphabet Inc. (MX:GOOG) valued at $35,571 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 10, 2026 disclosing 31,529 shares of Alphabet Inc.. This represents a change in shares of -99.61% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-12 2026-03-31 13F ALPHABET CAP STK CL C 02079K107 124 -31,405 -99.61 36 -99.65 0.1020
2026-02-10 2025-12-31 13F ALPHABET CAP STK CL C 02079K107 31,529 -508 -1.59 9,894 26.80 0.4311
2025-11-12 2025-09-30 13F ALPHABET CAP STK CL C 02079K107 32,037 228 0.72 7,803 38.28 0.3547
2025-08-04 2025-06-30 13F ALPHABET CAP STK CL C 02079K107 31,809 1,531 5.06 5,643 19.28 0.2832
2025-05-08 2025-03-31 13F ALPHABET CAP STK CL C 02079K107 30,278 625 2.11 4,730 -16.24 0.2621
2025-02-14 2024-12-31 13F ALPHABET CAP STK CL C 02079K107 29,653 5 0.02 5,647 13.94 0.3200
2024-10-30 2024-09-30 13F ALPHABET Common Stock 02079K107 29,648 -1,116 -3.63 4,957 -12.16 0.3157
2024-07-30 2024-06-30 13F ALPHABET Common Stock 02079K107 30,764 2,548 9.03 5,643 31.33 0.3620
2024-05-06 2024-03-31 13F ALPHABET Common Stock 02079K107 28,216 -2,487 -8.10 4,296 -0.69 0.3204
2024-01-17 2023-12-31 13F ALPHABET Common Stock 02079K107 30,703 1,261 4.28 4,327 11.47 0.3167
2023-11-13 2023-09-30 13F ALPHABET Common Stock 02079K107 29,442 704 2.45 3,882 11.65 0.3266
2023-07-21 2023-06-30 13F ALPHABET Common Stock 02079K107 28,738 10,467 57.29 3,476 82.95 0.3082
2023-04-26 2023-03-31 13F ALPHABET Common Stock 02079K107 18,271 -111 -0.60 1,900 189,900.00 0.1776
2023-01-31 2022-12-31 13F ALPHABET Common Stock 02079K107 18,382 -4,556 -19.86 2 -99.95 0.1624
2022-10-28 2022-09-30 13F ALPHABET Common Stock 02079K107 22,938 21,949 2,219.31 2,205 1.94 0.2005
2022-08-04 2022-06-30 13F ALPHABET Common Stock 02079K107 989 -8 -0.80 2,163 -22.31 0.2297
2022-05-04 2022-03-31 13F ALPHABET Common Stock 02079K107 997 153 18.13 2,784 14.00 0.2809
2022-02-14 2021-12-31 13F ALPHABET Common Stock 02079K107 844 -9 -1.06 2,442 7.44 0.2380
2021-10-12 2021-09-30 13F ALPHABET Common Stock 02079K107 853 37 4.53 2,273 11.15 0.2449
2021-07-21 2021-06-30 13F ALPHABET Common Stock 02079K107 816 -36 -4.23 2,045 16.06 0.2274
2021-04-19 2021-03-31 13F ALPHABET Common Stock 02079K107 852 54 6.77 1,762 26.04 0.2195
2021-02-08 2020-12-31 13F ALPHABET Common Stock 02079K107 798 -42 -5.00 1,398 13.29 0.1935
2020-11-02 2020-09-30 13F ALPHABET Common Stock 02079K107 840 13 1.57 1,234 5.56 0.1998
2020-08-10 2020-06-30 13F ALPHABET Common Stock 02079K107 827 56 7.26 1,169 30.47 0.2107
2020-05-11 2020-03-31 13F ALPHABET Common Stock 02079K107 771 71 10.14 896 -4.17 0.2000
2020-02-07 2019-12-31 13F ALPHABET Common Stock 02079K107 700 -60 -7.89 935 0.97 0.1707
2019-11-06 2019-09-30 13F ALPHABET Common Stock 02079K107 760 -933 -55.11 926 -53.42 0.1796
2019-05-08 2019-03-31 13F ALPHABET Common Stock 02079K107 1,693 95 5.94 1,988 19.69 0.3803
2019-02-07 2018-12-31 13F ALPHABET Common Stock 02079K107 1,598 -449 -21.93 1,661 -32.37 0.3915
2018-11-05 2018-09-30 13F ALPHABET Common Stock 02079K107 2,047 18 0.89 2,456 7.96 0.4618
2018-08-02 2018-06-30 13F ALPHABET Common Stock 02079K107 2,029 107 5.57 2,275 14.49 0.4679
2018-04-26 2018-03-31 13F ALPHABET Common Stock 02079K107 1,922 213 12.46 1,987 10.82 0.4418
2018-02-01 2017-12-31 13F/A-1 ALPHABET Common Stock 02079K107 1,709 1,709 1,793 0.4038
2018-01-29 2017-12-31 13F ALPHABET Common Stock 02079K107 2,658 1,900
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.