Columbia Sportswear Company
MX ˙ BMV ˙ US1985161066
SecurityMX:COLM / Columbia Sportswear Company
InstitutionUBS Group AG
Latest Disclosed Ownership527,378 shares
Latest Disclosed Value $ 28,905,588
UBS Group AG ownership in COLM / Columbia Sportswear Company

On May 5, 2026 - UBS Group AG filed a 13F-HR form disclosing ownership of 527,378 shares of Columbia Sportswear Company (MX:COLM) valued at $28,905,588 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 29, 2026 disclosing 617,912 shares of Columbia Sportswear Company. This represents a change in shares of -14.65% during the quarter.

UBS Group AG has a history of taking positions in derivatives of the underlying security (COLM) in the form of stock options. The firm currently holds call options representing 0 of underlying shares valued at $0 USD and put options representing 0 of underlying shares valued at $0 USD .

Note: prior versions of this page mistakenly stated that the share values represented the number of options, not the number of underlying shares. For more information on the data backing these reports, please see the SEC document Frequently Asked Questions About Form 13F.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Institutional Put/Call Ratios
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In addition to reporting standard equity and debt issues, institutions with more than 100MM assets under management must also disclose their put and call option holdings. Since put options generally indicate negative sentiment, and call options indicate positive sentiment, we can get a sense of the overall institutional sentiment by plotting the ratio of puts to calls. The chart to the right plots the historical put/call ratio for this instrument.

Using Put/Call Ratio as an indicator of investor sentiment overcomes one of the key deficiencies of using total institutional ownership, which is that a significant amount of assets under management are invested passively to track indices. Passively-managed funds do not typically buy options, so the put/call ratio indicator more closely tracks the sentiment of actively-managed funds.

MX:COLM / Columbia Sportswear Company Historical Put/Call Ratio
Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-05 2026-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 527,378 -90,534 -14.65 28,906 -15.09 0.0008
2026-01-29 2025-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 617,912 -40,841 -6.20 34,041 -1.20 0.0055
2025-11-13 2025-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 658,753 -17,573 -2.60 34,453 -16.60 0.0054
2025-08-14 2025-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 676,326 455,413 206.15 41,310 147.06 0.0072
2025-05-13 2025-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 220,913 36,913 20.06 16,721 8.27 0.0031
2025-02-14 2024-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 184,000 146,704 393.35 15,443 397.84 0.0029
2024-11-14 2024-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 37,296 -15,065 -28.77 3,103 -25.07 0.0007
2024-08-14 2024-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 52,361 38,425 275.72 4,141 266.05 0.0010
2024-05-13 2024-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 13,936 -154 -1.09 1,131 0.98 0.0003
2024-02-09 2023-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 14,090 -9,857 -41.16 1,121 -36.87 0.0003
2023-11-09 2023-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 23,947 -18,428 -43.49 1,774 -45.80 0.0006
2023-08-11 2023-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 42,375 10,459 32.77 3,273 13.65 0.0011
2023-05-12 2023-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 31,916 11,480 56.18 2,880 60.98 0.0011
2023-02-08 2022-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 20,436 13,167 181.14 1,790 265.85 0.0007
2022-11-10 2022-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 7,269 -1,112 -13.27 489 -18.64 0.0002
2022-08-10 2022-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 8,381 -49,944 -85.63 601 -88.62 0.0002
2022-05-16 2022-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 58,325 44,812 331.62 5,280 301.22 0.0018
2022-02-14 2021-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 13,513 -19,574 -59.16 1,316 -58.50 0.0004
2021-11-15 2021-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 33,087 8,688 35.61 3,171 32.18 0.0010
2021-08-13 2021-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 24,399 -4,614 -15.90 2,399 -21.73 0.0008
2021-05-12 2021-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 29,013 11,616 66.77 3,065 101.51 0.0010
2021-02-11 2020-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 17,397 -14,934 -46.19 1,521 -45.91 0.0005
2020-11-12 2020-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 32,331 938 2.99 2,812 11.15 0.0011
2020-07-31 2020-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 31,393 1,272 4.22 2,530 20.36 0.0011
2020-05-01 2020-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 30,121 -72,462 -70.64 2,102 -79.55 0.0010
2020-02-14 2019-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 102,583 21,772 26.94 10,278 31.28 0.0036
2019-11-14 2019-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 80,811 -3,560 -4.22 7,829 -7.36 0.0030
2019-08-14 2019-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 84,371 4,697 5.90 8,451 1.82 0.0033
2019-05-14 2019-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 79,674 -2,406 -2.93 8,300 20.25 0.0034
2019-02-14 2018-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 82,080 -15,025 -15.47 6,902 -23.63 0.0031
2018-11-14 2018-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 97,105 59,656 159.30 9,037 163.78 0.0036
2018-08-14 2018-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 37,449 -5,531 -12.87 3,426 4.29 0.0015
2018-05-15 2018-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 42,980 1,070 2.55 3,285 9.03 0.0014
2018-02-14 2017-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 41,910 -62,772 -59.96 3,013 -53.27 0.0012
2017-11-14 2017-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 104,682 -15,976 -13.24 6,447 -7.97 0.0030
2017-11-14 2017-06-30 13F/A-1 COLUMBIA SPORTSWEAR COM 198516106 120,658 68,771 132.54 7,005 129.82 0.0036
2017-08-14 2017-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 120,658 68,771 7,005
2017-11-14 2017-03-31 13F/A-1 COLUMBIA SPORTSWEAR COM 198516106 51,887 -2,704 -4.95 3,048 -4.24 0.0017
2017-05-12 2017-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 51,887 -2,704 3,048
2017-02-14 2016-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 54,591 21,823 66.60 3,183 71.22 0.0018
2016-11-14 2016-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 32,768 4,459 15.75 1,859 14.05 0.0011
2016-08-12 2016-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 28,309 -1,933 -6.39 1,630 -10.29 0.0010
2016-05-12 2016-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 30,242 6,855 29.31 1,817 59.39 0.0012
2016-02-16 2015-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 23,387 2,684 12.96 1,140 -6.33 0.0007
2015-11-13 2015-09-30 13F COLUMBIA SPORTSWEAR COM 198516106 20,703 2,205 11.92 1,217 8.76 0.0009
2015-08-14 2015-06-30 13F COLUMBIA SPORTSWEAR COM 198516106 18,498 -1,264 -6.40 1,119 -7.06 0.0007
2015-05-14 2015-03-31 13F COLUMBIA SPORTSWEAR COM 198516106 19,762 7,152 56.72 1,204 114.62 0.0008
2015-02-17 2014-12-31 13F COLUMBIA SPORTSWEAR COM 198516106 12,610 12,610 561 0.0004
Disclosed Call Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share
Price
Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2022-02-14 2021-12-31 13F COLUMBIA SPORTSWEAR COM Call 0 -100.00 0 -100.00 n/a n/a n/a
2021-11-15 2021-09-30 13F COLUMBIA SPORTSWEAR COM Call 15,200 1,457 n/a n/a n/a
Disclosed Put Options
File
Date
Effective
Date
Form Security Class ID Opt Avg Share Price Shares ΔShares
(%)
Value
(x1000)
ΔValue
(%)
Prior Allocation
(%)
Allocation
(%)
ΔAllocation
(%)
Cost Basis
(x1000)
Profit
(x1000)
Return
(%)
2025-11-13 2025-09-30 13F COLUMBIA SPORTSWEAR COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2025-08-14 2025-06-30 13F COLUMBIA SPORTSWEAR COM Put 14,200 867 n/a n/a n/a
2022-02-14 2021-12-31 13F COLUMBIA SPORTSWEAR COM Put 0 -100.00 0 -100.00 n/a n/a n/a
2021-11-15 2021-09-30 13F COLUMBIA SPORTSWEAR COM Put 10,000 958 n/a n/a n/a
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.