Apple Inc.
CO ˙ BVC ˙ US0378331005
DETTE SYMBOL ER IKKE LÆNGERE AKTIVT
SecurityCO:AAPL / Apple Inc.
InstitutionPensionmark Financial Group, Llc
Latest Disclosed Ownership870,139 shares
Latest Disclosed Value $ 220,832,465
Pensionmark Financial Group, Llc reports 0.80% decrease in ownership of AAPL / Apple Inc.

On April 27, 2026 - Pensionmark Financial Group, Llc filed a 13F-HR form disclosing ownership of 870,139 shares of Apple Inc. (CO:AAPL) valued at $220,832,465 USD as of March 31, 2026. The entity filed a previous 13F-HR/A on March 13, 2026 disclosing 877,186 shares of Apple Inc.. This represents a change in shares of -0.80% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-27 2026-03-31 13F APPLE COM 037833100 870,139 -7,047 -0.80 220,832 -7.40 3.5605
2026-03-13 2025-12-31 13F/A-1 APPLE COM 037833100 877,186 142,701 19.43 238,472 27.51 3.8713
2026-02-04 2025-12-31 13F APPLE COM 037833100 877,186 142,701 202,222 3.8696
2025-10-15 2025-09-30 13F APPLE COM 037833100 734,485 27,445 3.88 187,022 28.92 3.8239
2025-08-04 2025-06-30 13F APPLE COM 037833100 707,040 91,508 14.87 145,064 6.10 3.2897
2025-04-29 2025-03-31 13F APPLE COM 037833100 615,532 9,762 1.61 136,728 -9.87 3.5490
2025-02-12 2024-12-31 13F APPLE COM 037833100 605,770 91,995 17.91 151,697 26.72 4.1508
2024-11-25 2024-09-30 13F/A-1 APPLE COM 037833100 513,775 152,262 42.12 119,709 57.22 3.7540
2024-11-14 2024-09-30 13F APPLE COM 037833100 2,473,015 2,111,502 119,709 3.7500
2024-08-15 2024-06-30 13F APPLE COM 037833100 361,513 319,971 770.23 76,142 655.89 4.7405
2024-05-15 2024-03-31 13F APPLE COM 037833100 41,542 -34,642 -45.47 10,074 -31.32 1.4415
2024-02-15 2023-12-31 13F APPLE COM 037833100 76,184 55,090 261.16 14,668 306.18 1.9054
2023-11-14 2023-09-30 13F APPLE COM 037833100 21,094 1,010 5.03 3,612 -7.29 0.7154
2023-08-14 2023-06-30 13F APPLE COM 037833100 20,084 418 2.13 3,896 20.14 0.7535
2023-05-15 2023-03-31 13F APPLE COM 037833100 19,666 170 0.87 3,243 27.99 0.6756
2023-02-14 2022-12-31 13F APPLE COM 037833100 19,496 -11,720 -37.54 2,533 -41.28 0.5809
2022-11-14 2022-09-30 13F APPLE COM 037833100 31,216 335 1.08 4,314 -15.91 1.0244
2022-08-09 2022-06-30 13F APPLE COM 037833100 30,881 327 1.07 5,130 -3.84 1.0774
2022-05-12 2022-03-31 13F APPLE COM 037833100 30,554 323 1.07 5,335 2.54 1.1075
2022-02-11 2021-12-31 13F APPLE COM 037833100 30,231 941 3.21 5,203 25.56 1.0883
2021-11-12 2021-09-30 13F APPLE COM 037833100 29,290 165 0.57 4,144 3.89 0.9380
2021-08-12 2021-06-30 13F APPLE COM 037833100 29,125 55 0.19 3,989 9.80 0.9123
2021-05-17 2021-03-31 13F APPLE COM 037833100 29,070 1,111 3.97 3,633 -4.02 0.8750
2021-02-16 2020-12-31 13F APPLE COM 037833100 27,959 -7,482 -21.11 3,785 -7.77 0.9589
2020-11-13 2020-09-30 13F APPLE COM 037833100 35,441 27,311 335.93 4,104 11.46 1.4047
2020-08-14 2020-06-30 13F APPLE COM 037833100 8,130 -150 -1.81 3,682 74.83 1.2875
2020-04-23 2020-03-31 13F APPLE COM 037833100 8,280 53 0.64 2,106 -12.83 0.9777
2020-02-13 2019-12-31 13F APPLE COM 037833100 8,227 232 2.90 2,416 34.90 0.9425
2019-11-12 2019-09-30 13F APPLE COM 037833100 7,995 -38,925 -82.96 1,791 8.35 0.7677
2019-08-12 2019-06-30 13F APPLE COM 037833100 46,920 39,075 498.09 1,653 10.94 0.7291
2019-05-14 2019-03-31 13F APPLE COM 037833100 7,845 -6,811 -46.47 1,490 -40.45 0.6782
2019-02-14 2018-12-31 13F APPLE COM 037833100 14,656 14,656 2,502 1.1225
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.