Apple Inc.
CO ˙ BVC ˙ US0378331005
DETTE SYMBOL ER IKKE LÆNGERE AKTIVT
SecurityCO:AAPL / Apple Inc.
InstitutionHolistic Financial Partners
Latest Disclosed Ownership17,641 shares
Latest Disclosed Value $ 4,477,207
Holistic Financial Partners reports 0.71% increase in ownership of AAPL / Apple Inc.

On May 5, 2026 - Holistic Financial Partners filed a 13F-HR form disclosing ownership of 17,641 shares of Apple Inc. (CO:AAPL) valued at $4,477,207 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 7, 2026 disclosing 17,516 shares of Apple Inc.. This represents a change in shares of 0.71% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date
Effective
Date
Form Security Class ID Avg Price
Paid (Est)
Reported
Shares
ΔShares ΔShares
(%)
Reported
Value
(x1000)
ΔValue
(%)
Alloc
(%)
ΔAlloc ΔAlloc (%) Cost Basis
(x1000)
Unrealized
Gain/Loss
(x1000)
2026-05-05 2026-03-31 13F APPLE COM 037833100 17,641 125 0.71 4,477 -5.98 1.6642
2026-01-07 2025-12-31 13F APPLE COM 037833100 17,516 1,626 10.23 4,762 17.70 1.7269
2025-11-07 2025-09-30 13F APPLE COM 037833100 15,890 814 5.40 4,046 30.81 1.6567
2025-08-05 2025-06-30 13F APPLE COM 037833100 15,076 463 3.17 3,093 -4.71 1.3539
2025-05-06 2025-03-31 13F APPLE COM 037833100 14,613 93 0.64 3,246 -10.73 1.5643
2025-02-04 2024-12-31 13F APPLE COM 037833100 14,520 2,296 18.78 3,636 27.67 1.8057
2024-11-07 2024-09-30 13F APPLE COM 037833100 12,224 494 4.21 2,848 15.30 1.3706
2024-07-30 2024-06-30 13F APPLE COM 037833100 11,730 458 4.06 2,471 27.85 1.2396
2024-05-08 2024-03-31 13F APPLE COM 037833100 11,272 56 0.50 1,933 -10.51 0.9822
2024-02-14 2023-12-31 13F/A-1 APPLE COM 037833100 11,216 624 5.89 2,159 19.08 1.2988
2024-02-12 2023-12-31 13F APPLE COM 037833100 11,216 624 2,159 1.2988
2023-11-08 2023-09-30 13F APPLE COM 037833100 10,592 38 0.36 1,813 -11.43 1.2039
2023-08-09 2023-06-30 13F APPLE COM 037833100 10,554 208 2.01 2,047 19.99 1.4225
2023-05-04 2023-03-31 13F APPLE COM 037833100 10,346 -118 -1.13 1,706 25.53 1.3352
2023-02-07 2022-12-31 13F APPLE COM 037833100 10,464 -28 -0.27 1,360 -6.28 1.2173
2022-11-09 2022-09-30 13F APPLE COM 037833100 10,492 20 0.19 1,450 1.26 1.4353
2022-08-02 2022-06-30 13F APPLE COM 037833100 10,472 110 1.06 1,432 -20.84 1.3509
2022-05-13 2022-03-31 13F Apple Equities 037833100 10,362 1,321 14.61 1,809 12.71 1.1497
2022-02-11 2021-12-31 13F Apple Equities 037833100 9,041 -126 -1.37 1,605 23.75 0.9305
2021-11-12 2021-09-30 13F Apple Equities 037833100 9,167 -753 -7.59 1,297 -4.56 0.7996
2021-08-13 2021-06-30 13F Apple Equities 037833100 9,920 -151 -1.50 1,359 10.49 0.8111
2021-05-11 2021-03-31 13F Apple Large-Cap Core 037833100 10,071 -1,791 -15.10 1,230 -21.86 0.8115
2021-02-10 2020-12-31 13F Apple Equities 037833100 11,862 845 7.67 1,574 23.35 1.0861
2020-11-13 2020-09-30 13F Apple Large-Cap Core 037833100 11,017 8,962 436.11 1,276 70.36 1.0237
2020-08-13 2020-06-30 13F Apple Equities 037833100 2,055 11 0.54 749 44.04 0.6464
2020-05-05 2020-03-31 13F Apple Equities 037833100 2,044 95 4.87 520 -9.09 0.5393
2020-02-06 2019-12-31 13F Apple Large-Cap Core 037833100 1,949 244 14.31 572 50.13 0.3421
2019-11-07 2019-09-30 13F Apple Equities 037833100 1,705 1,705 381 0.3379
2019-08-07 2019-06-30 13F Apple Equities 037833100 0 -1,399 -100.00 0 -100.00
2019-05-07 2019-03-31 13F Apple Equities 037833100 1,399 -439 -23.88 266 -8.28 0.1120
2019-02-11 2018-12-31 13F APPLE COM 037833100 1,838 -857 -31.80 290 -52.30 0.3022
2018-11-05 2018-09-30 13F APPLE COM 037833100 2,695 2,695 608 0.5672
2018-08-14 2018-06-30 13F APPLE COM 037833100 0 -2,664 -100.00 0 -100.00
2018-05-14 2018-03-31 13F APPLE COM 037833100 2,664 -187 -6.56 447 -7.26 0.3727
2018-02-09 2017-12-31 13F APPLE COM 037833100 2,851 2,851 482 0.3961
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.