The Procter & Gamble Company
CL ˙ SNSE ˙ US7427181091
SecurityCL:PGCL / The Procter & Gamble Company
InstitutionGeneos Wealth Management Inc.
Latest Disclosed Ownership29,135 shares
Latest Disclosed Value $ 4,208,310
Geneos Wealth Management Inc. reports 25.58% decrease in ownership of PGCL / The Procter & Gamble Company

On May 4, 2026 - Geneos Wealth Management Inc. filed a 13F-HR form disclosing ownership of 29,135 shares of The Procter & Gamble Company (CL:PGCL) valued at $4,208,310 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 28, 2026 disclosing 39,150 shares of The Procter & Gamble Company. This represents a change in shares of -25.58% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-04 2026-03-31 13F PROCTER AND GAMBLE COM 742718109 29,135 -10,015 -25.58 4,208 -24.99 0.0976
2026-01-28 2025-12-31 13F PROCTER AND GAMBLE COM 742718109 39,150 14,170 56.73 5,611 46.17 0.1372
2025-10-22 2025-09-30 13F PROCTER AND GAMBLE COM 742718109 24,980 -3,667 -12.80 3,838 -15.91 0.0974
2025-08-18 2025-06-30 13F PROCTER AND GAMBLE COM 742718109 28,647 9,286 47.96 4,564 38.34 0.1115
2025-05-21 2025-03-31 13F/A-1 PROCTER AND GAMBLE COM 742718109 19,361 2,040 11.78 3,299 13.64 0.1105
2025-05-08 2025-03-31 13F PROCTER AND GAMBLE COM 742718109 28,623 11,302 4,878 0.1232
2025-01-21 2024-12-31 13F PROCTER AND GAMBLE COM 742718109 17,321 17,321 2,904 0.1017
2022-05-16 2022-03-31 13F PROCTER AND GAMBLE COM 742718109 0 -59,726 -100.00 0 -100.00
2022-02-09 2021-12-31 13F PROCTER AND GAMBLE COM 742718109 59,726 -1,952 -3.16 9,770 13.49 0.3720
2021-11-09 2021-09-30 13F PROCTER AND GAMBLE COM 742718109 61,678 -4,204 -6.38 8,609 -3.84 0.3298
2021-07-08 2021-06-30 13F PROCTER AND GAMBLE COM 742718109 65,882 -59,329 -47.38 8,953 -46.41 0.3492
2021-06-17 2021-03-31 13F PROCTER AND GAMBLE COM 742718109 125,211 -4,996 -3.84 16,705 70.65 0.4663
2021-05-19 2020-12-31 13F PROCTER AND GAMBLE COM 742718109 130,207 58,703 82.10 9,789 -0.52 0.3931
2021-09-07 2020-09-30 13F PROCTER AND GAMBLE COM 742718109 71,504 -4,010 -5.31 9,840 13.09 0.5101
2021-09-07 2020-06-30 13F PROCTER AND GAMBLE COM 742718109 75,514 -1,296 -1.69 8,701 2.82 0.4839
2021-09-07 2020-03-31 13F PROCTER AND GAMBLE COM 742718109 76,810 1,161 1.53 8,462 -11.28 0.5685
2021-09-07 2019-12-31 13F PROCTER AND GAMBLE COM 742718109 75,649 1,385 1.86 9,538 3.10 0.5089
2021-09-07 2019-09-30 13F PROCTER AND GAMBLE COM 742718109 74,264 -4,901 -6.19 9,251 6.58 0.5525
2021-09-07 2019-06-30 13F PROCTER AND GAMBLE COM 742718109 79,165 -2,943 -3.58 8,680 1.60 0.5383
2021-09-07 2019-03-31 13F PROCTER AND GAMBLE COM 742718109 82,108 -213 -0.26 8,543 13.82 0.5637
2021-09-07 2018-12-31 13F PROCTER AND GAMBLE COM 742718109 82,321 -2,614 -3.08 7,506 6.18 0.5553
2021-09-07 2018-09-30 13F PROCTER AND GAMBLE COM 742718109 84,935 1,794 2.16 7,069 8.92 0.4707
2021-09-07 2018-06-30 13F PROCTER AND GAMBLE COM 742718109 83,141 -8,097 -8.87 6,490 -10.27 0.5059
2021-09-07 2018-03-31 13F PROCTER AND GAMBLE COM 742718109 91,238 -6,504 -6.65 7,233 -19.45 0.6316
2021-09-07 2017-12-31 13F PROCTER AND GAMBLE COM 742718109 97,742 6,810 7.49 8,980 8.55 0.8024
2021-09-07 2017-09-30 13F PROCTER AND GAMBLE COM 742718109 90,932 6,727 7.99 8,273 12.74 0.8219
2021-09-07 2017-06-30 13F PROCTER AND GAMBLE COM 742718109 84,205 -4,586 -5.16 7,338 -8.01 0.7527
2021-09-07 2017-03-31 13F PROCTER AND GAMBLE COM 742718109 88,791 7,324 8.99 7,977 16.47 0.8296
2021-09-07 2016-12-31 13F PROCTER AND GAMBLE COM 742718109 81,467 2,403 3.04 6,849 -3.48 0.9035
2021-09-07 2016-09-30 13F PROCTER AND GAMBLE COM 742718109 79,064 -1,687 -2.09 7,096 3.65 0.9555
2021-09-07 2016-06-30 13F PROCTER AND GAMBLE COM 742718109 80,751 -5,157 -6.00 6,846 -4.59 0.9933
2021-09-07 2016-03-31 13F PROCTER AND GAMBLE COM 742718109 85,908 85,908 7,175 1.0969
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.