Alphabet Inc.
CL ˙ SNSE ˙ US02079K3059
SecurityCL:GOOGL / Alphabet Inc.
InstitutionBrooks, Moore & Associates, Inc.
Latest Disclosed Ownership19,050 shares
Latest Disclosed Value $ 5,478,018
Brooks, Moore & Associates, Inc. reports 22.21% decrease in ownership of GOOGL / Alphabet Inc.

On May 15, 2026 - Brooks, Moore & Associates, Inc. filed a 13F-HR form disclosing ownership of 19,050 shares of Alphabet Inc. (CL:GOOGL) valued at $5,478,018 USD as of March 31, 2026. The entity filed a previous 13F-HR on February 17, 2026 disclosing 24,488 shares of Alphabet Inc.. This represents a change in shares of -22.21% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-05-15 2026-03-31 13F ALPHABET CAP STK CL A 02079K305 19,050 -5,438 -22.21 5,478 -28.52 2.7467
2026-02-17 2025-12-31 13F ALPHABET CAP STK CL A 02079K305 24,488 -1,402 -5.42 7,665 21.79 3.7674
2025-11-17 2025-09-30 13F ALPHABET CAP STK CL A 02079K305 25,890 1,150 4.65 6,294 32.57 3.1904
2025-08-15 2025-06-30 13F ALPHABET CAP STK CL A 02079K305 24,740 210 0.86 4,748 25.15 2.5620
2025-05-14 2025-03-31 13F ALPHABET CAP STK CL A 02079K305 24,530 586 2.45 3,793 -16.31 2.1396
2025-02-14 2024-12-31 13F ALPHABET CAP STK CL A 02079K305 23,944 -30 -0.13 4,533 13.98 2.6802
2024-11-14 2024-09-30 13F ALPHABET CAP STK CL A 02079K305 23,974 -4,526 -15.88 3,976 -23.41 2.3483
2024-08-15 2024-06-30 13F ALPHABET CAP STK CL A 02079K305 28,500 -888 -3.02 5,191 17.05 3.3384
2024-05-14 2024-03-31 13F ALPHABET CAP STK CL A 02079K305 29,388 2,197 8.08 4,436 16.77 2.8451
2024-02-15 2023-12-31 13F ALPHABET CAP STK CL A 02079K305 27,191 1,455 5.65 3,798 126,500.00 2.6108
2023-11-15 2023-09-30 13F ALPHABET CAP STK CL A 02079K305 25,736 3,368 15.06 3 50.00 2.5431
2023-08-15 2023-06-30 13F ALPHABET CAP STK CL A 02079K305 22,368 -419 -1.84 3 0.00 1.8839
2023-05-15 2023-03-31 13F ALPHABET CAP STK CL A 02079K305 22,787 -4,241 -15.69 2 0.00 1.6978
2023-02-03 2022-12-31 13F ALPHABET CAP STK CL A 02079K305 27,028 98 0.36 2 -99.92 1.7421
2022-11-17 2022-09-30 13F ALPHABET CAP STK CL A 02079K305 26,930 25,577 1,890.39 2,576 -12.65 2.0838
2022-08-04 2022-06-30 13F ALPHABET CAP STK CL A 02079K305 1,353 13 0.97 2,949 -20.87 2.1262
2022-05-03 2022-03-31 13F ALPHABET CAP STK CL A 02079K305 1,340 40 3.08 3,727 -1.04 2.2878
2022-02-04 2021-12-31 13F ALPHABET CAP STK CL A 02079K305 1,300 -15 -1.14 3,766 7.11 2.2090
2021-11-08 2021-09-30 13F ALPHABET CAP STK CL A 02079K305 1,315 0 0.00 3,516 9.50 2.3006
2021-07-21 2021-06-30 13F ALPHABET CAP STK CL A 02079K305 1,315 -54 -3.94 3,211 13.70 2.0485
2021-05-04 2021-03-31 13F ALPHABET CAP STK CL A 02079K305 1,369 53 4.03 2,824 22.46 1.9136
2021-02-08 2020-12-31 13F ALPHABET CAP STK CL A 02079K305 1,316 94 7.69 2,306 28.75 1.7865
2020-11-02 2020-09-30 13F ALPHABET CAP STK CL A 02079K305 1,222 -2 -0.16 1,791 3.17 1.5442
2020-08-10 2020-06-30 13F ALPHABET CAP STK CL A 02079K305 1,224 91 8.03 1,736 31.91 1.6254
2020-04-22 2020-03-31 13F ALPHABET CAP STK CL A 02079K305 1,133 10 0.89 1,316 -12.50 1.3981
2020-01-30 2019-12-31 13F ALPHABET CAP STK CL A 02079K305 1,123 1 0.09 1,504 9.78 1.1929
2019-11-06 2019-09-30 13F/A-1 ALPHABET CAP STK CL A 02079K305 1,122 235 26.49 1,370 42.71 1.1573
2019-10-25 2019-09-30 13F ALPHABET CAP STK CL A 02079K305 1,122 235 1,370 1,157,260.7553
2019-08-09 2019-06-30 13F ALPHABET CAP STK CL A 02079K305 887 450 102.97 960 86.77 0.8246
2019-04-24 2019-03-31 13F ALPHABET CAP STK CL A 02079K305 437 174 66.16 514 86.91 0.4690
2019-02-06 2018-12-31 13F ALPHABET CAP STK CL A 02079K305 263 263 275 0.2768
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.