Alphabet Inc.
CL ˙ SNSE ˙ US02079K3059
SecurityCL:GOOGL / Alphabet Inc.
InstitutionArmbruster Capital Management, Inc.
Latest Disclosed Ownership2,874 shares
Latest Disclosed Value $ 826,447
Armbruster Capital Management, Inc. reports 4.01% decrease in ownership of GOOGL / Alphabet Inc.

On April 21, 2026 - Armbruster Capital Management, Inc. filed a 13F-HR form disclosing ownership of 2,874 shares of Alphabet Inc. (CL:GOOGL) valued at $826,447 USD as of March 31, 2026. The entity filed a previous 13F-HR on January 23, 2026 disclosing 2,994 shares of Alphabet Inc.. This represents a change in shares of -4.01% during the quarter.

Institutional Ownership: 13F and NPORT Filings

The Security and Class in the table below are shown exactly as filed by the investor. We do our best to track continuity of investments through acquisitions, and this will be reflected in the table as changes in names. In addition to descriptive data, performance of the investment is shown over time. To calculate quarterly performance, we first calculate cost basis of the shares purchased during the quarter, then use that to calculate gross profit. Quarterly return is Gross Profit / Starting Portfolio value.

Note that cost basis is calculated and stored in thousands, so small quarterly changes in shares frequently result in a cost basis of zero.

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Disclosed Equity Positions (from 13F/NPORT Filings)
File
Date		 Effective
Date		Form Security Class ID Avg Price
Paid (Est)		 Reported
Shares		 ΔShares ΔShares
(%)		 Reported
Value
(x1000)		 ΔValue
(%)		 Alloc
(%)		 ΔAlloc ΔAlloc (%) Cost Basis
(x1000)		 Unrealized
Gain/Loss
(x1000)
2026-04-21 2026-03-31 13F ALPHABET CAP STK CL A 02079K305 2,874 -120 -4.01 826 -11.85 0.1354
2026-01-23 2025-12-31 13F ALPHABET CAP STK CL A 02079K305 2,994 180 6.40 937 36.99 0.1574
2025-10-20 2025-09-30 13F ALPHABET CAP STK CL A 02079K305 2,814 -42 -1.47 684 35.98 0.1164
2025-07-23 2025-06-30 13F ALPHABET CAP STK CL A 02079K305 2,856 -284 -9.04 503 3.71 0.0912
2025-04-16 2025-03-31 13F ALPHABET CAP STK CL A 02079K305 3,140 -247 -7.29 486 -24.34 0.0968
2025-01-22 2024-12-31 13F ALPHABET CAP STK CL A 02079K305 3,387 -75 -2.17 641 11.67 0.1303
2024-11-04 2024-09-30 13F ALPHABET CAP STK CL A 02079K305 3,462 -41 -1.17 574 -10.03 0.1144
2024-07-29 2024-06-30 13F ALPHABET CAP STK CL A 02079K305 3,503 823 30.71 638 57.92 0.1325
2024-05-07 2024-03-31 13F ALPHABET CAP STK CL A 02079K305 2,680 -20 -0.74 404 7.16 0.0861
2024-02-01 2023-12-31 13F ALPHABET CAP STK CL A 02079K305 2,700 180 7.14 377 14.59 0.0859
2023-10-17 2023-09-30 13F ALPHABET CAP STK CL A 02079K305 2,520 -200 -7.35 330 1.23 0.0833
2023-08-03 2023-06-30 13F ALPHABET CAP STK CL A 02079K305 2,720 220 8.80 326 25.48 0.0801
2023-05-09 2023-03-31 13F ALPHABET CAP STK CL A 02079K305 2,500 0 0.00 259 17.73 0.0662
2023-02-13 2022-12-31 13F ALPHABET CAP STK CL A 02079K305 2,500 0 0.00 221 -7.95 0.0572
2022-11-16 2022-09-30 13F/A-1 ALPHABET CAP STK CL A 02079K305 2,500 2,375 1,900.00 239 -12.13 0.0682
2022-10-19 2022-09-30 13F ALPHABET CAP STK CL A 02079K305 2,500 2,375 239 0.0682
2022-08-01 2022-06-30 13F ALPHABET CAP STK CL A 02079K305 125 0 0.00 272 -21.84 0.0736
2022-05-05 2022-03-31 13F ALPHABET CAP STK CL A 02079K305 125 19 17.92 348 13.36 0.0838
2022-02-15 2021-12-31 13F ALPHABET CAP STK CL A 02079K305 106 6 6.00 307 14.98 0.0703
2021-10-21 2021-09-30 13F ALPHABET CAP STK CL A 02079K305 100 0 0.00 267 9.43 0.0763
2021-08-06 2021-06-30 13F ALPHABET CAP STK CL A 02079K305 100 0 0.00 244 18.45 0.0688
2021-04-29 2021-03-31 13F ALPHABET CAP STK CL A 02079K305 100 100 206 0.0610
2021-02-12 2020-12-31 13F ALPHABET CAP STK CL A 02079K305 0 -158 -100.00 0 -100.00
2020-10-30 2020-09-30 13F ALPHABET CAP STK CL A 02079K305 158 4 2.60 232 6.42 0.0892
2020-08-10 2020-06-30 13F ALPHABET CAP STK CL A 02079K305 154 154 218 0.0875
2018-07-30 2018-06-30 13F ALPHABET CAP STK CL A 02079K305 0 -55 -100.00 0 -100.00
2018-04-18 2018-03-31 13F ALPHABET CAP STK CL A 02079K305 55 0 0.00 57 -1.72 0.0361
2018-02-02 2017-12-31 13F ALPHABET CAP STK CL A 02079K305 55 0 0.00 58 7.41 0.0265
2017-11-08 2017-09-30 13F Alphabet Inc. Equities 02079K305 55 0 0.00 54 5.88 0.0277
2017-08-01 2017-06-30 13F Alphabet Inc. Equities 02079K305 55 0 0.00 51 8.51 0.0276
2017-05-08 2017-03-31 13F Alphabet Inc. Equities 02079K305 55 0 0.00 47 6.82 0.0262
2017-02-06 2016-12-31 13F Alphabet Inc. Equities 02079K305 55 0 0.00 44 0.00 0.0258
2016-10-25 2016-09-30 13F Alphabet Inc. Equities 02079K305 55 0 0.00 44 12.82 0.0272
2016-07-29 2016-06-30 13F Alphabet Inc. Equities 02079K305 55 -10 -15.38 39 -22.00 0.0252
2016-05-03 2016-03-31 13F Alphabet Inc. Equities 02079K305 65 10 18.18 50 16.28 0.0342
2016-01-26 2015-12-31 13F Alphabet Inc. Equities 02079K305 55 55 43 0.0384
Legend
Shares
The total number of shares held by the institution at the end of the reporting period (the effective date). This is provided in the filing.
Value
The total value of the shares as of the effective date. This is provided in the filing.
Avg. Share Price
The weighted average share price of the shares held by the institution. We use FIFO accounting to determine this price
Class
This is the security class as indicated by the filer. There are a variety of values for this field. Common values include "EC" = equity common, "EP" - equity preferred
Allocation (%)
The percent of the institution's portfolio that this position represents. This is provided in NPORT filings. For 13F filings, we calculate it.
Change in Allocation
The change in allocation from the prior reporting period. This is calculated as current allocation - prior allocation.
Change in Allocation (%)
The percent change in allocation from the prior reporting period. This is calculated as (current allocation - prior allocation) / prior allocation.
Cost Basis
The total cost of the shares held. This is calculated as reported shares * avg. share price
Unrealized Gain/Loss
This is the market value of the position as of the effective date minus the cost basis.