Apple Inc.
US ˙ NasdaqGS ˙ US0378331005

SecurityAAPL / Apple Inc.
InsiderDeirdre O'brien
This page shows the track record and history of O'BRIEN DEIRDRE insider trades in Apple Inc.. The SEC defines Insiders as officers, directors, or significant investors (greater than 10% ownership) in a company. It is illegal for insiders to make trades in their companies based on material, non-public information ("MNPI"). This does not mean it is illegal for them to make any trades in their own companies. However, they must report all trades to the SEC via a Form 4.
Insider Purchases - Short Term Profit Analysis

In this section, we analyze the profitability of every unplanned, open-market insider purchase made by Deirdre O'brien in AAPL / Apple Inc.. This analysis helps to understand if the insider consistently generates abnormal returns, and is worth following. This analysis is for one-year following each trade, and the results are theoretical.

The following table shows the most recent open market purchases that were not part of an automatic trading plan.

Trade Date Reported
Shares
Reported
Price
Adjusted
Shares
Adjusted
Price
Cost Basis Days to
Max
Price at
Max
Max
Profit ($)
Max Return (%)
There are no known unplanned open-market trades for this insider

Adjusted Price is the split-adjusted price. Adjusted Shares is the split-adjusted shares.

AAPL / Apple Inc. Insider Trades
Insider Sales - Short Term Loss Analysis

In this section, we analyze the short-term loss avoidance of every unplanned, open-market insider sale made by Deirdre O'brien in AAPL / Apple Inc.. A consistent pattern of loss avoidance may suggest that future sale transactions may predict declines in price. This analysis is for one-year following each trade, and the results are theoretical.

The following table shows the most recent open market purchases that were not part of an automatic trading plan.

Trade Date Reported
Shares
Reported
Price
Adjusted
Shares
Adjusted
Price
Cost Basis Days to
Min
Price at
Min
Max Loss
Avoided ($)
Max Loss
Avoided (%)
There are no known unplanned open-market trades for this insider

Adjusted Price is the split-adjusted price. Adjusted Shares is the split-adjusted shares.

AAPL / Apple Inc. Insider Trades
Insider Transaction History
File
Date
Trade
Date
Form Insider Ticker Security Title Code 10b5-1 Direct Exercise
Price
Unit
Price
Units
Changed
Value
Changed (1K)
Remaining
Options
Remaining
Shares
2025-08-12 2025-08-08 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 223.2000 -34,821 -7,772 136,687
2025-04-03 2025-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 223.1900 -39,714 -8,864 171,508
2025-04-03 2025-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 74,535 211,222
2024-10-03 2024-10-02 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 227.1300 -22,328 -5,071 136,572
2024-10-03 2024-10-02 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 226.7200 -38,691 -8,772 158,900
2024-10-03 2024-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 226.2100 -66,263 -14,989 197,591
2024-10-03 2024-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 127,282 263,854
2024-04-03 2024-04-02 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 168.9100 -54,732 -9,245 136,572
2024-04-03 2024-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 170.0300 -58,577 -9,960 191,304
2024-04-03 2024-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 113,309 249,881
2023-10-03 2023-10-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 172.6500 -3,926 -678 136,445
2023-10-03 2023-10-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 172.0800 -61,610 -10,602 140,371
2023-10-03 2023-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 171.2100 -70,732 -12,110 201,981
2023-10-03 2023-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 136,268 272,713
2023-08-08 2023-08-07 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 178.5600 -15,419 -2,753 136,445
2023-08-08 2023-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 181.9900 -16,477 -2,999 151,864
2023-08-08 2023-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 31,896 168,341
2023-04-04 2023-04-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 165.8700 -25,958 -4,306 136,444
2023-04-04 2023-04-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 164.7300 -17,664 -2,910 162,402
2023-04-04 2023-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 164.9000 -46,998 -7,750 180,066
2023-04-04 2023-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 90,620 227,064
2022-10-18 2022-10-17 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 142.4500 -8,053 -1,147 136,290
2022-10-18 2022-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 138.3800 -8,559 -1,184 144,343
2022-10-18 2022-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 16,612 152,902
2022-10-04 2022-10-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 142.8300 -67,026 -9,573 136,290
2022-10-04 2022-10-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 142.1700 -66,880 -9,508 203,316
2022-10-04 2022-10-03 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 141.0900 -42,393 -5,981 270,196
2022-10-04 2022-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 138.2000 -189,301 -26,161 312,589
2022-10-04 2022-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 365,600 501,890
2022-08-09 2022-08-08 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 164.8600 -15,366 -2,533 136,290
2022-08-09 2022-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 165.3500 -16,530 -2,733 151,656
2022-08-09 2022-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 31,896 168,186
2022-04-19 2022-04-18 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 165.4100 -3,431 -568 136,290
2022-04-19 2022-04-18 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 164.5400 -4,569 -752 139,721
2022-04-19 2022-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -16,612 16,612
2022-04-19 2022-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 165.2900 -8,612 -1,423 144,290
2022-04-19 2022-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 16,612 152,902
2022-04-05 2022-04-04 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 178.1800 -11,701 -2,085 136,290
2022-04-05 2022-04-04 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 177.4900 -17,497 -3,106 147,991
2022-04-05 2022-04-01 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -60,936 121,864
2022-04-05 2022-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 174.3100 -31,738 -5,532 165,488
2022-04-05 2022-04-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 60,936 197,226
2021-10-19 2021-10-18 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 146.7500 -1,139 -167 136,118
2021-10-19 2021-10-18 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 146.3200 -17,108 -2,503 137,257
2021-10-19 2021-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -16,612 33,224
2021-10-19 2021-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -22,292 0
2021-10-19 2021-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 144.8400 -20,657 -2,992 154,365
2021-10-19 2021-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 38,904 175,022
2021-10-05 2021-10-04 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 138.8300 -89,437 -12,417 136,118
2021-10-05 2021-10-01 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -191,376 0
2021-10-05 2021-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 142.6500 -101,939 -14,542 225,555
2021-10-05 2021-10-01 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 191,376 327,494
2021-09-28 2021-09-26 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 68,065 68,065
2021-09-28 2021-09-26 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 68,065 68,065
2021-08-09 2021-08-06 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 145.9900 -14,877 -2,172 136,118
2021-08-09 2021-08-05 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -31,896 63,792
2021-08-09 2021-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 147.0600 -17,019 -2,503 150,995
2021-08-09 2021-08-05 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 31,896 168,014
2021-04-19 2021-04-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 134.0100 -18,216 -2,441 136,118
2021-04-19 2021-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -16,612 49,836
2021-04-19 2021-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -22,296 22,292
2021-04-19 2021-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 134.5000 -20,692 -2,783 154,334
2021-04-19 2021-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 38,908 175,026
2020-10-19 2020-10-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 120.1400 -12,452 -1,496 135,888
2020-10-19 2020-10-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 119.5800 -18,748 -2,242 148,340
2020-10-19 2020-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -16,612 66,448
2020-10-19 2020-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -22,292 44,588
2020-10-19 2020-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -27,628 0
2020-10-19 2020-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 120.7100 -35,332 -4,265 167,088
2020-10-19 2020-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 66,532 202,420
2020-09-29 2020-09-27 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 89,064 89,064
2020-09-29 2020-09-27 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 89,064 89,064
2020-04-17 2020-04-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 286.8200 -2,161 -620 33,972
2020-04-17 2020-04-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 285.6600 -1,847 -528 36,133
2020-04-17 2020-04-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 284.5200 -2,851 -811 37,980
2020-04-17 2020-04-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 283.8200 -2,278 -647 40,831
2020-04-17 2020-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -4,153 20,765
2020-04-17 2020-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -5,574 16,720
2020-04-17 2020-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -6,907 6,907
2020-04-17 2020-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 284.4300 -7,497 -2,132 43,109
2020-04-17 2020-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 16,634 50,606
2019-10-17 2019-10-16 4 O'BRIEN DEIRDRE AAPL Common Stock S - Sale D 234.0400 -12,459 -2,916 33,852
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -4,153 24,918
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -5,573 22,294
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -6,907 13,814
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -7,334 0
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 235.3200 -11,508 -2,708 46,311
2019-10-17 2019-10-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 23,967 57,819
2019-10-01 2019-09-29 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 45,700 45,700
2019-10-01 2019-09-29 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 45,700 45,700
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -4,154 29,071
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -5,574 27,867
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -6,908 20,721
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit M - Exercise D -7,334 7,334
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock F - Taxes D 199.2300 -10,781 -2,148 33,852
2019-04-17 2019-04-15 4 O'BRIEN DEIRDRE AAPL Common Stock M - Exercise D 23,970 44,633
2019-04-17 3/A O'BRIEN DEIRDRE AAPL Common Stock D 20,663
2019-02-07 3 O'BRIEN DEIRDRE AAPL Common Stock D 275,826
2019-02-07 3 O'BRIEN DEIRDRE AAPL Common Stock D 275,826
2019-02-07 3 O'BRIEN DEIRDRE AAPL Common Stock D 275,826
2019-02-07 2019-02-05 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 23,922 23,922
2019-02-07 2019-02-05 4 O'BRIEN DEIRDRE AAPL Restricted Stock Unit A - Award D 23,922 23,922
P
Åbent marked eller privat køb af ikke-afledte eller afledte værdipapirer
S
Åbent marked eller privat salg af ikke-afledte eller afledte værdipapirer
A
Tildeling, tildeling eller anden erhvervelse af værdipapirer fra virksomheden (såsom en option)
C
Konvertering af derivat
D
Salg eller overførsel af værdipapirer tilbage til virksomheden
F
Betaling af udnyttelseskurs eller skatteforpligtelse ved brug af en del af værdipapirer modtaget fra selskabet
G
Gave af værdipapirer af eller til insideren
K
Aktieswaps og lignende sikringstransaktioner
M
Udnyttelse eller konvertering af afledt værdipapir modtaget fra virksomheden (såsom en option)
V
En transaktion rapporteret frivilligt på formular 4
J
Andet (ledsaget af en fodnote, der beskriver transaktionen)